Alarmed by the rise of ad blocking software use, publishers are starting to recognize their contribution to the problem. At Digiday's Europe Publishing Summit in Barcelona this week, leading European publishers talked about the need to restore the reader experience. As News U.K.'s Alessandro de Zanche said: "The user has been mistreated and abused in the process. And now they are reacting." The post ‘We must go back to our roots:’ UK publishers take a stand on ad blocking appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-10-08 00:00:00 UTC ]
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Publishers have reported buoyant trading on the international stage ahead of this year’s Frankfurt Book Fair, though many are unsettled by the political backdrop, with the UK government sparring with the European Union to avoid a “no-deal” Brexit come March 2019. Continue reading at The Bookseller
[ The Bookseller | 2018-09-21 00:00:00 UTC ]
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Facebook announced that it has begun the process of indexing news pages in order to determine which publishers should be included in the Ad Archive that it introduced in June. The Ad Archive, which is available globally, gives people the ability to search for ads related to politics or issues of... Continue reading at AdWeek
[ AdWeek | 2018-09-19 00:00:00 UTC ]
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Facebook is moving forward with its controversial Ad Archive with a new system that will decide whether to include individual publishers in the archive. The post Facebook rolls out system to include news publishers in its controversial Ad Archive appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-18 00:00:00 UTC ]
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The policy requires advertisers to get certified to run ads that refer to an election or candidate, or advocate for big issues including abortion, civil rights and guns. The post Twitter tweaks Facebook with new issue ads policy that exempts publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-30 00:00:00 UTC ]
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Facebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content. The post Facebook is playing nicer with publishers by easing up on ad and content restrictions appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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The 25th edition of the Beijing International Book Fair (BIBF) has opened to an "upbeat" and "inspiring" start, with a flurry of rights activity and collaboration between industry figures. Continue reading at The Bookseller
[ The Bookseller | 2018-08-25 00:00:00 UTC ]
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In the months leading up to the US midterm elections, the big online sites that inadvertently hosted the worst manipulation back in 2016, like Facebook and Twitter, have adopted new advertising policies to enforce transparency. So has Google, which h... Continue reading at Engadget
[ Engadget | 2018-08-16 00:00:00 UTC ]
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‘The share of income from rights has steadily increased from 72 percent in 2013 to 80 percent in 2016,’ says the UK’s Publishers Association, in a report released this summer. By Porter Anderson, Editor-in-Chief | @Porter_Anderson In Five Years: A 90 Percent Rise in Rights Income hen Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-08-14 00:00:00 UTC ]
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To keep people engaged, the sweepstakes company is going big on social, creating a mobile app and weekly Facebook show. The post Publishers Clearing House is surviving the ad duopoly by selling engagement appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-06 00:00:00 UTC ]
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Little, Brown imprint Abacus will publish legal academic James Forman Jr’s Pulitzer-winning exploration of US justice. Continue reading at The Bookseller
[ The Bookseller | 2018-07-20 00:00:00 UTC ]
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The Publishers Association released 2017 statistics on the UK book market, emphasizing strong export sales and the book industry's economic contribution ahead of Brexit. The post Flexing Export Muscle Ahead of Brexit: The UK’s Publishers Association Releases Its 2017 ‘Yearbook’ appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-07-19 00:00:00 UTC ]
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Atlantic imprint Allen & Unwin is to publish cultural critic and author Roxane Gay's "valuable and timely" anthology on rape culture. Continue reading at The Bookseller
[ The Bookseller | 2018-07-18 00:00:00 UTC ]
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After a change Facebook made June 28, you can now see how much publishers advertise on the platform. The post Here’s how many Facebook ads some publishers are running on their main pages appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-02 00:00:00 UTC ]
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Facebook is standing by its policy to include news publishers’ promoted stories in a political ad archive, disappointing publishers. The post Facebook tweaks political ads policy, but not enough to satisfy irate publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-28 00:00:00 UTC ]
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Celebrating 100 years in the book business, Church Publishing Incorporated is honoring its Episcopal roots while also adapting to a broad and changing audience. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-27 00:00:00 UTC ]
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Facebook head of global news partnerships Campbell Brown explained in a blog post why news publishers will not be exempted from the social network's recent introduced policy on political ads. Facebook announced last month that all election-related and issue ads in the U.S. on both Facebook and... Continue reading at AdWeek
[ AdWeek | 2018-06-15 00:00:00 UTC ]
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If publishers think Facebook would give them an exemption from its new political ad disclosure policy, they have another thing coming. The social network's Campbell Brown has rejected calls for publisher exemptions to the "paid for" label in a blog... Continue reading at Engadget
[ Engadget | 2018-06-14 00:00:00 UTC ]
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The UK reports that audiobooks are most popular with men 25 to 44, and in Canada, there's a big jump from 2016 to 2017 in publishers producing audiobooks. The post Audiobooks in the Headlines: Wooing Guys in the UK, Winning Over Publishers in Canada appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-06-12 00:00:00 UTC ]
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'It makes no sense in the modern world that readers are being penalized with an additional 20-percent VAT for choosing to embrace digital,' says the Publishers Association chief. The post Publishers Association Issues Statement on UK VAT for Digital Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-30 00:00:00 UTC ]
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Publishers including the Guardian, USA Today and Salon let readers turn off mobile ads for a price. The post Publishers try to use ad annoyance as a lure to subscribers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-22 00:00:00 UTC ]
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