Page 9 of 17 pages
As part of the deal, Verizon is acquiring a minority stake in BuzzFeed, which will use the telecom giant’s ad platform to reach more customers. Continue reading at 'Advertising Age'
[ Advertising Age | 2020-11-19 19:16:51 UTC ]
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#buy huffpost
#minority stake
#ad platform
#digital media
Acquisition unites two of the largest players in digital mediaNews comes after both companies made deep cutsBuzzFeed has agreed to buy HuffPost the companies said Thursday, uniting two of the largest players in digital media in the latest example of consolidation in the sector.The acquisition is... Continue reading at 'The Guardian'
[ The Guardian | 2020-11-19 18:56:11 UTC ]
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#buy huffpost
#verizon media
#media arm
#digital media
The influx of star podcasters looms over a dispute between the union and managers at the Spotify-owned digital media company founded by Bill Simmons. Continue reading at 'The New York Times'
[ The New York Times | 2020-11-19 16:09:33 UTC ]
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#staff writers
#digital media
When the United States entered the Great Recession, newsroom employment started to plummet. During the first half of 2009, more than a hundred papers closed; ten thousand news workers lost their jobs. In the years that followed, even after the economy picked up, outlets continued shedding... Continue reading at 'Columbia Journalism Review'
[ Columbia Journalism Review | 2020-11-16 18:55:53 UTC ]
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#great recession
#digital media
As the industry was still unsure when sports would return and TV production would resume, Ed Georger, evp, advertising sales and digital media for Crown Media Family Networks, Hallmark Channel's parent company, had a calming message for clients. "The one thing you can count on: They will not... Continue reading at 'AdWeek'
[ AdWeek | 2020-11-16 01:00:00 UTC ]
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#tv production
#advertising sales
#digital media
As Trump and his allies continue their desperate efforts to overturn the election results, there are reports that the soon-to-be former president is planning to launch his own media venture. Mike Allen, of Axios, wrote in his newsletter on Thursday that Trump “has told friends he wants to start... Continue reading at 'Columbia Journalism Review'
[ Columbia Journalism Review | 2020-11-13 12:41:44 UTC ]
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#mark zuckerberg
#fbi director
#anthony fauci
#general counsel
#daily newspapers
#digital media
Government will oversee online news, social media and video streaming platformsIndia’s government has ordered that all online news, social media and video streaming platforms such as Netflix and Amazon Prime are to be subject to state regulation, raising fears of increased censorship of digital... Continue reading at 'The Guardian'
[ The Guardian | 2020-11-11 18:02:04 UTC ]
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#online news
#amazon prime
#raising fears
#digital news
#digital media
There are a ton of entertainment options in today's digital media landscape. You can play video games online with friends, stream television shows and movies with loved ones, sign up for fitness classes at the touch of a button and the list goes on.A... Continue reading at 'Engadget'
[ Engadget | 2020-11-04 18:55:30 UTC ]
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#digital media
DoubleVerify said Monday that its Authentic Brand Safety targeting is now available on Google Display & Video 360, Google Marketing Platform's demand-side platform. The digital media measurement, data and analytics platform said Authentic Brand Safety enables consistent activation of brand... Continue reading at 'AdWeek'
[ AdWeek | 2020-11-02 18:20:24 UTC ]
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#demand-side platform
#digital media
In the modern digital media landscape, we are not the customers — or even the audience — we are the product. Every time we log on, our personal data including where we go, what we search for, who we interact with and what we buy is scraped, siphoned,... Continue reading at 'Engadget'
[ Engadget | 2020-10-24 15:00:11 UTC ]
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#digital media
YouTube, Spotify, podcasts or TikTok may be digital, but they are decidedly warmer than, say, search-engine optimisation. Continue reading at 'Media Week'
[ Media Week | 2020-10-12 09:21:30 UTC ]
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#digital media
This year’s Digiday Technology Awards recognized the tech companies driving the digital media industry forward. Pioneers in the space spearheaded everything from marketing and advertising to personalization and subscriptions. The post Vox Media, Productsup and Zephr join this year’s Digiday... Continue reading at 'Digiday'
[ Digiday | 2020-10-06 18:30:44 UTC ]
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#vox media
#digital media
After reporting success with a similar scheme in the US, Havas Media Group wants to make it easier for UK advertisers to buy digital media that targets underrepresented audiences. Continue reading at 'Media Week'
[ Media Week | 2020-09-21 15:04:05 UTC ]
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#similar scheme
#digital media
As the founder and CEO of digital media investment bank Luma Partners LLC, Terence Kawaja is a problem solver by nature. But earlier this summer, as Kawaja watched his news feed, he found himself hearing about problems that left him at a loss. He read about the killing of George Floyd and police... Continue reading at 'AdWeek'
[ AdWeek | 2020-09-03 12:30:00 UTC ]
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#terence kawaja
#george floyd
#digital media
Seven months into the novel coronavirus pandemic in the U.S., ad buyers are still entering the market with uncertainty. Spending on traditional offline media is expected to be slashed by almost a third, although this could be offset by the continued rise in digital media investment by... Continue reading at 'AdWeek'
[ AdWeek | 2020-09-02 14:20:11 UTC ]
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#ad buyers
#coronavirus pandemic
#continued rise
#digital media
Campaign will have a "large paid traditional and digital media component" including TV, radio and out of home ads, document states. Continue reading at 'Media Week'
[ Media Week | 2020-09-02 14:20:09 UTC ]
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#including tv
#digital media
Over the last five years, a number of U.S. digital media darlings journeyed to the U.K. and beyond, fuelled by venture-capital funding with sights set on global expansion. The post ‘Not enough money to go around’: US digital-media publishers curb international expansion appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-08-26 04:01:12 UTC ]
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#sights set
#global expansion
#digital media
Some of the world's largest brands are spending more on programmatic advertising, just as the practice is set to become much harder. Members of the World Federation of Advertisers (WFA) are directing 41% of their digital media budgets to programmatic channels, up from 16% in 2016. Exact figures... Continue reading at 'AdWeek'
[ AdWeek | 2020-08-20 15:32:30 UTC ]
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#programmatic advertising
#biggest brands
#digital media
For years, Penny Muse Abernathy—the Knight Chair in Journalism and Digital Media Economics at the UNC Hussman School of Journalism—has been studying the disintegration of journalism’s traditional business model, mapping losses of physical newsrooms across the United States. The current financial... Continue reading at 'Columbia Journalism Review'
[ Columbia Journalism Review | 2020-08-19 12:57:27 UTC ]
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#knight chair
#coronavirus pandemic
#digital media
In the midst of threats of having its operations severely hamstrung by the administration of President Donald Trump and speculation about new ownership, TikTok kicked off its largest ad campaign in the U.S. to date. "It Starts on TikTok" is a global multichannel campaign encompassing television,... Continue reading at 'AdWeek'
[ AdWeek | 2020-08-18 17:00:00 UTC ]
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#social platforms
#digital media