OK, first of all, nobody is going to teach you how to actually kill an intern. Instead, this is about how I almost killed our interns by unintentionally breaking their hearts. Through exit interviews, I became newly empathetic to their struggles. Even when you’re young and talented, it’s not easy to break into our business without the resources and connections to get that coveted first job. The Apollo51 program is a network of creative shops committed to doing just that. It comprises 18 agencies, including Droga5, BBH, BBDO, Grey and Mekanism, the last of which is my workplace, with a goal of launching the careers of diverse future talent. We’ve been able to curate our internship programs into one that ensures there is more diversity at the ground level of our creative teams—at least 51 percent diverse talent, to be exact. Here are 10 tips that can benefit your intern program this summer: Be clear about hiring expectations Be clear up front that an internship might not result in a full-time job offer. And to alleviate the broken hearts, use your connections, social platforms and resources to help them find jobs. Preach your purpose Imagine an intern’s first day at the office. New outfit and a venti cup of eagerness. Out of the elevator and straight into the cynical salt mine of a hectic creative department. Let’s ensure that interns’ first impression is a positive one. On Day One, have an agency principal tell the company’s origin story, higher purpose and vision... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-17 07:00:00 UTC ]
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The last time indie publisher Europa Editions had a booth at BEA was in 2011, according to editor-in-chief Michael Reynolds. Last year, the house exhibited as part of the Translation Market, and, he recalls, “we enjoyed the energy.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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Snapchat has been a lot more ad friendly of late. It still lacks some features brands love—giving users an easy way to follow their accounts and like their content, for instance—but it finally implemented the ability to share. Sharing is limited to the Discover section, where 12 digital... Continue reading at AdWeek
[ AdWeek | 2015-05-27 00:00:00 UTC ]
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With so many galleys flooding the BEA show floor, it’s hard to know which ones to choose. Here are 10 of our favorites, with excerpts from PW reviews. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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As one of the largest and most prominent book and author events in the North American publishing industry, BookExpo America remains a great place to discover new titles, generate rights and licensing business, network and learn about the latest trends. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-26 00:00:00 UTC ]
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A Christopher Nolan-esque Argentinean thriller, two literary Spanish novels, a Finnish YA series, and more are making waves in the global rights scene this week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-25 00:00:00 UTC ]
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Hungarian author László Krasznahorkai has won the £60,000 Man Booker International Prize for his “achievement in fiction on the world stage.” The post László Krasznahorkai Takes Man Booker International Prize appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-21 00:00:00 UTC ]
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Hungarian author László Krasznahorkai has won the 2015 Man Booker International Prize. The British literary honor, which is award every two years, comes with a £60,000 purse. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-19 00:00:00 UTC ]
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Pakastani-born Canadian children's book author Rukhsana Khan explains how to leveraging appearances at book fairs for the greatest benefit and impact. The post A Canadian Author’s Adventures in International Book Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-17 00:00:00 UTC ]
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Arrow has acquired a book commemorating Harper Lee’s To Kill a Mockingbird, to be published ahead of the release of Lee’s Go Set a Watchman (William Heinemann). Publishing director Jenny Geras acquired UK and Commonwealth rights, excluding Canada, to Scout, Atticus & Boo by Mary McDonagh... Continue reading at The Bookseller
[ The Bookseller | 2015-05-13 00:00:00 UTC ]
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The memoir by a Dutch plane crash survivor, initially self-published, draws multiple houses; a Swedish spy series repped by the Salomonsson Agency lures pubs from Greece and beyond; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-11 00:00:00 UTC ]
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As Apple works toward a relaunch of its Beats Music streaming service, it’s reportedly pushing labels to kill off the free version of Spotify.It’s a bold move by Apple if The Verge’s unnamed sources are accurate, coming less than two years after a judge found that the company colluded with... Continue reading at PC World
[ PC World | 2015-05-04 00:00:00 UTC ]
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President Barack Obama announced a new program on Thursday aimed at delivering access for more than 10,000 ebooks to financially strapped schoolchildren throughout the United States. The $250 million program will feature titles from numerous publish... Continue reading at Engadget
[ Engadget | 2015-05-01 00:00:00 UTC ]
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The International New York Times (NYTimes.com) and The New York Times’ Chinese website (cn.NYTimes.com) today published the first edition of the International New York Times Chinese Monthly, a print publication that presents news, opinion a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-01 00:00:00 UTC ]
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A Dr. Seuss classic is coming to streaming TV as a 13-episode animated series. Green Eggs and Ham, based on the children's book first published in 1960, is coming to Netflix—though sadly not until 2018. Executive producer Ellen DeGeneres says the project "combines two of my favorite things: Dr.... Continue reading at AdWeek
[ AdWeek | 2015-04-30 00:00:00 UTC ]
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A new report from German ebook distribution platform quantifies the anticipated growth of digital publishing across Latin America. The post Latin American Digital Markets to Rise 10-15% by 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-23 00:00:00 UTC ]
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The 10 most intriguing numbers from digital marketing over the last week include new data on the explosion of legal marijuana marketing as well as stats that show how online video continues to grow. 1. In today's Adweek magazine, we report how several notable publishers told us that Facebook... Continue reading at AdWeek
[ AdWeek | 2015-04-21 00:00:00 UTC ]
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A Hungarian director's novel about his parents' 145 courtship, in Sweden's refugee camps, emerges as a hot book at last week's London Book Fair; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-21 00:00:00 UTC ]
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Derbyshire bookshop Scarthin Books has raised more than £10,000 in an appeal to fund urgent structural repairs. Proprietor Dave Mitchell said an engineer has told him he needs to install four steel columns to support 1,000 feet of bookshelves, and has turned to Crowdfunder because he would... Continue reading at The Bookseller
[ The Bookseller | 2015-04-21 00:00:00 UTC ]
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Gretchen Rubin, author of "The Happiness Project," on how to become a better reader. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
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Gay penguins, alien lovers and a cartoonist growing up on an Indian reservation are among the subjects of the books Americans are most keen to see banned from library shelves. Continue reading at Stuff
[ Stuff | 2015-04-17 00:00:00 UTC ]
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