No Dead Ends: Creating the Modern Web Site

While magazine Web sites are starting to take a back seat to other channels that reach readers on a daily basis (such as Facebook and Twitter) they remain the centerpiece for many publishers' digital strategies. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-01-27 00:00:00 UTC ]

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‘The levels of attack are extraordinary’: Gary Lineker on punditry, podcasts – and why he won’t stop speaking his mind

The football broadcaster and podcast mogul keeps tweeting about the Israel-Gaza war, despite arguing with friends and getting into hot water with the BBC. What drives him?Gary Lineker has asked me to meet him at his house in Barnes at 2.30pm. It’s a miserable wet day in London, so I give myself... Continue reading at The Guardian

[ The Guardian | 2024-01-20 07:00:52 UTC ]
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IVP to Launch a Bible Studies Imprint

IVP Bible Studies will launch in February 2024 in an effort to reach readers who are not connected to a church but still want to learn more about the Bible. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-25 04:00:00 UTC ]
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Abrams Announces Marketing and Publicity Groups Restructuring

With the company's marketing and publicity teams unified across adult and children’s book imprints, Abrams aims to create a more efficient way to reach readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
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NYU Takes On Yale Publishing Program

The five-day NYU Advanced Publishing Institute course for current mid-to senior-level book professionals will focus on the challenges facing publishers today, how to reach readers in new and effective ways, and the changing climate and culture of the book business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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Media Agencies Call on Marketers to Change Their Digital Strategies

Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek

[ AdWeek | 2023-01-11 13:54:14 UTC ]
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Watchmen author Alan Moore: ‘I’m definitely done with comics’

As he releases his first short story collection, the revered writer talks about magic, the problem with superhero movies and why he will never write another graphic novelI’ve been enamoured of prose fiction for quite a long while,” says Alan Moore. He is speaking to me from his home in... Continue reading at The Guardian

[ The Guardian | 2022-10-07 09:00:54 UTC ]
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Ingram Panel Examines Health of the Book Business

Changing consumer buying patterns, labor shortages, and new ways to reach readers were among the topics discussed at a recent webinar where ABA CEO Allison Hill, Ingram's Phil Ollila, and Zando founder Molly Stern were the feature speakers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-20 04:00:00 UTC ]
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Morning Brew Tops $36 Million First-Half Revenue and Launches Its 10th Newsletter

The business news publisher Morning Brew, an Axel Springer property, launched its 10th newsletter Monday morning, a product called CFO Brew that aims to reach readers in strategic and corporate finance. The publisher has grown rapidly since selling a majority stake to Insider in October 2020... Continue reading at AdWeek

[ AdWeek | 2022-07-12 10:01:54 UTC ]
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It's All About Branding: Spotlight on Lulu

The veteran self-publishing platform offers authors time-tested tools to publish quality books, build their brands, and reach readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-14 04:00:00 UTC ]
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What Is Autobiography? A Conversation with Debut Memoirist Victoria Chang, by Amy Wright

Interviews Victoria Chang’s new collection, Dear Memory, expands the field of the memoir for readers to explore a full-color archive of family photos and historical documents collaged between lines of poetry and letters. It prompts us to ask, with her,... Continue reading at World Literature Today

[ World Literature Today | 2022-01-05 19:50:39 UTC ]
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YA Anthologies Bring Diverse Voices Together

We spoke with the editors of five recently published and forthcoming anthologies for teens about the origin of their collections, how they built their lists of contributors, and their hopes for these volumes as they reach readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-30 00:00:00 UTC ]
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Active Interest Media Sells Several Magazines to Pocket Outdoor Media

Active Interest Media has sold off its healthy living, fitness and outdoor divisions, collectively representing several of its largest publications, to Pocket Outdoor Media, a Colorado-based publisher of a handful of enthusiast magazines, the two companies announced Tuesday. Included in the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-30 21:15:44 UTC ]
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Sissay, Rankin and Anam to headline Bradford digital festival

Lemn Sissay, Ian Rankin and Tahmima Anam are to lead Bradford Literature Festival, as this year's digital edition releases new events on a daily basis to re-create the festival environment.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-23 17:10:34 UTC ]
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Children’s Books in China 2020: Looking Ahead

Chinese children’s publishers are busy analyzing the market, weighing strategies to reach readers, and building their lists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-17 04:00:00 UTC ]
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University presses launch new initiatives to reach readers with ‘experts’ in vogue

The boom in "smart non-fiction" has been a boon to university presses, with several publishers investing in new or ramped-up trade crossover lists. Continue reading at The Bookseller

[ The Bookseller | 2019-11-21 12:05:56 UTC ]
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Crunching the numbers: how ‘Data Guy’ Paul Abbassi rewrote the digital narrative

A former tech executive in the video game industry, Paul Abbassi’s work crunching e-book sales figures has made publishers reassess their digital strategies. Ahead of his keynote address, he spoke to The Bookseller. Continue reading at The Bookseller

[ The Bookseller | 2019-11-07 19:57:06 UTC ]
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The 2019 Publishing Hot List: The Print and Digital Media Brands Paving a Way to Profitability

Media is dying? Don't tell that to the winners of this year's Publishing Hot List. Whether legacy media outlets or digital upstarts, these publishers are creating groundbreaking work, finding new revenue streams and otherwise nimbly adapting to an unstable landscape. Even as the president... Continue reading at AdWeek

[ AdWeek | 2019-10-21 00:00:55 UTC ]
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Susan Orlean and readers share library stories at L.A. Times Book Club launch

In her research for "The Library Book," Susan Orlean was surprised to learn how many people call the Los Angeles Library on a daily basis with outlandish questions. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-06-26 21:09:36 UTC ]
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Susan Orlean and readers share library stories at L.A. Times Book Club launch

In her research for “The Library Book,” Susan Orlean was surprised to learn how many people call the Los Angeles Library on a daily basis with outlandish questions. Some people want help cheating on crossword puzzles. Others have more personal queries. “There is a guy who calls the library... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-06-26 20:35:00 UTC ]
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The Daily Beast is Growing Thanks to Reader Loyalty

As a digital media publisher, The Daily Beast does not rely on search and social media for its success. Instead, their goal is to focus on the platforms they can control in order to create a deeply engaged audience from its base of loyal readers, according to CRO Mia Libby. “We have been... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-14 00:00:00 UTC ]
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