Since Time Inc. became an indepedent publicly traded company last June, executives at the nation's large magazine publisher have tried to convince Wall Street investors that it's quickly transforming into a digital-first media company. It's certainly made strides, introducing video series, increasing traffic to sites like Time and People and, just this week, acquiring sports blogging network FanSided.But the company remains heavily reliant on print. During the first quarter of 2015, print comprised roughly 80% of the company's advertising sales, which is responsible for well more than half its overall revenue.Now, to wring more money from digital, Time Inc. has implemented a paywall for Entertainment Weekly's website, the first in what will be a series of paywalls across the company's various sites. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-05-29 00:00:00 UTC ]
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Last Wednesday, the Times published a front-page story about the movie and real-estate mogul Wang Jianlin, who is the richest man in Asia, worth an estimated thirty-five billion dollars. The former People’s Liberation Army foot soldier has ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-06 00:00:00 UTC ]
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Time Inc. has renamed its book and bookazine publishing division, Time Home Entertainment, Inc., as Time Inc. Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-30 00:00:00 UTC ]
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Nailing mobile video is a major goal for marketers this year, as exemplified at this week's Digital Content NewFronts presentations. And as Snapchat and Facebook lure advertising dollars away from TV with new video options, smaller ad companies are following suit. A GIF showing the new video... Continue reading at AdWeek
[ AdWeek | 2015-04-28 00:00:00 UTC ]
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Print book sales showed "continuing resilience" in 2014, with overall spending on print and digital titles increasing across the year. Meanwhile, online book buying overtook in-store book buying for the first time last year. In 2014, sales of print and ebooks stood at £2.2bn, up 4% from the... Continue reading at The Bookseller
[ The Bookseller | 2015-03-26 00:00:00 UTC ]
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With Poland's OpenBooks.com readers can download and read self-published books for free and decide to pay for them only if they want. The post OpenBooks: A Self-Publishing Bookstore Where You Read First, Pay Later appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-23 00:00:00 UTC ]
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Newspaper revenue in the UK, the US and Australia is down despite a rise in the company’s overall revenue thanks to book publishing and real estate divisionsDeclining sales, advertising and subscriptions hurt revenues at Rupert Murdoch’s newspaper business in the final quarter of last year, News... Continue reading at The Guardian
[ The Guardian | 2015-02-06 00:00:00 UTC ]
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It's like the phrase "curl up with a good book" was invented for the month of December. Here's what we're reading by the fire. The post A Time-Traveling Graphic Novel and More Great Books We’re Reading This Month appeared first on WIRED. Continue reading at Wired
[ Wired | 2014-12-24 00:00:00 UTC ]
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Final issue of a paper that Trinity Mirror is transforming into a digital-only publicationSo it’s farewell to the Reading Post, which has just published its final issue after its owner, Trinity Mirror, decided to stop publishing its newsprint version.The paper marks its inky end with a front... Continue reading at The Guardian
[ The Guardian | 2014-12-17 00:00:00 UTC ]
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For companies like Google, facing problems with the law across Europe has become a common thing. The most recent example of this is now taking place in Spain, where the country's parliament just gave the go-ahead to what's being known as the "Google... Continue reading at Engadget
[ Engadget | 2014-10-31 00:00:00 UTC ]
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Given that links appear to be more clickable when shared on Facebook, online publishers have scrambled to become savvy gamers of Facebook’s News Feed, seeking to divine the secret rules that push some stories higher than others. But all this genuflection at the altar of Facebook’s algorithms may... Continue reading at Wired
[ Wired | 2014-10-30 00:00:00 UTC ]
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Margot Schupf has been named publisher of Time Home Entertainment, Inc., the book and bookazine publishing division of Time Inc. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-27 00:00:00 UTC ]
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Paul Tash, CEO and chairman of the Times, announced the cuts in a memo to employees Thursday, citing a difficult summer that resulted in lower than expected revenue. "Newspaper publishing remains a tough business," he wrote. Anticipating jo ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
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There is a long-held belief among content publishers -- including many we are partnered with -- that they shouldn't pay to amplify their content. Their clear aversion most often comes from some dogmatic belief that quality content doesn't require paid promotion. For them, paying to promote... Continue reading at Advertising Age
[ Advertising Age | 2014-07-17 00:00:00 UTC ]
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After a very entertaining stunt with Jimmy Fallon, GE, an early adopter of content marketing, has been putting a focus on hard news of late. GE has used sites like The Economist and Quartz for native advertising to promote itself as a supporter of ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-06-26 00:00:00 UTC ]
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After a fun stunt with Jimmy Fallon, GE's native advertising is taking a serious turn into news. The post GE’s becomes legitimate online news publisher appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-06-26 00:00:00 UTC ]
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Books do furnish a room, but according to many in the publishing industry, the fear is that emails, online video texts and tweets will prevent them being read. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-06-20 00:00:00 UTC ]
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The ongoing Antipodeon spat between News Corp and Mail Online over the latters alleged plagiarism appears to have spilled over onto waterfront at this weeks Cannes Lions advertising festival. The Daily Mail websites publisher, Martin Clarke, never known for half measures, is schmoozing... Continue reading at The Guardian
[ The Guardian | 2014-06-17 00:00:00 UTC ]
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Time Home Entertainment, the book publishing arm of Time Inc., is moving the U.S. sales and marketing of its trade list to sister company Time Warner Retail Sales and Marketing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-29 00:00:00 UTC ]
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The Bookseller will be producing daily editions during this year's London Book Fair,... Continue reading at The Bookseller
[ The Bookseller | 2014-04-07 00:00:00 UTC ]
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Specs Who Albert Tsai Age 9 Accomplishments Stars as Bert on ABC’s Trophy Wife (Tuesdays at 9:30/8:30c) Base Los Angeles I’ve read that you take all of your classes online. What’s that like? Yeah, I’m homeschooled. When I’m on set, there’s a studio teacher who helps me with my work. I like it,... Continue reading at AdWeek
[ AdWeek | 2014-03-17 00:00:00 UTC ]
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