If you can find a bookie who’ll take some action on the latest pay-TV carriage dispute, bet everything you have that the stalemate between AT&T and CBS will end before the 2019 NFL season kicks off in September. Like Time Warner Cable before them, the phone company and its DirecTV subsidiary are about to learn a hard-fought lesson in leverage, a quality that’s in short supply for an industry that can’t seem to stop hemorrhaging subscribers. If history is any guide, AT&T will have a new agreement with CBS worked out before both sides knock off for the long Labor Day weekend. As much as AT&T is placing the blame at the network’s feet—the first line of the on-screen message that now greets New York-area DirecTV subs when they navigate to WCBS-2 reads, “CBS has removed this channel from your lineup despite our request to keep it available to you”—the operator will bear the brunt of the blowback should fans fear they’re in any danger of missing out on the start of football season. The clock is ticking. AT&T needs to get its ducks in a row by Sunday, Sept. 8, when CBS’s regional NFL coverage kicks off. Jets, Dolphins, Ravens and Seahawks fans who subscribe to DirecTV in the 17 markets impacted by the blackout will have to scramble to make other arrangements if their CBS feed remains offline, and things will only get uglier as the season progresses. CBS’s first national NFL TV window is scheduled for Sept. 22, and features what should be an all-out air war... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-22 20:52:00 UTC ]
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After putting in a quarter-century as the head of CBS’s marketing efforts, George Schweitzer has begun mapping out his final campaign. The network’s marketing director will step down from his post at the end of the 2019-20 broadcast season, whereupon he’ll transition to a new role as a special... Continue reading at Advertising Age
[ Advertising Age | 2019-09-17 18:55:53 UTC ]
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A reader attended the Santa Monica Public Library's book club discussion about THE HATE U GIVE and shares the library's list of further reading. Continue reading at Book Riot
[ Book Riot | 2019-09-16 10:33:34 UTC ]
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He filed the lawsuit in response to interviews on “CBS This Morning” with two women who accused him of sexual misconduct. Continue reading at The New York Times
[ The New York Times | 2019-09-12 20:59:59 UTC ]
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Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. The only game in town The NFL, its media partners and their... Continue reading at Advertising Age
[ Advertising Age | 2019-09-12 15:30:00 UTC ]
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#status quo
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‘New York Times’ opinion writer Bari Weiss, who felt compelled to fight the rise in anti-Jewish hatred after a white supremacist murdered worshipers at her former synagogue, urges readers of her new book to call out anti-Semitism wherever they see it. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-11 04:00:00 UTC ]
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Thursday night’s NFL Kickoff Game wasn’t exactly one for the ages, but the 17-punt, 13-point defensive struggle between the Green Bay Packers and Chicago Bears still managed to scare up a three-year ratings high for NBC. According to Nielsen live-plus-same-day data, the Packers’ 10-3 win over... Continue reading at Advertising Age
[ Advertising Age | 2019-09-06 21:11:16 UTC ]
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Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Back in Black NFL ad pricing has rebounded after last year’s drop,... Continue reading at Advertising Age
[ Advertising Age | 2019-09-06 09:00:00 UTC ]
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The National Football League announced a new partnership with TikTok, including plans to sell ads together so brands can sponsor the league’s content and hashtags on the Chinese-made mobile video app. On Tuesday, the NFL unveiled an official TikTok account that accumulated almost 260,000 fans... Continue reading at Advertising Age
[ Advertising Age | 2019-09-03 17:42:40 UTC ]
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#younger audiences
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Ibram X. Kendi opens his latest book with his worst memory as a high school student competing in an oratorical contest. Having spent his short lifetime internalizing negative messages about Black people from Black people, from white people, and from the media and culture at large, Kendi... Continue reading at Electric Literature
[ Electric Literature | 2019-08-28 11:00:52 UTC ]
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#america appeared
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A Big Green Bookshop crowdfunder to get copy of climate activist Greta Thunberg's book into schools across the UK has raised more than £11,000 in a month, with Penguin Random House matching copies raised and creating an accompanying classroom pack. Continue reading at The Bookseller
[ The Bookseller | 2019-08-27 01:46:04 UTC ]
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Like a phoenix rising from the ashes, magazines are being reborn for the newsstands. As more magazines go dark and become digital-only, publishers are finding ways to keep those outlets alive in their original medium as special interest publications. The big magazine publishing houses have been... Continue reading at AdWeek
[ AdWeek | 2019-08-26 22:00:11 UTC ]
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Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Imagine Dragons The XFL this week took the wraps off the names... Continue reading at Advertising Age
[ Advertising Age | 2019-08-23 19:19:00 UTC ]
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Simon & Schuster owner CBS has announced a merger with entertainment giant Viacom, reuniting the two firms that split in 2006. Continue reading at The Bookseller
[ The Bookseller | 2019-08-14 06:23:37 UTC ]
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Three debut collections appear on this year’s shortlist for the £10,000 Edge Hill Short Story Prize, which sees an equal balance of male and female writers. Continue reading at The Bookseller
[ The Bookseller | 2019-08-12 11:24:57 UTC ]
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#debut collections
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A powerful new memoir refuses to turn a blind eye to sexual abuse and offers survivors a way forward. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-12 04:00:00 UTC ]
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#fighting back
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An indie bookseller urges the American Booksellers Association to enhance its website for the good of booksellers everywhere. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-09 04:00:00 UTC ]
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#fight amazon
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A Big Green Bookshop campaign has raised more than £3,000 to get a copy of climate activist Greta Thunberg's book into the hands of 1,000 schoolchildren. Continue reading at The Bookseller
[ The Bookseller | 2019-07-31 07:07:49 UTC ]
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Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. Internet of things, meet the baby’s bottom: Parents too busy looking at their smartphones to pay attention to... Continue reading at Advertising Age
[ Advertising Age | 2019-07-24 20:54:06 UTC ]
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#general manager
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#digital media
The numbers for Norah O’Donnell’s historic first week as the anchor of “CBS Evening News” are in, and despite leaving no stone unturned on the promotional front, the new-look newscast didn’t make any progress on the ratings front. According to Nielsen live-plus-same-day data, the first five... Continue reading at Advertising Age
[ Advertising Age | 2019-07-24 19:58:59 UTC ]
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#managing editor
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Someone now long dead once observed that the English and Americans are two peoples divided by a common language, which is a rather clever way to say that while a shared tongue facilitates our longstanding alliance, it also makes it a lot easier to argue with each other. Cultural preferences... Continue reading at Advertising Age
[ Advertising Age | 2019-07-18 19:48:27 UTC ]
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