4 Tips for Using Instagram Influencers Effectively Without Getting Your Brand in Trouble

Instagram last week introduced a clearer way for users to determine when posts by influencers or publishers are the result of commercial relationships with the businesses they are posting about. The Facebook-owned app said users will see demarcations that read "paid partnership with" on such posts. The move came a couple months after the Federal... Continue reading at 'AdWeek'

[ AdWeek | 2017-06-21 00:00:00 UTC ]
News tagged with: #commercial relationships #paid partnership #couple months

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Don’t write what you know, write what you feel: bestselling authors offer tips on World Book Day

Malorie Blackman advises budding authors to pick up on news stories, but Julia Donaldson warns of pitfalls – and Alan Moore says you should read terrible books as well as good onesThe key to being a good writer? It’s being a good reader, authors including Carol Ann Duffy and Alan Moore have said... Continue reading at The Guardian

[ The Guardian | 2023-03-02 15:43:52 UTC ]
More news stories like this | News stories tagged with: #news stories #alan moore #lee child #important things #world book


Stunning Rupert Murdoch deposition leaves Fox News in a world of trouble

Media mogul’s admission in Dominion Systems election case that he let cable network broadcast falsehoods stuns observersIn his 71 years as a media executive, Rupert Murdoch has proved himself to be a grand master in the arts of survival. He has weathered bruising battles with British trade... Continue reading at The Guardian

[ The Guardian | 2023-02-28 21:09:35 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #media mogul #news corp


Mellon Foundation Pledges $125 Million to Combat Effects of Mass Incarceration

Among the organizations receiving funding are Freedom Reads and the New York Public Library. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #mass incarceration


Master your Steam Deck with these 22 tips and tricks

While Valve’s awesome $399 Steam Deck is a capable enough gaming system out of the box, some of its best features are easy to miss. If you know where to look, you can customize the Steam Deck to your liking, minimize annoyances, and even expand your game catalog well beyond the built-in... Continue reading at PC World

[ PC World | 2023-02-10 12:52:42 UTC ]
More news stories like this | News stories tagged with: #wi-fi network #battery life #libraries


“Phenomenal” woman Meena Harris makes the leap from t-shirt branding to book publishing

Phenomenal Media, a company launched by Kamala Harris’ niece that celebrates underrepresented women, is debuting a new partnership with Hachette Books. In 2016, Meena Harris started designing statement t-shirts that quite literally made a statement. Her most famous one read “Phenomenal Woman,”... Continue reading at Fast Company

[ Fast Company | 2023-01-24 08:00:00 UTC ]
More news stories like this | News stories tagged with: #kamala harris #book publishing #company launched #hachette books #literally made #amazon prime #hachette


How Barnes & Noble transformed its brand from corporate bully to lovable neighborhood bookstore

After years of store closings, Barnes & Noble is making a comeback with 30 new stores planned for 2023—and a new image. Branded is a weekly column devoted to the intersection of marketing, business, design, and culture.Read Full Story Continue reading at Fast Company

[ Fast Company | 2023-01-13 04:30:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #stores planned


Indie Comics Publishers Face Year-End Financial Troubles

The end of the year has produced a spike in financial troubles that include at least four independent comics publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #financial troubles


How brands are driving better outcomes with attention-focused strategies

Sarah Martinez, senior vice president, Americas Revenue, IAS The digital media landscape is a revolving door of content that vies for consumer attention. Between social feeds that scroll to infinity with the swipe of a finger and the state of television undergoing a digital revolution, content... Continue reading at Digiday

[ Digiday | 2022-12-08 16:10:20 UTC ]
More news stories like this | News stories tagged with: #social feeds #digital revolution #digital media


How brands are keeping audiences engaged in a competitive content world

Arthur Gerigk, senior director of product management, Google Ads Today, consumers navigate a widening variety of digital content from text to image to video — and they choose to spend their time in the experiences that feel most natural and intuitive for them. Ahead of the holiday season, Google... Continue reading at Digiday

[ Digiday | 2022-11-16 15:33:50 UTC ]
More news stories like this | News stories tagged with: #senior director #product management #holiday season #google partnered #digital content


Would you let a real-life vendor stalk you like an Instagram ad?

And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company

[ Fast Company | 2022-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #questions asked #algorithmic reality #damian bradfield #coming back #graphic novel


The Intimate Influences Behind New Queer Lit Magazine, ‘BitterSweet Review’

The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate influences #bittersweet review #antenne books #minority authors #literary magazine


The Intimate Influences Behind New Queer Lit Magazine, ‘BitterSweet Review’

The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate influences #bittersweet review #antenne books #minority authors #literary magazine


Lit Hub Weekly: October 31-November 4, 2022

Emily Temple rounds up the 60 greatest academic satires, campus novels, and boarding school bildungsromans of the last 100 years. | Lit Hub Reading Lists Lynn Caponera considers the wild and wonderful legacy of Maurice Sendak’s creations (and his rigorous work routine). | Lit Hub Art &... Continue reading at Literrary Hub

[ Literrary Hub | 2022-11-05 10:30:11 UTC ]
More news stories like this | News stories tagged with: #campus novels #maurice sendak #short stories


The Biased Online Book Ratings Systems Undermining Professional Review Sources: Book Censorship News, November 4, 2022

BookLooks, RatedBooks, and more biased online rating systems getting books banned. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2022-11-04 10:40:00 UTC ]
More news stories like this | News stories tagged with: #online book


Lit Hub Daily: November 4, 2022

How to bake black pepper snowballs… vengefully. | Lit Hub Food Costumes, plotting, mise-en-scène, monologues: Lyle Jeremy Rubin on how war becomes a (deadly) performance. | Lit Hub Memoir They lie to us, they weigh about as much as a hardback copy of Infinite Jest, and other fun facts... Continue reading at Literrary Hub

[ Literrary Hub | 2022-11-04 10:30:24 UTC ]
More news stories like this | News stories tagged with: #infinite jest #hardback #memoir


PW Picks: Books of the Week, November 4, 2022

The books we love coming out this week include new titles by Luigi Musolino, Virginia Heath, and Maya C. Popa. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-04 04:00:00 UTC ]
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Louise Kennedy’s Debut Novel Taps Into Her Childhood Amid the Troubles

The book, “Trespasses,” captures the texture of life in Northern Ireland — details, objects and images that carry “incredible emotional weight.” Continue reading at The New York Times

[ The New York Times | 2022-10-31 16:21:50 UTC ]
More news stories like this | News stories tagged with: #louise kennedy #debut novel


Beyrouth Livres: A First Staging in a Troubled Market

The new iteration of the francophone book fair in Beirut was designed 'to have the author meet the public' in beleaguered Lebanon. The post Beyrouth Livres: A First Staging in a Troubled Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-10-31 15:18:37 UTC ]
More news stories like this | News stories tagged with: #book fair


Podcast ads universally boost brand metrics—and longer ads work better, Nielsen finds

Consolidated report of over 600 individual Nielsen studies is "largest ever" study of podcast ads. Continue reading at Advertising Age

[ Advertising Age | 2022-10-26 15:52:35 UTC ]
More news stories like this | News stories tagged with: #nielsen finds #nielsen


Print Sales Fell 4% Last Week

Unit sales of print books declined 4.2% last week as good debuts in adult fiction were not enough to offset declines in adult nonfiction and children's fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #adult fiction #offset declines #adult nonfiction