Journalists at the site, formerly called Business Insider, joined a unionization wave that has swept digital media companies. Continue reading >> [ Source: The New York Times | 2021-04-19 15:00:03 UTC ]
Most — if not all — journalists likely share a commitment to a set of journalistic values, including a belief that those in power should be subject to oversight, that transparency is the right approach to important information, that facts are required to get to the truth, that the less powerful... Continue reading >> [ Source: Columbia Journalism Review | 2021-04-15 11:50:53 UTC ]
Despite ample inventory available on other retail media platforms, brands still mostly turn to Walmart and Amazon. The post ‘The big guys are winning’: Digital media budgets prioritize Walmart, Amazon despite a glut of retail media inventory appeared first on Digiday. Continue reading >> [ Source: Digiday | 2021-03-23 04:01:00 UTC ]
Chicago-based Centro Inc., a maker of advertising software, is acquiring a San Mateo-based predictive advertising technology company. Centro announced Wednesday that it is acquiring QuanticMind Inc. Its software uses artificial intelligence and machine learning to analyze data and provide... Continue reading >> [ Source: Silicon Valley Business Journal | 2021-02-24 22:49:15 UTC ]
Brands unwittingly spent a minimum of $235 million in advertising on sites linked to disinformation in 2019, according to Global Disinformation Index estimates, and digital media analytics, data and measurement platform DoubleVerify released a new report that examined three of the most important... Continue reading >> [ Source: AdWeek | 2021-02-23 00:05:16 UTC ]
Big offline channels are forecast to outpace digital media this year, with the exception of print. Continue reading >> [ Source: Media Week | 2021-02-17 09:42:23 UTC ]
For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading >> [ Source: Digiday | 2021-02-05 05:01:00 UTC ]
For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading >> [ Source: Digiday | 2021-02-05 05:01:00 UTC ]
Shamrock Capital, the parent company of Adweek, has acquired New York-based Bayard Advertising, which specializes in recruitment marketing. Founded in 1923, on Bayard Street in Lower Manhattan, Bayard offers a suite of services, including branding, creative, digital media strategy, programmatic... Continue reading >> [ Source: AdWeek | 2021-01-27 23:07:08 UTC ]
The pandemic has catapulted digital media forward to such an extent that 2021 looks more like 2024. Continue reading >> [ Source: Media Week | 2021-01-27 09:12:11 UTC ]
The head of Facebook in Australia has urged the government to make changes to laws designed to force digital platforms to pay media companies for content. Continue reading >> [ Source: Stuff | 2021-01-20 18:52:54 UTC ]
Should the public be represented if digital media has created a new public square? Continue reading >> [ Source: Media Week | 2021-01-12 14:01:06 UTC ]
Digital media company Pondr Global launched its flagship site, called iPondr, on Monday. The site is focused on national stories that aren't quite breaking news. It launched with verticals including "Dimensions of Health," "Women at Work," and "The Great Rural" and stories on subjects like... Continue reading >> [ Source: Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
In a free 50-page report released this week, three veteran publishing and digital media consultants offer a postmortem on 2020 and a glimpse at what the future holds for publishers, booksellers, libraries and readers. Continue reading >> [ Source: Publishers Weekly | 2021-01-07 05:00:00 UTC ]
Yesterday, Georgia voters returned to the polls to decide which candidates would represent the state in the US Senate—and, by extension, which party would control Congress for the next two years. Early this morning, national outlets declared Reverend Raphael Warnock, a Democrat, the winner of... Continue reading >> [ Source: Columbia Journalism Review | 2021-01-06 15:02:37 UTC ]
Vice Media spent 2020 putting news more at the forefront of its brand, but it still has work to do positioning itself in the digital media landscape. The post For Vice Media, bad-boy news culture is dead, long live news appeared first on Digiday. Continue reading >> [ Source: Digiday | 2020-12-30 05:01:28 UTC ]
Like all digital media businesses, Adweek is looking back at the challenges and successes of a vexing 2020, while also looking ahead to the opportunities in 2021. And we're going to start early--as in today. You may notice some changes to the Adweek.com homepage as we have scoped out new areas... Continue reading >> [ Source: AdWeek | 2020-12-29 12:00:28 UTC ]
Laura Carpenter, CEO of Abridge News, a Boston-born digital media startup that went through the MassChallenge Boston accelerator in 2018, has decided to pull the plug, citing challenges in sustaining the business. The decision was effective on Dec. 11, after approximately three years of... Continue reading >> [ Source: Silicon Valley Business Journal | 2020-12-28 11:30:00 UTC ]
In a time of dramatic changes, advertisers are course-correcting targeting efforts to adhere to the ever-evolving digital media landscape. One solution that addresses numerous areas of transformation — from consumer habits to privacy regulations and the demise of third-party cookies — is... Continue reading >> [ Source: Digiday | 2020-12-15 02:00:43 UTC ]
The Interactive Advertising Bureau (IAB) has set its upcoming 2021 NewFronts to take place virtually during the week of May 3, 2021. The trade organization extended invitations to linear television broadcasters in addition to the digital media publishers, streamers and platforms that have long... Continue reading >> [ Source: AdWeek | 2020-12-10 10:00:00 UTC ]