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Cookies have been the workhorse of digital media for more than two decades. They form the foundation of the web, helping us stay logged in to sites, and they've ushered in the personalized shopping experience as well as tailored advertising. We get recommendations because the cookies that... Continue reading at 'AdWeek'
[ AdWeek | 2020-06-08 11:00:32 UTC ]
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#digital media
Google’s sunsetting of third-party cookies gives us an opportunity to shape our long-term future. Continue reading at 'Advertising Age'
[ Advertising Age | 2020-06-03 10:30:00 UTC ]
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#third-party cookies
#digital media
Digital media company Team Whistle has acquired Tiny Horse, a marketing services firm focused on over-the-top streamers, TV networks, producers and advertisers. The companies didn’t disclose terms of the deal, however, sources told Variety the acquisition was mostly in the form of a stock swap... Continue reading at 'Silicon Valley Business Journal'
[ Silicon Valley Business Journal | 2020-05-22 09:54:48 UTC ]
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#$30 million
#tv networks
#companies didn
#disclose terms
#digital media
In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
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#post-pandemic world
#create opportunities
#preferred medium
#biggest challenges
#coming months
#public service
#positive note
#digital media
From Greenville, S.C., to Lakeland, Fla., media company 6AM City is engaging audiences in communities across the southeastern U.S. with email newsletters in the spirit of The Skimm – but on a hyper-local level. In this episode, Co-Founder & COO Ryan Heafy discusses 6AM's business model,... Continue reading at 'Publishing Executive'
[ Publishing Executive | 2020-05-18 12:31:36 UTC ]
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#local level
#email newsletters
#business model
#technology strategy
#digital media
A "groundbreaking" study--a term used by a report's authors--found that publishers receive only a little more than half (51%) of advertisers' spend. The report, published today by ISBA, the UK trade body for brand-side marketers, raises concerns about transparency in the digital media ecosystem,... Continue reading at 'AdWeek'
[ AdWeek | 2020-05-06 20:21:44 UTC ]
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#published today
#digital media
Pondr hopes to raise at least $10 million this year and has already netted at least $1 million from Cargill heirs Whitney and Betty Macmillan. Continue reading at 'Silicon Valley Business Journal'
[ Silicon Valley Business Journal | 2020-04-30 09:00:00 UTC ]
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#$10 million
#$1 million
#digital media
When Protocol, a new site focusing on technology coverage, launched in February, expectations were high. After all, the man behind the site—Robert Allbritton, who owns it through his holding company, Capital News—also helped create Politico, one of the most successful digital media companies of... Continue reading at 'Columbia Journalism Review'
[ Columbia Journalism Review | 2020-04-23 11:45:31 UTC ]
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#american citizens
#citing sources
#homeland security
#white house
#intelligence community
#news publisher
#digital media
With the California Consumer Privacy Act now the law, digital media companies are reevaluating their online data collection policies and the procedures Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2020-04-22 18:30:50 UTC ]
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#user data
#digital media
Group Nine Media, whose digital media properties include PopSugar, The Dodo and NowThis, laid off dozens of employees, or 7% of its more than 700-person staff, across the company. It's the latest publisher to take drastic action as COVID-19 has drastically altered the media landscape. As the... Continue reading at 'AdWeek'
[ AdWeek | 2020-04-07 20:39:10 UTC ]
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#media landscape
#latest publisher
#digital media
Advertisers on Pinterest can now authenticate ad viewability and identify digital ad fraud and sophisticated invalid traffic across its platform following an integration with digital media measurement, data and analytics provider DoubleVerify, which was revealed Monday. Brands can authenticate... Continue reading at 'AdWeek'
[ AdWeek | 2020-04-06 12:00:21 UTC ]
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#digital media
Bustle Digital Group, owner of a portfolio of digital media properties including Bustle itself, says it laid off two dozen Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2020-04-03 21:34:37 UTC ]
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Complex Networks bills itself as one of the most diversified digital media companies in the business, so it’s counting on diversification to protect its business. The post Complex Networks plans to diversify its way through the pandemic appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-04-02 04:01:00 UTC ]
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#pandemic appeared
#digital media
Asked whether, back in 2006, he could have possibly envisioned that the tech review blog he co-founded, using rented office space above an Oregon furniture store, would one day grow into a profitable digital media enterprise spanning three offices on two coasts and attracting talent from the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-31 17:01:10 UTC ]
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#sponsorship opportunities
#significant portion
#major shift
#united nations
#digital media
Publishing companies are scrambling quickly to figure out how to generate more revenue, as the COVID-19 outbreak is putting intense pressure on their top line. But there are also publishers who recognize that now is an opportunity to give back and help their community get through this difficult... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-27 14:42:55 UTC ]
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#entertainment magazine
#stay connected
#key focus
#federal government
#path forward
#digital media
At the recent Digital Media India conference, Rohan Tiwary of Google Asia Pacific, offered updates on some of the company’s ongoing Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2020-03-17 17:30:42 UTC ]
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#digital media
[caption id="attachment_144315" align="alignright" width="150"] Steve Grune[/caption] Meredith Corp.'s VP of brand licensing, Steve Grune, is stepping down after 18 months in that role and eight years with the company overall. He'll be succeeded by Toye Cody and Sondra Newkirk, who have each... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-13 15:22:57 UTC ]
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#online education
#senior editor
#features editor
#strategic initiatives
#senior director
#digital media
#bonnier
#hearst
LiveKindly will now not just produce vegan content but also vegan food. For the past few years, LiveKindly has been a digital media company with a focus on plant-based food stories like “The Beyond Burger just launched at Ikea” or “Colgate just launched 2 certified vegan toothpastes.” Now it’s... Continue reading at 'Fast Company'
[ Fast Company | 2020-03-12 14:45:06 UTC ]
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#$200 million
#digital media
YouTube's Brandcast, an annual presentation for advertisers that is part of the Interactive Advertising Bureau's NewFronts in New York, will stream over YouTube instead of the traditional in-person event this year, the company said today. The news comes amid growing coronavirus concerns, which... Continue reading at 'AdWeek'
[ AdWeek | 2020-03-11 16:37:06 UTC ]
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#coronavirus concerns
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After taking a hit with the rest of the digital media industry during the Facebook and Google advertising duopoly, founder Brit Morin is taking a more hands-on and themed approach to creating the site's content to ready the brand for a comeback. The post Life after Facebook: How Brit + Co became... Continue reading at 'Digiday'
[ Digiday | 2020-03-09 04:00:06 UTC ]
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#post life
#brit +
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