YA sees 43% boost post-lockdown as children's market swells

Young Adult books saw a huge 43% rise in post-lockdown sales by value as the children's sector as a whole swelled to 33% of the market once shops reopened. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-09-28 00:01:16 UTC ]

Other Publishing stories related to: 'YA sees 43% boost post-lockdown as children's market swells'

Beyond 'Event' Book Marketing

How do you promote a book effectively at a time when ebooks may stay in print indefinitely, but not have a physical presence in a store? Internet book marketer FSB Associates has just launched Amplify, a marketing strategy that brings together a list of related titles and creates a Web community... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing #physical presence #marketing strategy #related titles

Financial Times Sees 100,000 Downloads In Week After HTML Launch

Financial Times has decided to go another way for their digital subscription offering, opting out of the Apple sub model and creating an app through HTML 5, allowing users to get the app experience through their Web browser. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #allowing users #web browser

Seven Ways to Monetize Marketing Services Online

Beyond the banner is a term that publishers have kicked around for years in terms of digital marketing opportunities. As the number of different channels grows, so does the opportunity to really go beyond the banner but it often requires a significant commitment. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-16 00:00:00 UTC ]
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Andre launches new children's literacy scheme

Written By: Benedicte Page Publication Date: Tue, 14/06/2011 - 08:27 Pop singer turned TV star Peter Andre is joining the ranks of the champions of children's literacy by fronting the launch of a new London scheme. Andre joins London's mayor Boris Johnson at the Botwell Green library and... Continue reading at The Bookseller

[ The Bookseller | 2011-06-14 00:00:00 UTC ]
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Kindle-only children's series launched

Written By: Philip Jones Publication Date: Tue, 14/06/2011 - 09:00 Intellectual property agency 1454 has developed a new interactive children's adventure series that will be published exclusively on the Kindle worldwide. It is thought to be the first time a children's series has been produced... Continue reading at The Bookseller

[ The Bookseller | 2011-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interactive children #series launched #adventure series #published exclusively #kindle worldwide #produced solely #digital release

New children's series launched just for Kindle

Written By: Philip Jones Publication Date: Tue, 14/06/2011 - 08:50 Intellectual property agency 1454 has developed a new interactive children's adventure series that will be published exclusively on the Kindle worldwide. It is thought to be the first time a children's series has been produced... Continue reading at The Bookseller

[ The Bookseller | 2011-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interactive children #kindle worldwide #series launched #adventure series #published exclusively #produced solely #digital release

Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing team #open road

Grisham top as children's book sales soar

Written By: Philip Stone Publication Date: Tue, 07/06/2011 - 15:44 Thanks in part to a "better than half price" deal at Waterstone's, John Grisham tops the Official UK Top 50 for the first time in five and a half years. The Confession (Arrow), the Arkansas-born legal thriller writer's 23rd... Continue reading at The Bookseller

[ The Bookseller | 2011-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grisham top #half price #half years #confession arrow #full week #uk booksellers #mass-market edition

Donaldson new children's laureate

Publication Date: Tue, 07/06/2011 - 11:52 Gruffalo author Julia Donaldson has been named as the new Waterstone's children's laureate. The announcement was made at a ceremony today (7th June) at King's Place in central London. Donaldson was presented with the childrens laureate medal and a... Continue reading at The Bookseller

[ The Bookseller | 2011-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #central london #floella benjamin #selection committee #anthony browne

Children's publishers welcome Waterstone's sale

Written By: Caroline Horn Publication Date: Fri, 27/05/2011 - 12:26 Children's publishers have welcomed the acquisition of Waterstone's by Russian businessman Alexander Mamut. Francesca Dow, m.d. of Penguin Children's Books, said: "The Waterstone's takeover is good news for children's... Continue reading at The Bookseller

[ The Bookseller | 2011-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin children #francesca dow

B&N launches new Nook and eyes international market

Written By: Philip Jones Publication Date: Tue, 24/05/2011 - 15:40 Barnes & Noble c.e.o. William Lynch has said he is looking at international opportunities for its Nook ebook reader, as it announced a new touchscreen device today. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bn launches #william lynch #international opportunities

Post-Christmas ebook sales drop 2.5%

Written By: Charlotte Williams Publication Date: Thu, 19/05/2011 - 09:15 The percentage of ebook purchases has dropped back from the high of the post-Christmas period, falling to 2.5% of all book purchases in volume over the four-week period to 20th March. In a presentation at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook purchases #dropped back #post-christmas period #book purchases #four-week period #20th march #data compiled

Marketshare of ebook sales drops back after post-Christmas high

Written By: Charlotte Williams Publication Date: Thu, 19/05/2011 - 10:00 The percentage of ebook purchases has dropped back from the high of the post-Christmas period, falling to 2.5% of all book purchases in volume over the four-week period to 20th March. In a presentation at the... Continue reading at The Bookseller

Getting the Word Out: Audio Book Marketing 2011

The Audio Publishers Association is set to kick off its 14th annual June Is Audiobook Month campaign, designed to celebrate the industry and bring greater awareness of audiobooks. As formats and consumer habits have changed over the past 10 yearssometimes dramaticallyaudio publishers have kept... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer habits

Five Rodale Titles See Increase in June Ad Pages

Rodale titles Prevention, Womens Health, Bicycling, Organic Gardening and Runners World all experienced increases in ad pages for their June issues in a year-over-year comparison, according to the Publishers Information Bureau. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #womens health #ad pages

Children indies' concern over cover prices

Written By: Caroline Horn Publication Date: Fri, 13/05/2011 - 15:40 Publishers are remaining tight-lipped about recent price increases in books for children and teenagers. Price increases have seen some young adult titles being priced at £18, with some paperback fiction given an £8.99 price... Continue reading at The Bookseller

[ The Bookseller | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cover prices #remaining tight-lipped #paperback fiction #raised concerns #price rises #high street

Hachette Children's links with Tesco

Written By: Lisa Campbell Publication Date: Thu, 12/05/2011 - 09:40 Hachette Childrens Books has teamed up with Tesco to give away book packs to school pupils. Childrens author Giles Andreae is ambassador for the scheme, which will see a variety of books ranging from £10-£200 available from... Continue reading at The Bookseller

[ The Bookseller | 2011-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette children #school pupils

The New York Times Sees Page Views Fall 24 percent from March to April

The New York Times may be starting to experience the price of their paywall, as page views for The New York Times Online fell 24.4 percent in April from March numbers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #page views

Waterstone's plans ebook push for post-HMV era

Written By: Benedicte Page Publication Date: Tue, 10/05/2011 - 15:49 Waterstone's could soon bring e-reading front of store in its physical bookshops in a manner similar to Barnes & Noble with its Nook in the US, according to e-commerce manager Alex Ingrams. Speaking to delegates at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #physical bookshops #barnes noble

Demand Media Sees Q1 Growth, Ups Content Standards

Demand Media released financial results for the first quarter of 2011 Thursday; the company saw gains in revenue and losses from operations in comparison to the same quarter last year. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-09 00:00:00 UTC ]
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