'Imprints have an important role as trade brands'

The announcement of a new imprint might seem like another corporate PR exercise. Why bother when few - if any - readers buy a book because of a logo on a spine? Of course, while the launch of Trapeze - our new imprint under the Orion umbrella - is a positive news story about the wider company, it is so much more than that. It’s about challenging ourselves, about being innovative and instigating change, the only way we can remain relevant. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-04-07 00:00:00 UTC ]
News tagged with: #important role #wider company #remain relevant

Other Publishing stories related to: ''Imprints have an important role as trade brands''

Richard Ovenden | 'I wanted to get across why [libraries] are so important for society'

The 25th Bodley’s Librarian, Richard Ovenden, makes the case for libraries as vital arbiters of history and guardians of rights in his stirring first book Continue reading at The Bookseller

[ The Bookseller | 2020-08-20 11:45:56 UTC ]
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'It's a mega year!': book trade braces for autumn onslaught of major new titles

After the lockdown, hundreds of delayed titles are expected this autumn including many household names vying for Christmas successFrom Richard Osman’s first crime novel to Caitlin Moran’s new memoir, almost 600 hardbacks are due to be published on 3 September in a “massive bun fight” of new... Continue reading at The Guardian

[ The Guardian | 2020-08-13 06:00:47 UTC ]
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Hale joins Pan in new publisher role

Lucy Hale, previously of Hachette UK, has been appointed to the newly created role of publisher for Pan. Continue reading at The Bookseller

[ The Bookseller | 2020-08-13 00:00:01 UTC ]
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Trade invited to join 2021's Working Class Writers' Festival

The artistic director for The Working Class Writers' Festival is issuing a call-out to publishers, agents and booksellers to get involved in next year's event.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-10 22:51:27 UTC ]
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Cullen to spearhead new paperback imprint Canelo Crime

Independent publisher Canelo is launching a new crime fiction imprint, Canelo Crime, this September, and has promoted Louise Cullen as publishing director to oversee the list.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-05 21:08:39 UTC ]
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Trade bodies to 'engage' with Covid-19 culture panel but note industry's absence

The Publishers Association has said it "looks forward to engaging" with a new expert advisory panel set up to investigate the pandemic's impact on arts and culture, although it has failed to include a representative from the industry. Continue reading at The Bookseller

[ The Bookseller | 2020-08-05 09:04:29 UTC ]
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Selby to spearhead music publishing imprint for Bonnier Books UK

Bonnier Books UK is launching a new music publishing list, with Pete Selby joining as publishing director. Continue reading at The Bookseller

[ The Bookseller | 2020-08-03 13:16:22 UTC ]
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Concerns over UK/China tensions, but trade currently unaffected

Some agents and rights professionals have expressed concerns over the rising political tensions between the UK and China, with fears it could put the brakes on the volume of deals done in the world's fastest-growing major economy. Continue reading at The Bookseller

[ The Bookseller | 2020-08-03 10:23:12 UTC ]
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How a Better Understanding of the Digital Media Supply Chain Can Give Brands a Leg Up

Chris Kane's job is to take a look at a brand's digital ad buys to see where there are overlaps that can be eliminated to improve the efficiency of the entire strategy. But in order to do that, brands have to understand exactly what they're buying through each exchange. Kane, founder and... Continue reading at AdWeek

[ AdWeek | 2020-07-29 21:03:28 UTC ]
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Quarto's revenues fall 17%, but Powell hails good UK trade performance

Quarto's revenues fell by 17% year on year in the first half of 2020, hit by the coronavirus pandemic, but UK c.e.o. Polly Powell has hailed a good trade performance for her side of the business. Continue reading at The Bookseller

[ The Bookseller | 2020-07-29 11:49:36 UTC ]
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French book trade recovering from Covid-19 lockdown

The French book trade is picking up from its two months of Covid-19 lockdown much better than expected. Continue reading at The Bookseller

[ The Bookseller | 2020-07-29 11:42:21 UTC ]
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Pandemic losses hit Scholastic despite good trade sales

Scholastic has reported a 10% revenue drop for the fiscal year to end May 2020, to $1.49bn, with an overall loss of $88.5m, after Covid-19 battered its fourth quarter. Continue reading at The Bookseller

[ The Bookseller | 2020-07-24 06:25:19 UTC ]
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Wave.tv Secures $32 Million to License, Acquire Sports Media Brands

With most live sports on hold for the past several months, sports media publishers have had to stretch their imaginations to find interesting stories to show and tell. Wave.tv, a digital media company built around working with license holders to repackage archival sports, hopes to invest more in... Continue reading at AdWeek

[ AdWeek | 2020-07-22 14:00:38 UTC ]
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BA Conference and Gardners Trade Show postponed to 2021

The annual Booksellers Association Conference and Gardners Trade Show is to be postponed until spring 2021. Continue reading at The Bookseller

[ The Bookseller | 2020-07-22 12:00:16 UTC ]
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Think Young: Christian Fiction Imprints Reach for Under-40 Readers

Publishers, trade groups, and booksellers of inspirational fiction discover millennials 'are not unicorns.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-22 04:00:00 UTC ]
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Sutcliffe's role made redundant as three depart Foyles

Jasper Sutcliffe, head of buying at Foyles, is departing the retailer today (Friday 17th July) after over 20 years with Foyles, after his role was made redundant.   Continue reading at The Bookseller

[ The Bookseller | 2020-07-16 13:38:17 UTC ]
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A New Role for Little Free Libraries

Taking a look at some of the helpers who are turning their Little Free Libraries into Little Free Pantries to help neighbors in need during the pandemic. Continue reading at Book Riot

[ Book Riot | 2020-07-15 10:32:56 UTC ]
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Trade is steadying, say indie booksellers, but 'still a long way to go'

Bookshops are relieved to be physically open again, reporting "steady" trade since raising the shutters at the start of June, with strong local support.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-13 11:30:32 UTC ]
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Inner Traditions Adds Sacred Planet Imprint

Richard Grossinger, former publisher for North Atlantic Books, will curate the imprint, which will focus on cutting-edge looks at spiritual and esoteric subjects. Its first books will be published in October. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-13 04:00:00 UTC ]
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Phoebe Robinson is partnering with Plume to launch a new imprint called Tiny Reparations Books.

Today, Penguin Random House announced the launch of a new imprint, Tiny Reparations Books, founded by New York Times bestselling author, comedian, actress, and producer Phoebe Robinson. Robinson will be partnering with Plume (a division of Dutton, which is itself an imprint of PRH) and its... Continue reading at Literrary Hub

[ Literrary Hub | 2020-07-08 14:20:42 UTC ]
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