#digital media

Publishing news tagged with #digital media

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Snap Inc. Poaches P&G’s Craig Stimmel for Its Global Head of Brand Role

Snap Inc. turned to the consumer-packaged-goods sector to fill its new global head of brand role, tapping Procter & Gamble head of digital media and global partnerships Craig Stimmel. Stimmel revealed that he was leaving P&G in a LinkedIn post earlier this week, but he did not indicate... Continue reading at 'AdWeek'

[ AdWeek | 2019-08-02 18:24:30 UTC ]
More news stories like this | News stories tagged with: #digital media #global head


Future Plc Acquires SmartBrief for $45 to $65 Million

Future plc has acquired Washington, D.C.-based online B2B publisher SmartBrief, the latest move in a string of purchases aimed at expanding the London-based media giant's presence in the U.S. Expected to close on Wednesday, the agreement involves an initial purchase price of $45 million—funded... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-07-30 16:09:27 UTC ]
More news stories like this | News stories tagged with: #digital media #b2b sector #global circulation #greater share


Drake is bringing LeBron James and Maverick Carter’s Uninterrupted to Canada

This marks the first international expansion of the athlete-centric digital media startup. Four years after its initial 2015 founding, LeBron James and Maverick Carter’s digital media startup Uninterrupted is expanding beyond American borders for the first time. James and Carter have struck a... Continue reading at 'Fast Company'

[ Fast Company | 2019-07-30 11:00:26 UTC ]
More news stories like this | News stories tagged with: #digital media #business partners #international expansion #lebron james


How Google Is Thinking About Its Upcoming Changes for User Privacy

Earlier this year, Google outlined upcoming changes to its marketing-leading Chrome browser that are likely to prompt seismic changes for digital media trading with the company's leading privacy executive tipping the privacy overhaul for a 2019 launch. Speaking last week at Adweek's inaugural... Continue reading at 'AdWeek'

[ AdWeek | 2019-07-29 18:27:32 UTC ]
More news stories like this | News stories tagged with: #digital media #chetna bindra


Investors Say Data Ambiguity Is Dampening Ad Tech’s Luster

As ad-tech outfits face a tighter and tighter squeeze from industry consolidation and impending regulations surrounding data privacy, investors are starting to take notice and funnel their dollars elsewhere. This was the sentiment heard across the stage at Adweek's NexTech Conference this week,... Continue reading at 'AdWeek'

[ AdWeek | 2019-07-26 18:48:49 UTC ]
More news stories like this | News stories tagged with: #digital media #time warner #industry consolidation


Vice UK staff unionise and urge other online media to follow suit

Move comes after four months of discussions and previous attempt three years agoVice UK has become one of the first British digital media publications to unionise, with staff urging other online-only media outlets to follow their lead while the industry is in turmoil amid financial struggles and... Continue reading at 'The Guardian'

[ The Guardian | 2019-07-25 17:53:06 UTC ]
More news stories like this | News stories tagged with: #digital media #national union #job cuts #media outlets #online media #follow suit


Pampers’ new smart diapers give parents smartphone pee alerts: Marketer’s Brief

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected] Internet of things, meet the baby’s bottom: Parents too busy looking at their smartphones to pay attention to... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-24 20:54:06 UTC ]
More news stories like this | News stories tagged with: #digital media #adrianne pasquarelli #jessica wohl #leo burnett #remain based #general manager


Bustle Digital Group Acquires Tech and Science Site Inverse

Bryan Goldberg is making additional moves in digital media. Goldberg's Bustle Digital Group has acquired Inverse, a tech- and science-focused website, the company said today. Financial details of the agreement were not disclosed. The acquisition represents yet another for Goldberg and BDG, which... Continue reading at 'AdWeek'

[ AdWeek | 2019-07-23 17:51:26 UTC ]
More news stories like this | News stories tagged with: #digital media #financial details #bryan goldberg


Sports media is going direct to consumer—and Copa90 wants to be the Glossier of soccer

Digital media company Copa90 created clubhouses in Paris and Lyon to give its brand a boost IRL just like physical retail helps D2C startups grow. As the reigning Ballon d’Or winner, Ada Hegerberg is the best female soccer player on the planet. But the Norwegian star, who plays professionally in... Continue reading at 'Fast Company'

