10 ways to kill an intern

OK, first of all, nobody is going to teach you how to actually kill an intern. Instead, this is about how I almost killed our interns by unintentionally breaking their hearts. Through exit interviews, I became newly empathetic to their struggles. Even when you’re young and talented, it’s not easy to break into our business without the resources and connections to get that coveted first job.  The Apollo51 program is a network of creative shops committed to doing just that. It comprises 18 agencies, including Droga5, BBH, BBDO, Grey and Mekanism, the last of which is my workplace, with a goal of launching the careers of diverse future talent. We’ve been able to curate our internship programs into one that ensures there is more diversity at the ground level of our creative teams—at least 51 percent diverse talent, to be exact.  Here are 10 tips that can benefit your intern program this summer:  Be clear about hiring expectations Be clear up front that an internship might not result in a full-time job offer. And to alleviate the broken hearts, use your connections, social platforms and resources to help them find jobs. Preach your purpose Imagine an intern’s first day at the office. New outfit and a venti cup of eagerness. Out of the elevator and straight into the cynical salt mine of a hectic creative department. Let’s ensure that interns’ first impression is a positive one. On Day One, have an agency principal tell the company’s origin story, higher purpose and vision... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-17 07:00:00 UTC ]
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International Hot Book Properties, Week of September 21, 2015

A Taiwanese coloring book and a Romanian thriller drawing 'Harry Quebert' comparisons are among the titles racking up international sales right now. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-22 00:00:00 UTC ]
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10 Great Comics Short Story Collections

While many cartoonists can be defined by a singular book or series, collections of their shorter, sometimes lesser-known works can more intimately reflect their artistic sensibilities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-16 00:00:00 UTC ]
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International Flavor for 2015 Man Booker Shortlist

The shortlisted authors each receive £2,500, and the winner will receive a further £50,000. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-15 00:00:00 UTC ]
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National Book Tokens boosts Book Aid International

National Book Tokens is to partner with Book Aid International to help support the charity's work to provide books and develop library services in sub-Saharan Africa. A specially designed National Book Tokens gift card will go on sale this week with 1% of the value of each card sold to be... Continue reading at The Bookseller

[ The Bookseller | 2015-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #provide books #money raised


10 Tech Tools for Writers

Amy Stewart's tricks of the trade: Google Ngram Viewer, Evernote, Ancestry, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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Beijing International Book Fair Takes a New Stance in Asia

The 2015 Beijing International Book Fair put a renewed emphasis in B2B transactions and sought to tighten regional 'silk road' relations. The post Beijing International Book Fair Takes a New Stance in Asia appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-08 00:00:00 UTC ]
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International Hot Book Properties, Week of Monday, September 7

The new Canadian novel by the author of 'The Bear' sells in the States, a Finnish picture book makes its way to Germany, Swedish thriller 'The Evil Book' continues to sell, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #swedish thriller


Is Native Advertising About to Go the Way of Pop-Up Ads?

When the concept of native advertising first gained widespread attention in 2012, it was expected to lift publishers' fortunes and rescue digital advertising from the perpetual downward slide of display ad rates.Fast-forward three years, and native has largely delivered on that promise.... Continue reading at Advertising Age

[ Advertising Age | 2015-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #reach $8


Rights Deals Are Key to Rio International Book Fair for Americans

With the crash of Brazil's real against the dollar, US rights deals at this year's Rio International Book Fair may not be as lavish, but they are still key. The post Rights Deals Are Key to Rio International Book Fair for Americans appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-01 00:00:00 UTC ]
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These Are the 10 Magazines With the Biggest Mobile Readerships

Those lingering few who think mobile's not a big deal need only look to a new study from the Association of Magazine Media, which found 26 percent of magazines' total readership comes from smartphones and tablets. The MPA's monthly Magazine Media 360° report dissected publishers' online traffic... Continue reading at AdWeek

[ AdWeek | 2015-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital subscription #digital subscriptions #biggest hit #entertainment weekly #bloomberg businessweek #bon apptit


International Hot Book Properties, Week of August 24, 2015

An Argentinian short story collection sells in the States, a Finnish thriller moves to Spain, an Italian novel about cooking and family is nabbed in Germany, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-25 00:00:00 UTC ]
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Q&A: For International Brands, What's New On Alibaba's Tmall Global Marketplace?

That's in part thanks to Ms. Wang, a former lifestyle and fashion journalist with a master's degree in digital publishing from New York University. Ms. Wang also worked at Vogue China as integrated marketing sales manager.As head of international business development at Tmall, Ms. Wang has... Continue reading at Advertising Age

[ Advertising Age | 2015-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #york university #sell online #chinese consumers


‘Facebook is the best app for news': Publishers are still way behind in mobile

Publishers are not doing enough to adapt to the mobile era. The biggest mistake, Breaking News gm Cory Bergman says, is not investing enough in mobile talent -- and not allowing for the inevitable mistakes in trying to figure out what works. Instead, there's a propensity for publishers to... Continue reading at Digiday

[ Digiday | 2015-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #mobile appeared #biggest mistake #distribution channel #existing content


Top 10 Reads from Yale Book Publishing Course All-Stars

Top ten books and websites recommended by speakers at this year's Yale Book Publishing Course to improve the way you work. The post Top 10 Reads from Yale Book Publishing Course All-Stars appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-10 00:00:00 UTC ]
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Authors on the Air August 10, 2015: Kay Wills Wyma

Kay Wills Wyma, author of 'I’m Happy for You (Sort of…Not Really): Finding Contentment in a Culture of Comparison' (WaterBrook Press, 9781601425959) will appear on 'Chris Fabry Live!' on Monday, August 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finding contentment #waterbrook press


HC buys suspense from Camilla Way

HarperCollins crime and thriller publisher Julia Wisdom has bought a "deeply disturbing" psychological suspense novel by Camilla Way [pictured], Watching Edie McCrae. Wisdom bought UK and Commonwealth rights (excluding Canada) in the novel, plus a further book, from Hellie Ogden at Janklow... Continue reading at The Bookseller

[ The Bookseller | 2015-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins crime #deeply disturbing #psychological suspense #hellie ogden #janklow nesbit


News Briefs: Week of August 10, 2015

Hamilton lands new deal at Putnam and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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This Week's Bestsellers: August 10, 2015

New from Dr. Seuss: the #1 title on PW’s Children’s Picture Book List , and across the country. Plus the author of ‘The Paris Wife’ returns to the 1920s, and UFC champ Ronda Rousey stages a comeback. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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Book Deals: Week of August 10, 2015

Lisa Scottoline re-ups at SMP for six new books, Italian bestseller Alessandro Baricco lands at Europa, Kate DiCamillo teams up with Harry Bliss at Candlewick, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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Mantle wins seven-way auction for Eberlen

Mantle has acquired two novels by Kate Eberlen in a seven-way auction. Associate publisher Sam Humphreys bought UK and Commonwealth rights to Miss You and one other book from Mark Lucas at LAW. Miss You, which Pan Macmillan's Mantle imprint will publish next year, tells the story of Tess and... Continue reading at The Bookseller

[ The Bookseller | 2015-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kate eberlen #late teens #mark lucas #pan macmillan #sixteen years