'We don't understand the impacts': Former Facebook exec calls for more government scrutiny

The tech giant's former NZ and Aus boss calls for more examination following the surprise election win in Australia. Continue reading at 'Stuff'

[ Stuff | 2019-05-19 21:15:47 UTC ]
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Facebook’s war on click-bait risks collateral damage

Facebook's attempt to crack down on publisher click-bait might be well-intentioned, but it could incidentally hurt publishers that produce shorter stories. The post Facebook’s war on click-bait risks collateral damage appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-26 00:00:00 UTC ]
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One weird trick -- Facebook to clear newsfeeds of click-bait headlines

Click-bait articles are rife online. Countless websites ply a trade in leading headlines designed to lure readers in, giving as little away as possible as an encouragement to click through. A virtual prick-tease, if you will. Sometimes the click is worth it, but all too often the article --... Continue reading at Betanews

[ Betanews | 2014-08-26 00:00:00 UTC ]
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Calling Silicon Valley Out On Its Gender Problem

It's no secret that the Valley has a gender problem, a new book explores just how deep discrimination runs and how to fix it.In July, Twitter reported that only 10% of its tech jobs are held by women. This report joins a host of recent demographic disclosures by tech firms, from Google to... Continue reading at Fast Company

[ Fast Company | 2014-08-26 00:00:00 UTC ]
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Facebook moves to rid its feed of click bait

Facebook will reduce “click-bait” posts of outside links that try to lure users with eye-catching headlines.Headlines such as “You’ll never believe why ...” or “This is the craziest thing ever,” are common on the Internet. Publishers, including marketers, post the links on social sites like... Continue reading at PC World

[ PC World | 2014-08-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #gathering feedback #drive traffic #craziest thing #social sites


Frankfurt Book Fair Show Dailies: Call for Stories

Publishing Perspectives will again publish full-color, tabloid-format print editions during the Frankfurt Book Fair. Got a story to tell? Let us know. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-25 00:00:00 UTC ]
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Facebook’s Plan to Make Apps Work Like Webpages Gathers Momentum

Facebook says that hundreds of online companies have adopted its plan to let mobile apps operate more like the world wide web, seamlessly linking together in much the same way that pages do inside your web browser. According to Facebook’s Vijay Shankar, these companies have published over 3... Continue reading at Wired

[ Wired | 2014-08-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #web browser #online companies


Playboy Makes Over Website to Be More Facebook-Friendly

Playboy has a new website that the publisher hopes you might even share with your mom on Facebook.Next Monday, the 60-year-old men's magazine will "officially" revamp its 20-year-old website to put a heightened focus on serving up grown-up entertainment that's not overly "adult." The new... Continue reading at Advertising Age

[ Advertising Age | 2014-08-21 00:00:00 UTC ]
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Tricking Facebook's Algorithm

A successful experiment to make one status-update widely seen—and the social publishing site still won in the end.  Continue reading at The Atlantic

[ The Atlantic | 2014-08-08 00:00:00 UTC ]
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Authors back call for Scotland 'No' vote

Authors including Sebastian Faulks, P D James, Howard Jacobson, India Knight and Richard Dawkins... Continue reading at The Bookseller

[ The Bookseller | 2014-08-07 00:00:00 UTC ]
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Mobile ad success helps Facebook deliver stunning Q2 results

Facebook has smashed all estimates in its earnings and revenue report this week, largely thanks to its robust mobile ad business. The results slapped down any niggling doubts among critics about the social network's ability to transform itself from a simple communication website to a... Continue reading at Betanews

[ Betanews | 2014-07-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile devices #ad revenue


When an ad is not an ad on Facebook

Publishers have been exploiting a Facebook loophole with their native ads, making them alluring ad buys in light of decreased Facebook reach for brands. The post When an ad is not an ad on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-07-24 00:00:00 UTC ]
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3 ways agency calls for viewability will change ad buying

Agencies are pushing for transparency from publishers on all fronts, but viewability has by far become their most pressing priority. GroupM, the biggest digital media buyer in the U.S., announced it would shift its buying from open exchanges to private ones, in a push for greater transparency.... Continue reading at Digiday

[ Digiday | 2014-07-23 00:00:00 UTC ]
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Obituary: Publishing Exec Malcolm Magruder, 89

Malcolm Magruder was William Morrow and Company's director of sales for nearly 10 years and the Southeastern rep for 12 years until his retirement in 1990. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #william morrow


Secret widens its anonymous network to include your Facebook friends too

When Secret first launched earlier this year, the only subscribers who could see your anonymous missives on the app were folks who were somehow connected to your phone's address book -- they were either your friends, friends of friends or friends of... Continue reading at Engadget

[ Engadget | 2014-07-15 00:00:00 UTC ]
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Seeing More Politics in Your News Feed? Facebook Boosts Partisan Sites

Facebook has helped catapult sites like BuzzFeed and Upworthy into social stardom, boosting the visibility of media content on the News Feeds of millions of users and generating a deluge of traffic. But in this rising tide, some publishers have seen ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-07-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news feeds #media content


Thai magazine editor arrested over his Facebook comments

A Thai magazine editor has been arrested for posting comments critical of the military on his Facebook page, reports Human Rights Watch (HRW).Thanapol Eawsakul, the editor of Fah Diew Khan (Same Sky) magazine, was detained on Saturday (5 July) and is expected to remain police custody for another... Continue reading at The Guardian

[ The Guardian | 2014-07-09 00:00:00 UTC ]
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Recommended Reading: Colombia's high-tech World Cup training and testing Facebook

Recommended Reading highlights the best long-form writing on technology and more in print and on the web. Some weeks, you'll also find short reviews of books that we think are worth your time. We hope you enjoy the read. Colombia's High-Tech... Continue reading at Engadget

[ Engadget | 2014-07-06 00:00:00 UTC ]
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Facebook buys video ad platform LiveRail

Facebook Inc. bought video advertising company LiveRail to help it target and distribute video ads, AdWeek reported. TechCrunch pegged the price tag between $400 million and $500 million, although the companies haven’t disclosed the terms. LiveRail, based in San Francisco, has created a... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-03 00:00:00 UTC ]
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How Hearst learned to play with emotions to drive Facebook traffic game

The publisher, which has seen its Facebook traffic grow more than 500 percent in the past year, shares the secrets to its success. The post How Hearst learned to play with emotions to drive Facebook traffic game appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-07-03 00:00:00 UTC ]
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Facebook to Buy LiveRail, the Third-Biggest Video Ad Seller

Facebook's video ad business just got a lot bigger.Months after rolling out the first video-specific ad product on the social network, Facebook has agreed to acquire LiveRail, one of the biggest video ad sellers. A Facebook spokesman declined to comment on the deal's price.LiveRail automates the... Continue reading at Advertising Age

[ Advertising Age | 2014-07-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #timely fashion #ad technology #real-time auctions #video inventory #video ads