4 Tips for Using Instagram Influencers Effectively Without Getting Your Brand in Trouble

Instagram last week introduced a clearer way for users to determine when posts by influencers or publishers are the result of commercial relationships with the businesses they are posting about. The Facebook-owned app said users will see demarcations that read "paid partnership with" on such posts. The move came a couple months after the Federal... Continue reading at 'AdWeek'

[ AdWeek | 2017-06-21 00:00:00 UTC ]
News tagged with: #commercial relationships #paid partnership #couple months

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Publishing Allies: 4 Tips For Creating Productive Media Partnerships

By Denis Wilson It's not uncommon for sister publications within a publishing company to partner on issues or share content. For its October issue, Wired collaborated with fellow Condé Nast title bon appétit on... Continue reading at Publishing Executive

[ Publishing Executive | 2013-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #denis wilson #share content #october issue


The Instagram Effect: National Geographic Suspends Its Popular Account

Un-psyched by the photo-sharing service's new TOS, National Geographic is one of the first big names considering dropping the app. Instagram's revamped terms and conditions, which seemed to say Instagram and/or its parent company, Facebook, could sell your images for profit and not give you a... Continue reading at Fast Company

[ Fast Company | 2012-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national geographic #big names


From "Most Effective Digital Mag Brands" to "7 Magazine Web Sites That Suck"

Media research firm Affinity LLC has issued its latest American Magazine Study, which ranks 170 digital magazine brands on attributes ranging from "Most Trusted" to "Most "Useful" and "Most Entertaining." Rankings are based on the percent of a magazine's digital audience that cites the brand as... Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital audience


4 Under 4: Fast & Fabulous Audiobooks Under 4 Hours

Itching for a great audiobook that's on the shorter side? Here are four under four hours long. Continue reading at Book Riot

[ Book Riot | 2020-05-01 10:40:12 UTC ]
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Brand RX part two: The state of brand safety one year later

It's been a year since we've surveyed our audience about the state of brand safety in digital media. Since then, marketers, publishers, social platforms and tech providers have worked overtime to help brands avoid unfortunate adjacencies. Complete the survey and you'll receive a $5 Starbucks... Continue reading at Digiday

[ Digiday | 2018-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand safety #social platforms #ll receive


On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities

Both Domino and Seventeen look beyond their pages to interact with audiences. The post On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-05 00:00:00 UTC ]
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If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots?

Publishers take deeper dives into targeted topics, looking to appeal to millennials, expand ad inventory, and drive names into their databases. The post If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine brands


Generation Franchise: Why Writers Are Forced to Become Brands (and Why That’s Bad)

Last fall, around the time Britney Spears’s memoir The Woman in Me was published, I went to the Brooklyn stop of Liz Phair’s 30th anniversary tour for her debut album Exile in Guyville. Exile is one of the epochal albums of the 1990s, a Gen X classic; it came out when I was a freshman […] Continue reading at Literrary Hub

[ Literrary Hub | 2024-06-26 08:56:16 UTC ]
More news stories like this | News stories tagged with: #memoir #liz phair


Toys 'R' Us uses OpenAI's Sora to make a brand film about its origin story and it’s horrifying

The rise of artificial intelligence in our media and entertainment industries has raised a lot of concerns about programs like Open Al’s text-to-video maker Sora replacing the artistic endeavors and aspirations of humans. If those AI made movies are anything like a new brand film about the Toys... Continue reading at Engadget

[ Engadget | 2024-06-25 21:47:30 UTC ]
More news stories like this | News stories tagged with: #dr. seuss


Harper Group Launches Nonfiction Imprint, Harper Influence

Senior VP Lisa Sharkey has been tapped to helm Harper Influence, which will publish a "wide range of nonfiction spanning popular culture," including general lifestyle, entertainment, and inspiration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-05 04:00:00 UTC ]
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Charges dropped against 4 in Toronto Indigo bookstore vandalism

Charges have been dropped against four of the 11 people charged with mischief and criminal harassment, which police called "hate-motivated," after an Indigo bookstore was vandalized last fall. Continue reading at CBC

[ CBC | 2024-05-22 13:48:29 UTC ]
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Print Book Sales Fell 4% in April as Nonfiction Struggles

The decline was due in part to an earlier Easter this year, as well as the continued soft sales in the nonfiction category, according to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-15 04:00:00 UTC ]
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4 New Debut Novels by Women That We Loved

This diverse slate of standout debut novels by women spans genre, from historical saga to contemporary comic novel to postapocalyptic fantasy, as well as the globe, from California to a far-flung Nordic isle. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-10 04:00:00 UTC ]
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AANHPI consumers want better brand representation, Nielsen reports

As companies around the country roll out plans to honor May as Asian American, Native Hawaiian and Pacific Islander Heritage Month, a new report out Wednesday suggests members of those communities are paying more attention than ever to representation Continue reading at ABC News

[ ABC News | 2024-05-01 18:38:04 UTC ]
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4 New Books on Tantalizingly Esoteric Topics

Four new titles offer deep dives into decidedly niche but surprisingly rich subjects, from silk and female ejaculation to borderline personality disorder and the devil. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
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4 New Books on Pioneers of American Performing Arts

Four new titles look at the visionaries who transformed the performing arts in 20th-century America, from group portraits of trailblazing ballerinas and jazz legends to biographies of a folk icon and Broadway director. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
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4 New Books on Women in the Arts and Sciences

These new titles detail the contributions of women throughout history who have made often overlooked contributions to the fields of art, botany, fashion, and psychology—as well as, in more than a few cases, to the French Revolution. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-11 04:00:00 UTC ]
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Book Deals: Week of March 4, 2024

Bestselling author Jennifer Weiner signs a five book deal with William Morrow, Amistad takes a book about a true American power couple, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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This Week’s Bestsellers: March 4, 2024

Hafsah Faizal whirls onto our children’s fiction list at #8 with the YA vampire fantasy ‘A Tempest of Tea.’ Plus Jennifer L. Armentrout takes readers deeper into the world of her Blood and Ash series, and ‘The Woman in the Window’ author A.J. Finn’s story continues. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #fiction list #story continues