Why Informa Is Putting Events at the Center of Its Media Brands

Publisher merges brands to more closely align with its trade show. The post Why Informa Is Putting Events at the Center of Its Media Brands appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-07-10 00:00:00 UTC ]
News tagged with: #media brands #closely align #trade show

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Why media companies are still hybrid, four years since the pandemic started

Four years since the start of the pandemic, most large digital publishers still have hybrid working models. Is this the new normal? Continue reading at Digiday

[ Digiday | 2024-03-22 04:01:00 UTC ]
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Rights Edition: London Book Fair’s Rights Center: 500+ Tables

The International Rights Center at London Book Fair is 'slightly' bigger than last year, and returns to ground floor for 2024. The post Rights Edition: London Book Fair’s Rights Center: 500+ Tables appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-01 19:34:09 UTC ]
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Google sued for $2.3bn by European media groups over digital ad losses

Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian

[ The Guardian | 2024-02-28 19:24:36 UTC ]
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'Today' co-anchor Savannah Guthrie puts her faith on the line in a new book

Guthrie is now a best-selling author with "Mostly What God Does," a manual for people on how to use faith in their everyday lives. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-02-23 11:00:15 UTC ]
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U.K. Publishing Spotlight: For Watkins Media, No Niche Is Too Small

Watkins Media’s head of marketing says that its unique titles, which span many categories—including the occult several countercultures—are finding success in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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Winter Institute 2024: Booksellers Discuss Building Indie Brands and Bridges

The first day of the ABA's annual conference tackled topics including the basics of bookselling, marketing and media strategies for booksellers in the digital age, and how publishers can make booksellers' lives easier. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-13 05:00:00 UTC ]
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Brands Thrive on Consistency. Retailers Need Something Else

Breaking the rules: That's how many branding experts viewed Barnes & Noble's new, idiosyncratic approach to its store designs as it mounts a comeback and tries to fend off the likes of Amazon. "Unpredictable and dynamic" is how CEO James Daunt described the new... Continue reading at AdWeek

[ AdWeek | 2024-02-07 19:31:31 UTC ]
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Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2024-02-06 05:01:00 UTC ]
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WAWOG Protestors Disrupt PEN America Event with Mayim Bialik

Protesters from Writers Against the War on Gaza disrupted a PEN America event featuring actor and outspoken Israel supporter Mayim Bialik in Los Angeles on January 31. One protestor, author Randa Jarrar. was physically removed from the scene. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-05 05:00:00 UTC ]
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Palestinian-American writer Randa Jarrar was dragged out of a PEN event.

Despite mounting objections from within the American literary community (as well as public condemnation from two prominent novelists who recently cut ties with the organization), on Wednesday evening PEN America’s Los Angeles branch went ahead with its hosting of a conversation between stand-up... Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-02 19:14:45 UTC ]
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The Morning After: Senate tells social media CEOs they have ‘blood on their hands’

The CEOs of Meta, Snap, Discord, X and TikTok testified at a high-stakes Senate Judiciary Committee hearing on child exploitation online. During the hearing, Mark Zuckerberg, Evan Spiegel, Jason Citron, Linda Yaccarino and Shou Chew spent nearly four hours being grilled by lawmakers about their... Continue reading at Engadget

[ Engadget | 2024-02-01 13:31:01 UTC ]
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Two novelists have cut ties with PEN over its Mayim Bialik event and Gaza silence.

Two prominent novelists have broken with PEN America over the organization’s decision to platform controversial actor and outspoken ceasefire opponent Mayim Bialik, as well as its relative silence on the unfolding genocide in Gaza (which so far has claimed the lives of at least 120 writers,... Continue reading at Literrary Hub

[ Literrary Hub | 2024-01-31 20:56:06 UTC ]
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In 'Expats,' Lulu Wang centers not only the lives of women but a changing Hong Kong

Lulu Wang's "Expats," premiering Friday on Prime Video, is an adaptation of Janice Y. K. Lee's bestselling book that stars Nicole Kidman and examines the intersection of the lives of three women living in Hong Kong. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-01-25 19:17:55 UTC ]
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At Cairo International Book Fair: Abu Dhabi Arabic Language Center

Ahead welcoming Guest of Honor Egypt to the Abu Dhabi fair, the Arabic Language Center is rolling out a busy program in Cairo. The post At Cairo International Book Fair: Abu Dhabi Arabic Language Center appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-25 16:03:12 UTC ]
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G/O Media Hangs ‘For Sale’ Sign Across Its Portfolio

Digital media company G/O Media is shopping around its portfolio of editorial assets in hopes of securing buyers for individual titles, part of a broader effort to divest the properties ahead of another challenging year for the media industry, according to four people... Continue reading at AdWeek

[ AdWeek | 2024-01-24 09:52:22 UTC ]
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Open Road Integrated Media Has ‘Transformational’ Year

More titles, publishers, and services led to record revenue in 2023 at the digital marketing company, said CEO David Steinberger. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-24 05:00:00 UTC ]
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How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

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[ AdWeek | 2024-01-23 13:42:51 UTC ]
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