What is experiential content and why should you care?

Digital publishers have seen the future, and it is video. That sounds remarkably overblown, as consumers are firmly saying no to video. While publishers have presented the “Pivot to Video” movement as a response to young people’s changing media consumption habits, survey data reveals that news readers of all ages overwhelmingly prefer text over video. Sponsored by Newsroom AI. The post What is experiential content and why should you care? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-09-19 00:00:00 UTC ]
News tagged with: #digital publishers #news readers

Other Publishing stories related to: 'What is experiential content and why should you care?'


‘I didn’t give permission’: Do AI’s backers care about data law breaches?

Regulators around world are cracking down on content being hoovered up by ChatGPT, Stable Diffusion and othersCutting-edge artificial intelligence systems can help you escape a parking fine, write an academic essay, or fool you into believing Pope Francis is a fashionista. But the virtual... Continue reading at The Guardian

[ The Guardian | 2023-04-10 09:10:17 UTC ]
More news stories like this | News stories tagged with: #stable diffusion #personal data #copyright laws #latest generation #european parliament #libraries


It’s Their Content, You’re Just Licensing it

Recent automatic updates to e-book editions of works by Roald Dahl, R.L. Stine and Agatha Christie are a reminder of who really owns your digital media. Continue reading at The New York Times

[ The New York Times | 2023-04-04 23:45:06 UTC ]
More news stories like this | News stories tagged with: #roald dahl #agatha christie #e-book


The Intensive Care Unit’ by J. G. Ballard: An Analysis

By Dr Oliver Tearle (Loughborough University) Of all the writers of science fiction and speculative fiction writing in the twentieth century, a few names spring to mind as candidates for the most ‘prophetic’ writers in the field: William Gibson, who popularised the term ‘cyberspace’ and the idea... Continue reading at Interesting Literature

[ Interesting Literature | 2023-04-03 14:00:15 UTC ]
More news stories like this | News stories tagged with: #twentieth century #names spring #william gibson #term cyberspace #science fiction


The Intensive Care Unit’ by J. G. Ballard: An Analysis

By Dr Oliver Tearle (Loughborough University) Of all the writers of science fiction and speculative fiction writing in the twentieth century, a few names spring to mind as candidates for the most ‘prophetic’ writers in the field: William Gibson, who popularised the term ‘cyberspace’ and the idea... Continue reading at Interesting Literature

[ Interesting Literature | 2023-04-03 14:00:15 UTC ]
More news stories like this | News stories tagged with: #twentieth century #names spring #william gibson #term cyberspace #science fiction


The National | Health-care fees, Transit woes, Inside Pearson airport

March 10, 2023 | Ottawa warns charging patients for medically necessary services could cost provinces. Plus, an inside look at Canada’s busiest airport. Continue reading at CBC

[ CBC | 2023-03-11 02:00:00 UTC ]
More news stories like this | News stories tagged with: #busiest airport #pearson


3 Super Bowl Advertisers Winning the Digital Content Game

Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people reallocate their attention from TV to digital content that is fun, snackable and highly visual. With Super Bowl 57 quickly approaching, Big Game advertisers--who spent... Continue reading at AdWeek

[ AdWeek | 2023-02-08 19:41:19 UTC ]
More news stories like this | News stories tagged with: #football season #digital content


Choosing Words Carefully: PW Talks to Bryan A. Garner, Author of 'Garner’s Modern English Usage'

PW caught up with the famous lexicographer to talk about the recently published Fifth Edition of his essential guide—and his lifelong fascination with the English language. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #pw caught #recently published #english language


Catholic sex-ed textbooks discontinued following accusations of 'homophobic,' 'transphobic' content

The Fully Alive textbook series has been used by Catholic school boards across the province for years. Now, Pearson Canada says it has stopped printing physical copies of the book and will stop supporting digital versions by March. Continue reading at CBC

[ CBC | 2023-01-11 10:00:00 UTC ]
More news stories like this | News stories tagged with: #pearson


Handle with care: Publisher apologizes for fake autograph in Bob Dylan's $600 book

