Instagram last week introduced a clearer way for users to determine when posts by influencers or publishers are the result of commercial relationships with the businesses they are posting about. The Facebook-owned app said users will see demarcations that read "paid partnership with" on such posts. The move came a couple months after the Federal... Continue reading at 'AdWeek'
[ AdWeek | 2017-06-21 00:00:00 UTC ]
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#couple months
Trade ebook sales rose 4.3% in the first quarter of 2014 to $387.9 million, according to AAP's monthly StatShot report. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-17 00:00:00 UTC ]
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Time Inc. has created an eight-person unit to focus on native advertising at the publishing company, led by a staffer from the editorial side, Sports Illustrated Group Creative Director Chris Hercik, and another from the business side, Senior VP-Marketing and Sales Development Priya Narang.Mr.... Continue reading at Advertising Age
[ Advertising Age | 2014-07-17 00:00:00 UTC ]
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#vp-global marketing
#mark ford
#entertainment weekly
#travel leisure
Tribune Publishing will spin off from Tribune Co. on Aug. 4, the new publishing company confirmed Tuesday. Continue reading at Los Angeles Times
[ Los Angeles Times | 2014-07-15 00:00:00 UTC ]
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Get ready to drink deep from the fountain of knowledge. As he's done in years past, Microsoft senior sales excellence manager Eric Ligman has compiled a veritable flood of free Microsoft ebooks and other resources, offering up nearly 300 gratis guides for your reading pleasure.To be fair, most... Continue reading at PC World
[ PC World | 2014-07-09 00:00:00 UTC ]
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#resource guides
#years past
#reading pleasure
Chinese publishers have declined to purchase translation rights for Clinton's bestseller, said publisher Simon & Schuster, and China's major import agency will not import the book in English. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-06-28 00:00:00 UTC ]
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#hillary clinton
#hard choices
#effectively banned
#chinese publishers
Five brands that are encroaching on established publishers' turf by starting their own content sites. The post 5 brands becoming news publishers in their own right appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-06-27 00:00:00 UTC ]
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#content sites
Patricia Stockland has been promoted to v-p, editor in chief at Lerner Publishing Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-04 00:00:00 UTC ]
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Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad platform today at a DoubleClick customer conference. The marketplace is called Google Partner Select... Continue reading at AdWeek
[ AdWeek | 2014-06-04 00:00:00 UTC ]
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Penguin Random House has unveiled its new global logo, a wordmark design described as delivering... Continue reading at The Bookseller
[ The Bookseller | 2014-06-03 00:00:00 UTC ]
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The author of "World War Z" and "The Harlem Hellfighters" says it's okay to have over 200 drafts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-09 00:00:00 UTC ]
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#max brooks
#world war
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In 'David Copperfield,' Mr. Micawber Wilkins saved young Copperfield from no small amount of embarrassment using quick thinking, graciousness, and a grill. Food historian Paula Marcoux explains how you can do the same. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-05 00:00:00 UTC ]
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"Be generous to your characters: kill them, save them, break their hearts and then heal them." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-25 00:00:00 UTC ]
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#dinaw mengestu
FOLIO: has organized a one-day event in Chicago this summer to help niche media publishers leverage the newest strategies to help build stronger brands via techniques for boosting revenue growth, controlling costs and transforming a business without losing the core vision. Continue reading at Folio Magazine
[ Folio Magazine | 2014-04-23 00:00:00 UTC ]
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Michael Lewis, author of "Flash Boys: A Wall Street Revolt" (Norton, 9780393244663) will appear on C-SPAN2's "BookTV" on Saturday, April 5. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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While many public libraries in the U.S. have been serving Spanish-speaking patrons for years, in some parts of the country libraries are just beginning to engage this part of the community. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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#public libraries
Canongate has confirmed it is the publisher for a series of children's books by controversial... Continue reading at The Bookseller
[ The Bookseller | 2014-04-02 00:00:00 UTC ]
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Russell Brand is writing a series of books aimed at children, with illustrations by Chris Riddell... Continue reading at The Bookseller
[ The Bookseller | 2014-04-01 00:00:00 UTC ]
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#russell brand
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For going on a year, LinkedIn has been repositioning its ad business around content marketing. Now it's launching new tools to let advertisers see how they're faring as publishers within its walls.LinkedIn will now start assigning brands content-marketing scores to gauge the effectiveness of... Continue reading at Advertising Age
[ Advertising Age | 2014-03-27 00:00:00 UTC ]
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#ad business
#content marketing
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The industry can learn about quality, and maintaining readers' loyalty, from the arrival of the Guardian and New York TimesThe recent, dramatic arrival of tanks – in the form of some of the world's biggest news organisations, including of course the Guardian – on the content marketing industry's... Continue reading at The Guardian
[ The Guardian | 2014-03-24 00:00:00 UTC ]
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#study showing
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#communications agency
For a 97-year-old magazine publisher, Forbes is no shrinking violet. CEO and president Mike Perlis on why the critics have got it wrong.The post Why Forbes sees a platform approach building its brand, not diluting it appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-03-18 00:00:00 UTC ]
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