With Retail Outlets Closed, Indie Magazines Band Together on Subscription Bundle

Unlike most mass-market magazine publishers, whose print books generally depend far more on subscriptions and advertising revenue than single-copy sales, the closures of newsstands, bookstores and other retail outlets stemming from shelter-in-place orders have robbed many independent, niche magazine publishers of a vital distribution channel. "A substantial number of our copy sales are from newsstand and other retail outlets," says Gemma Peckham, publisher and editor-in-chief at Executive Media Global, whose titles include ROVA and Oh Reader magazines. "With the closure of many Barnes & Noble outlets, as well as a number of other retail stores through which we distribute, our circulation has certainly dropped off. We are working on taking orders for our mags directly through our websites and we're pushing subscriptions to try to mitigate as much of that loss as possible." To further alleviate this disruption, Executive Media has identified a collaborative solution: a curated, subscription-based bundle of five niche magazines, all from different independent publishers, sold online and mailed to readers every two months. Branded as MagBox, the first box will be shipped in June, containing the latest issue of ROVA as well as Adventure Journal, Drift, Fifty Grande and Sandwich magazines. Ranging from $39.99 for a 12-month commitment up to $44.99 for a "pay as you go" subscription (a steep discount off the combined cover prices of each magazine, which average $15.99),... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-23 16:55:51 UTC ]
News tagged with: #create opportunities #direct mail #handle distribution #main focus #distribution channel #magazine publishing

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Fitness Magazine Launches Digital Video Channel SweatTV

Leverages 'engagement player' tech from Selectable Media deal. The post Fitness Magazine Launches Digital Video Channel SweatTV appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-02 00:00:00 UTC ]
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Findaway, TuneIn Partner for Audiobook Subscription Service

TuneIn Premium will give subscribers access to unlimited content, including more than 40,000 audiobooks powered by Findaway, from publishers including Penguin Random House Audio, HarperCollins Publishers, and Hachette Audio. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-28 00:00:00 UTC ]
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These Are the 10 Magazines With the Biggest Mobile Readerships

Those lingering few who think mobile's not a big deal need only look to a new study from the Association of Magazine Media, which found 26 percent of magazines' total readership comes from smartphones and tablets. The MPA's monthly Magazine Media 360° report dissected publishers' online traffic... Continue reading at AdWeek

[ AdWeek | 2015-08-26 00:00:00 UTC ]
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HarperCollins to close Authonomy

HarperCollins is to close its Authonomy online community for aspiring writers, which has been live since 2008. The site has worked by inviting users to submit manuscripts online, with submissions ranked by users and the best-ranked considered for publication by HarperCollins. Authors found by... Continue reading at The Bookseller

[ The Bookseller | 2015-08-20 00:00:00 UTC ]
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Authonomy writing community closed by HarperCollins

The peer-review site for budding authors, which generated publishing contracts for some of its members, is to close at the end of SeptemberAuthors are mourning the closure of Authonomy, the online community for would-be writers set up by HarperCollins seven years ago as a way to source new... Continue reading at The Guardian

[ The Guardian | 2015-08-20 00:00:00 UTC ]
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The State of the Magazine Media Business, Mid-Year 2015

12 top industry leaders see opportunity amid a “fog of choices.” The post The State of the Magazine Media Business, Mid-Year 2015 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-19 00:00:00 UTC ]
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The Virtues of the Magazine Spine

It is a vitally important, if underappreciated, piece of real estate. The post The Virtues of the Magazine Spine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-18 00:00:00 UTC ]
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IndieCommerce Lags Other Online Retailers by 'A Decade,' Says NAIBA

Both the NEIBA and NAIBA boards contacted the ABA's board to express their dissatisfaction with ABA's IndieCommerce platform, which lacks many of the features that online shoppers have come to expect. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-17 00:00:00 UTC ]
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Time Inc UK’s Marcus Rich: ‘We are a magazine brand business’

The publisher’s chief executive on taking his titles on to fresh platforms, the future for a free NME – and why he has been poring over vintage comicsMarcus Rich, the chief executive of Marie Claire publisher Time Inc UK, has been spending a lot of time buried in the company’s vast archives... Continue reading at The Guardian

[ The Guardian | 2015-08-16 00:00:00 UTC ]
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Indie publishers strong on Guardian First Book longlist

Books published by independent publishers dominate this year’s Guardian First Book Award longlist, with Granta editor Max Porter’s novel among those longlisted. Continue reading at The Bookseller

[ The Bookseller | 2015-08-15 00:00:00 UTC ]
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Hummingbird Offering E-book Retailing Option

Hummingbird Digital Media is the latest company to try to develop a system that will allow booksellers to sell ebooks and digital audio directly to consumers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-14 00:00:00 UTC ]
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Taking a “Trust Fall” with Indies

We’re in a very personal business,” said Jill Hendrix, owner of Fiction Addiction in Greenville, S.C., who has developed close ties with many of her customers since opening the store in 2001. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-14 00:00:00 UTC ]
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Saltaire Bookshop to close after takings drop to £2 a day

Saltaire Bookshop will close in six months unless local customers rally to support it, its owner has said. The independent, based in the World Heritage site of Saltaire in West Yorkshire, tweeted last week: “Six month countdown begins today - unless we start getting more customers x.” Owner... Continue reading at The Bookseller

[ The Bookseller | 2015-08-11 00:00:00 UTC ]
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Why Boston Magazine Is Publishing a Chinese-Language Edition

Move targets growing, wealthy demographic. The post Why Boston Magazine Is Publishing a Chinese-Language Edition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-10 00:00:00 UTC ]
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Magazine Circ Drops 2.2 Percent

Winners (Allrecipes) and losers (the newsstand) from the first half of 2015. The post Magazine Circ Drops 2.2 Percent appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-07 00:00:00 UTC ]
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Ready for Your Close-up?  What YouTube Can Do for Writers

Teymour Shahabi found motivation to write by posting videos about self-publishing on YouTube , which gave him both an education and an audience. The post Ready for Your Close-up?  What YouTube Can Do for Writers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-05 00:00:00 UTC ]
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Leaving the New Republic, and What Its Mass Exodus Taught Me About the Future of Magazines

It’s hardly news that the magazine has become an endangered species. It’s a development I had the misfortune of witnessing first-hand during my brief but eventful tenure as assistant literary editor of the New Republic in Was ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-05 00:00:00 UTC ]
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Retailers praise 'excellent' Man Booker longlist

Retailers have praised the 2015 Man Booker Prize longlist as “excellent” and containing a “rather lovely mix” of publishers. However literary agent David Godwin has said the dominance of US writers on the list means people's “worst fears have come to pass”. The longlist was announced yesterday... Continue reading at The Bookseller

[ The Bookseller | 2015-07-31 00:00:00 UTC ]
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Staff Recommender: Erica Boeke, Who Was Once *This Close* To The Big Leagues

The best things on the Internet this week, curated by Fast Company employees. Erica BoekePhoto: Celine Grouard for Fast Company Name: Erica Boeke Role at Fast Company: Associate publisher, Global Marketing. Among other things, I get to work with our partners on the fun stuff—like the Fast... Continue reading at Fast Company

[ Fast Company | 2015-07-31 00:00:00 UTC ]
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NBCUniversal Closing In On a $250 Million BuzzFeed Deal

The media behemoth is also in talks with Vox Media to bring its valuation to $850 million.NBCUniversal is nearing a deal to invest $250 million in BuzzFeed, according to Re/code. The media conglomerate is also deep in negotiations with Vox Media, an investment that would bring the online... Continue reading at Fast Company

[ Fast Company | 2015-07-30 00:00:00 UTC ]
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