[ Fast Company | 2019-07-20 07:00:27 UTC ]
More news stories like this | News stories tagged with: #digital media #world cup #home country #sports media


Every New Streaming Service Has ‘Plus’ in Its Name. That Could Be a Minus

Streaming services love pluses. Just take a look at the number of companies that have tacked the "+" sign onto the ends of their new OTT services. There's Apple, which in March announced Apple TV+, an ad-free subscription add-on to its digital media player Apple TV that will have original... Continue reading at 'AdWeek'

[ AdWeek | 2019-07-16 12:00:05 UTC ]
More news stories like this | News stories tagged with: #digital media #original programming #ott services #streaming service


Introducing Charlotte Inno, an increased focus on local startups and innovation

The Charlotte Business Journal has a new partner in our coverage of startups and innovation. Charlotte Inno officially launched this week. Charlotte Inno is the 13th market launched by American Inno, a division of the Charlotte Business Journal's parent company American City Business... Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2019-07-12 16:05:23 UTC ]
More news stories like this | News stories tagged with: #digital media #business leaders #increased focus


Another brutal week for American journalism

Between January and May this year, approximately 3,000 people working in the news industry were laid off or offered a buyout. That’s according to figures compiled by Challenger, Gray & Christmas Inc.—a Chicago-based firm that helps workers find new employment—and reported yesterday in a... Continue reading at 'Columbia Journalism Review'

[ Columbia Journalism Review | 2019-07-02 12:07:17 UTC ]
More news stories like this | News stories tagged with: #digital media #told staff #staff writer


Reuters Names IDG Exec as New CMO | People on the Move

[caption id="attachment_160867" align="alignright" width="150"] Josh London[/caption] Reuters named Josh London as its new chief marketing officer, effective immediately. Most recently the CMO at IDG Communications, London will now be responsible for all aspects of marketing at the company,... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-06-26 15:38:09 UTC ]
More news stories like this | News stories tagged with: #hearst #marie claire #digital media #pacific standard #staff writer #deputy editor #politics editor #huffington post #associate editor #assistant editor


Ro’s vp of growth Will Flaherty: ‘There’s no silver bullet for attribution’

As Ro, the parent company of telemedicine brands Ro, Rory and Zero, looks to diversify its marketing mix, the company is looking to partner more with institutions that its target audience already trusts. Earlier this month, Roman, its men's focused brand which sells generic hair loss and... Continue reading at 'Digiday'

[ Digiday | 2019-06-26 04:00:25 UTC ]
More news stories like this | News stories tagged with: #digital media #multi-year deal #target audience #silver bullet


Whose ad spending is up? The big FANG theory

When it comes to ad spending, the FANG gang has developed some serious teeth. For the first time, all four FANG companies—Facebook, Amazon, Netflix and Google parent Alphabet—rank among the top 100 spenders in Ad Age Leading National Advertisers 2019. FANG—Wall Street lingo for these internet... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-25 07:00:00 UTC ]
More news stories like this | News stories tagged with: #digital media #magazine publisher #time warner #agency rosters #marketer profiles #exclusive access #google assistant


Beats names new CMO

As it strengthens its in-house team, Beats by Dr. Dre has tapped a new top marketer. Chris Thorne, a veteran with stints at the Honest Co. and health care company Forward, joined the Apple-owned brand as chief marketing officer on Monday. Beats President Luke Wood noted in a statement that... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-24 19:50:13 UTC ]
More news stories like this | News stories tagged with: #digital media #$3 billion #renewed focus #global head


BuzzFeed News Is Part of a Union Wave at Digital Media Outlets

The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at 'The New York Times'

[ The New York Times | 2019-06-18 22:31:39 UTC ]
More news stories like this | News stories tagged with: #digital media #buzzfeed news


Bud Light brings back ‘Real Men of Genius’ with new twist for digital age

Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-18 10:00:00 UTC ]
More news stories like this | News stories tagged with: #digital media #create content #twitter today #social platforms #ab inbev #wieden kennedy