Despite endess choice, the books, films and music industries can't escape domination by a handful of monster hitsA monster lays waste to America's cities, smashing skyscrapers and tearing up passenger trains. It's the familiar tale of Godzilla, a mutant lizard last seen rampaging through cinemas in 1998 and now back on the big screen. Godzilla, made for an estimated $160m and opening this weekend, marks the start of the Hollywood blockbuster season another entertainment beast that never dies.Summer blockbusters may be as a predictable as bank holiday traffic jams, but a recent book from a Harvard Business School professor throws light on why the format endures from books to film, TV and music. In Blockbusters, Anita Elberse shows that big-budget films matter more than ever to Hollywood studios. In 2010, about 70% of Warner Brothers's revenues came from its four most expensive films Harry Potter and the Deathly Hallows Part I (budget $250m), Inception ($175m), Clash of the Titans ($125m) and Sex and the City ($100m) while the four with the smallest budgets contributed next to nothing. "The entertainment industry is moving more towards a winner-take-all-market," she writes. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2014-05-18 00:00:00 UTC ]
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Measurement company Nielsen has long offered the industry standard for TV ratings, but can it do the same for the Web? Later this month, Nielsen will release a new service that measures online ad campaigns in a way thats similar to how branded ad campaigns are measured on television. Online... Continue reading at AdWeek
[ AdWeek | 2011-08-10 00:00:00 UTC ]
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Media research firm Affinity LLC has issued its latest American Magazine Study, which ranks 170 digital magazine brands on attributes ranging from "Most Trusted" to "Most "Useful" and "Most Entertaining." Rankings are based on the percent of a magazine's digital audience that cites the brand as... Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
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WHILE many university libraries are tossing out books that haven't been borrowed for a while, Macquarie University has unveiled a completely new library with a revolutionary storage and retrieval system, and a new design adapted to the demands of modern students. Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2011-08-01 00:00:00 UTC ]
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Time magazine is making it easier for readers to subscribe to its digital and print editions. And harder for non-subscribers to read the magazine on the Web. Continue reading at AllThingsD
[ AllThingsD | 2011-07-19 00:00:00 UTC ]
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Just as mainstream publishers are hitching their digital futures to Apple with a deal to sell subscriptions through the company's new Newsstand, one major publisher is saying, in effect, who needs it? On Tuesday, the Financial Times launched FT Web App, a browser-based app for tablets, which is... Continue reading at AdWeek
[ AdWeek | 2011-06-07 00:00:00 UTC ]
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Publication Date: Wed, 01/06/2011 - 14:40 Hans Keilson, the author of New York Times bestseller The Death of the Adversary has died at the age of 101. Keilson passed away in the early hours of yesterday morning. Vintage Classics republished his novel, first published in English almost half a... Continue reading at The Bookseller
[ The Bookseller | 2011-06-01 00:00:00 UTC ]
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A ad tech startup that promises to help Web publishers make sense of all the data their ad sales generate. Continue reading at AllThingsD
[ AllThingsD | 2011-05-31 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Wed, 11/05/2011 - 10:46 Publishers selling direct to readers, printers folding and more agents becoming publishers are some of the implications of digital, claims former Borders chairman Luke Johnson. read more Continue reading at The Bookseller
[ The Bookseller | 2011-05-11 00:00:00 UTC ]
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In a white paper titled The Media Company of the Future: The Revolution Goes On, consulting firm AMR International Consulting Inc. outlines the steps it says traditional companies must take to incorporate technological advances into their business model and stay competitive against New world... Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-27 00:00:00 UTC ]
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Adobe introduced a proposal this week that would allow publishers to incorporate layouts similar to those used in magazines for websites. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-10 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 09/02/2011 - 07:28 PA chief executive Richard Mollet has stressed the "political . . and social imperative to promote literacy", calling on delegates at the PA's second annual digital seminar to "do all we can to promote people and... Continue reading at The Bookseller
[ The Bookseller | 2011-02-08 00:00:00 UTC ]
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New York--There was a question during the morning session today at the Media Dealmakers Summit that crystallized what a lot of people are thinking about the future. "Are tablets and e-readers the future of media?" For George F. Colony, CEO of Forrester Research, the answer was simple: "Yes.... Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-04 00:00:00 UTC ]
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While magazine Web sites are starting to take a back seat to other channels that reach readers on a daily basis (such as Facebook and Twitter) they remain the centerpiece for many publishers' digital strategies. Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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If the old adage that 10 percent of your staff does 90 percent of the work rings true, the same could be said for your Web site traffic. Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-21 00:00:00 UTC ]
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