Simon & Schuster apologized to customers who paid $600 for a signed, limited-edition copy of Bob Dylan's new book and got a replica autograph instead. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-11-22 22:56:16 UTC ]
More news stories like this | News stories tagged with: #bob dylan


Elon Musk never cared if Twitter was a business failure – he wants a political win | Richard Seymour

The social platform’s new billionaire owner wants to rebalance information ecologies in favour of the rightWhy bother reinstating Donald Trump’s Twitter account? Twitter owner Elon Musk, having said that no such decisions would be made until a content moderation council was established, made the... Continue reading at The Guardian

[ The Guardian | 2022-11-22 14:09:26 UTC ]
More news stories like this | News stories tagged with: #social platform #kanye west #precarious position #political activist


Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday

[ Digiday | 2022-11-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #recent explosion #bertelsmann


How brands are keeping audiences engaged in a competitive content world

Arthur Gerigk, senior director of product management, Google Ads Today, consumers navigate a widening variety of digital content from text to image to video — and they choose to spend their time in the experiences that feel most natural and intuitive for them. Ahead of the holiday season, Google... Continue reading at Digiday

[ Digiday | 2022-11-16 15:33:50 UTC ]
More news stories like this | News stories tagged with: #senior director #product management #holiday season #google partnered #digital content


Hoopla Offers 'MasterClass' Content to Libraries

Four of MasterClass's popular streaming tutorials are now available to public library patrons via the hoopla app with more classes to be added monthly. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-04 05:00:00 UTC ]
More news stories like this |


Wonderwell: The Small yet Mighty House Where Content Reigns Supreme

It’s not that Wonderwell isn’t a hybrid publishing company. But it’s hard to pigeonhole Wonderwell as only a hybrid publisher. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid publisher


J.K. Rowling's New Book Is About A Content Creator Murdered By 'Social Justice Warriors'

In a none-too-subtle defense of her real-life opinions, Rowling centered "The Ink Black Heart" on a YouTuber who's stabbed to death for their transphobic work. Continue reading at The Huffington Post

[ The Huffington Post | 2022-09-01 17:21:08 UTC ]
More news stories like this |


Small farms are in trouble, but nobody seems to care

Writers, farmers and scientists have been warning us for decades: Small farms are in trouble. "Bet the Farm" drives the point home in a very personal way. Continue reading at The Washington Post

[ The Washington Post | 2022-08-28 15:58:02 UTC ]
More news stories like this | News stories tagged with: #point home


Children’s Books Edition: Germany’s ‘Language Day-Care’ Debate

Many in Germany's book industry are protesting a planned removal from the federal budget of a reading-focused day-care program. The post Children’s Books Edition: Germany’s ‘Language Day-Care’ Debate appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-08-26 19:29:07 UTC ]
More news stories like this | News stories tagged with: #post children #books edition #book industry


Reader, I followed them: TikTok expands its content to tap into the BookTok phenomenon

New retailer partnerships, live events and book clubs are all planned to capitalise on the platform’s vibrant community of literature loversSocial media app TikTok is making increased efforts to tap into the power of its books content, with new retailer partnerships, live events and... Continue reading at The Guardian

[ The Guardian | 2022-08-15 16:03:52 UTC ]
More news stories like this | News stories tagged with: #live events #emotional novels #older titles #briefly gorgeous #casey mcquiston #beach read #emily henry #bestseller charts


Meta to Stop Paying U.S. Publishers for News Content

Facebook's parent company Meta is telling its U.S. publishing partners that the company will no longer pay for news content that aggregates on Facebook's news tab. Facebook's News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in AI-based video... Continue reading at AdWeek

[ AdWeek | 2022-07-29 17:11:09 UTC ]
More news stories like this | News stories tagged with: #news publishers #news content #publishing partners


Families of residents who may have been abused at Winnipeg care home disgusted by allegations

Families of people who live in a privately owned Winnipeg personal care home want to know why two care aides were allowed to work for months after allegations were brought forward that they had abused 15 residents. Continue reading at CBC

[ CBC | 2022-06-22 20:00:25 UTC ]
More news stories like this | News stories tagged with: #brought forward #privately owned