The Red Bulletin Evolving into Traditional Magazine

Expands from content marketing roots with paid subs and BPA-audited, 550,000 rate base. The post The Red Bulletin Evolving into Traditional Magazine appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-05-22 00:00:00 UTC ]
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The Red Bulletin Evolving into Traditional Magazine

Expands from content marketing roots with paid subs and BPA-audited, 550,000 rate base. The post The Red Bulletin Evolving into Traditional Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paid subs


How Commerce Is Evolving at Publishers BuzzFeed and Hearst Magazines

What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and... Continue reading at AdWeek

[ AdWeek | 2021-10-27 14:09:20 UTC ]
More news stories like this | News stories tagged with: #hearst #strategic partnerships #ad strategy #hearst magazines


As Traditional TV Evolves, Television Rating Systems Remain the Same

The history of television ratings is of great interest to me because--to quote Maya Angelou--"if you don't know where you've come from, you don't know where you're going." Market research firm The Nielsen Company, founded in 1923, is perhaps best known for its ubiquitous television ratings, but... Continue reading at AdWeek

[ AdWeek | 2019-07-18 16:04:09 UTC ]
More news stories like this | News stories tagged with: #nielsen #nielsen company


Shelter Magazines Capitalize on the Evolving Concept Homes Trend

[caption id="attachment_127651" align="alignright" width="300"] An exclusive first look at Coastal Living's 208 Idea House in Habersham, SC[/caption] Showcase houses aren't a new concept for shelter magazines. Generally viewed as a natural—and expected—extension of a brand, it’s not atypical at... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital traffic #digital channels #significant increase


Red Cars and Tough Tires Drive the Most Recalled Ads in Automotive Magazines

Off-roading tires and banned racing cars resonate the most with automotive readers. The post Red Cars and Tough Tires Drive the Most Recalled Ads in Automotive Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-03-07 00:00:00 UTC ]
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HC and Red magazine hunt for African cookery star

HarperCollins has joined forces with lifestyle magazine Red to find a new cookery star to bring their style of African cookery to the masses. Continue reading at The Bookseller

[ The Bookseller | 2016-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joined forces


Fresh Crop of Magazine Launches Points to an Evolving Industry

T he magazine industry has faced its fair share of hardships in recent years. The demise of Source Interlink has left newsstand inventory sparse and publishers reeling. The monetization of digital content remains enduringly elusive. And all... Continue reading at Publishing Executive

[ Publishing Executive | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #source interlink #fair share #magazine industry #evolving industry


Red Wheel/Weiser, Dreamscape Media Partner Up on Red Wheel Audio

Red Wheel/Weiser, a publisher of titles on mind-body-spirit and the occult, is joining with Dreamscape Media, an audio book production house and distributor, to launch Red Wheel Audio, a multi-year audiobook program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-24 05:00:00 UTC ]
More news stories like this | News stories tagged with: #audio book #audiobook #dreamscape media #red wheel/weiser


ESPN The Magazine Wins Magazine of the Year at the Eddie & Ozzie Awards Gala

NEW YORK – ESPN The Magazine took home Folio:’s first-ever Magazine of the Year Award. The magazine was selected for it’s consistent coverage of stories and controversies that transcend the sports industry and relate to a much broader audience, as well as for its graphic covers and designs. “We... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full list #special place #felt compelled #acceptance speech


Pop-Up Magazine Rethinks the Definition of Magazine Media

The experiential brand offers plenty of fodder for publishers trying to innovate. The post Pop-Up Magazine Rethinks the Definition of Magazine Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine media


Vogue Wins Magazine of the Year at National Magazine Awards

Vogue was named magazine of the year at the annual National Magazine Awards ceremony on Monday night, earning the award that honors brands excelling in both print and digital media as well as areas such as events and branded content. But it was Nautilus -- an indie science magazine published... Continue reading at Advertising Age

[ Advertising Age | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #abc news #managing editor #marriott marquis #branded content


Ad Age's 2014 Magazine A-List: Vice Is Magazine Brand of the Year

For most magazine companies, 2014 was a difficult year. Backs against the wall, publishers looked beyond print for growth -- to digital media, live events, consumer products and TV deals.Vice magazine is way ahead of them.The free magazine founded in 1994 as Voice of Montreal has grown into one... Continue reading at Advertising Age

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ae networks #publishers claim #multiple platforms #tv deals #consumer products #live events


HGTV Magazine & Food Network Magazine Continue to Increase Rate Bases in 2015

Hearst Magazines announced that both HGTV Magazine and Food Network Magazine will be increasing rate bases in 2015. HGTV Magazine will increase its rate base twice in 2015, from 1.0 million in 1.1 million with the January/February issue, and to 1.2 million with the July/A Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rate base #hgtv magazine


Charted: Which Magazines Made Ad Age's Magazine A-List Most in the Decade?

Every year Ad Age's Magazine A-List honors glossy titles that are doing great in print and intelligently building their brands in digital media or elsewhere, and you can find the new 2013 edition right here.But which brands are the biggest repeat winners?We charted the biggest winners in the... Continue reading at Advertising Age

[ Advertising Age | 2013-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest winners #magazine a-list


Magazines Are Dead, or Why There's No Such Thing as a (Mere) Magazine Company Anymore

In the Oct. 21 issue of Advertising Age, you'll find the closely watched annual Magazine A-List, which honors 10 glossies that are doing really, really well. I'm part of the editorial team that, each summer and fall, works on the list (which involves a lot of in-depth research and... Continue reading at Advertising Age

[ Advertising Age | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #henry kissinger #kate moss #years earlier


Ad Age's Magazine A-List: Bon Appetit is Magazine of the Year

When Conde Nast closed Gourmet in 2009, the company staked much of its epicurean business on Bon Appetit, a staid magazine with a big circulation but little traction outside the food category. But soon enough Conde Nast took another risk, assigning the title's reinvigoration to a pair of leaders... Continue reading at Advertising Age

[ Advertising Age | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #bon appetit #magazine a-list


MAGAZINE ABCs: July - December 2011: The top 100 magazines at a glance

The second half of 2011 continued to be a challenging time for magazine publishers, with only four of the top 20 consumer titles achieving lifts in print circulations. Continue reading at Media Week

[ Media Week | 2012-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #challenging time #magazine abcs


Hearst Magazines Hires Two New Senior Executives for U.S. Magazine Division

Today, Hearst Magazines announced that two new senior executives would be joining its U.S. magazine division. Debi Chirichella, former chief operating officer at Condé Nast Digital, will join as senior vice president, chief financial officer; while Grant Whitmore, former chief operating officer... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice president #grant whitmore #magazine division #senior executives


Brooklyn Magazine Relaunches As BKMag After BSE Global Acquisition

The entertainment company BSE Global, which owns the Brooklyn Nets, New York Liberty, and Barclays Center, relaunched the independent publisher Brooklyn Magazine as BKMag on Monday after first acquiring the title in March. The relaunch is the first step in a broader bid... Continue reading at AdWeek

[ AdWeek | 2024-11-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publisher #broader bid


Download our 2024 Frankfurt Book Fair Magazine

Publishing Perspectives’ 2024 Frankfurt Book Fair magazine is a showcase of global publishing, book market trends, and people to know. By Hannah Johnson s thousands of publishers, agents, authors, and book industry professionals gather together in Frankfurt this week, Publishing Perspectives is... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-16 14:26:43 UTC ]
More news stories like this | News stories tagged with: #frankfurt book fair #book market #book industry #digital version #hannah johnson #global publishing #post download