Digital publishers have seen the future, and it is video. That sounds remarkably overblown, as consumers are firmly saying no to video. While publishers have presented the “Pivot to Video” movement as a response to young people’s changing media consumption habits, survey data reveals that news readers of all ages overwhelmingly prefer text over video. Sponsored by Newsroom AI. The post What is experiential content and why should you care? appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-09-19 00:00:00 UTC ]
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Readers have spent much of the last decade eschewing digital subscriptions to their local newspaper, staying on the free side Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-05-05 07:00:33 UTC ]
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The International Publishers Association's African Publishing Innovation Fund with Dubai Cares is preparing a pandemic-year round of new bursaries. The post IPA and Dubai Cares Announce Aid for African Remote Learning Efforts appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-30 14:40:20 UTC ]
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Magazine publisher Future Publishing has adapted its content over the last six weeks to be more helpful for readers. The Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-20 16:19:08 UTC ]
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“Many” requests have been made by publishers about the possibility of delaying payments to authors to help improve cashflow in the difficult circumstances caused by Covid-19, it has emerged. Continue reading at The Bookseller
[ The Bookseller | 2020-04-20 15:49:24 UTC ]
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As small businesses around the country await funds from the landmark “Coronavirus Aid, Relief, and Economic Security Act,” indie publishers and booksellers are having mixed experiences trying to secure this financial lifeline. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-20 04:00:00 UTC ]
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Hearst UK knows readers are longing for positive and uplifting content, akin to another version of Italians singing on balconies. Over Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-16 16:15:52 UTC ]
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The magazine group has been publishing more positive, feel-good content based on audience research. The post ‘Practical, life-affirming, positive’: How Hearst UK is creating more uplifting content appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-04-16 04:00:00 UTC ]
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Like every publisher, Hearst Magazines has had to adapt to creating content in an all-remote world, from putting out magazines Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-13 16:58:44 UTC ]
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Like every digital publisher, Hearst Magazines has had to adapt to creating content in an all-remote world. "My motto is 'enter smiling,' and I believe there is opportunity in everything," CCO Kate Lewis said on the inaugural episode of The New Normal, a weekly interactive discussion show where... Continue reading at Digiday
[ Digiday | 2020-04-13 04:00:00 UTC ]
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The near-simultaneous rush among publishers with subscription businesses to loosen their paywalls and provide free access to reporting on the COVID-19 pandemic has reignited long-standing debates about whether the news should fundamentally be free, even as ad-supported journalism (with some... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-10 16:17:19 UTC ]
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In mid-March, Wired joined fellow Condé Nast titles The New Yorker and Vanity Fair, as well as numerous other newspapers and magazines, in opening up free access to its coverage of the COVID-19 pandemic, moving that content outside of the metered paywall that otherwise limits non-subscribers... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-09 17:20:07 UTC ]
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The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains,... Continue reading at AdWeek
[ AdWeek | 2020-03-27 14:55:42 UTC ]
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Two West Coast booksellers have found success with custom care packages during Covid-19 closures, shipping books, gifts, and cards to customers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-27 04:00:00 UTC ]
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What are the largest health care IT companies in Nashville? We ranked Nashville's health care IT companies by number of local-area IT employees. To view the top five and see which one tops the List, check out the slideshow with this story. For the rest of Nashville's top health care IT... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-03-16 11:50:29 UTC ]
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Research houses and scholarly publishers and associations are pooling their content for professional and public access free of charge. The post Coronavirus: International Publishers Make COVID-19 Research Content Freely Available appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-16 08:15:00 UTC ]
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[caption id="attachment_162389" align="alignright" width="270"] John Yedinak[/caption] John Yedinak, CEO of Aging Media Network, jokingly refers to himself as a college dropout who went to work with his “really smart brother,” George, to try and make his own business work. Yet the company the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-10 15:10:55 UTC ]
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Sponsored content doesn’t have to be an oxymoron. As publishers and marketers double down on their commitment to providing deeper branded experiences, instead of traditional advertising, the rules of the road are becoming clearer on both sides. And more so than just four or five years ago;... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-05 17:34:24 UTC ]
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From Gutenberg’s printing press to Google’s AMP format, the publishing world has gone from zero to one million miles per hour, with revolutionary changes to the way we produce, distribute, and consume content. Here is a breakdown of some of the key changes in digital publishing, plus tips for... Continue reading at Publishing Executive
[ Publishing Executive | 2020-03-05 15:43:14 UTC ]
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Lightning Source has sent a notice to all publishers who use Ingram’s print-on-demand service informing them that, as of April 27, it will remove print content from its catalog that falls within certain prohibited areas. The goal, Ingram said, is to uphold the quality of its content and to guard... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
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Wary of shifting marketing budgets and rising production costs, publishers across the magazine industry have spent the past few years evaluating ways to reconcile difficult financial realities without sacrificing the print foundations that have anchored their brands for decades. In Chicago,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-01-28 18:44:20 UTC ]
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