Publishers who do not have a strategy related to YouTube are missing an opportunity, publicists and marketeers were told at a YouTube conference held yesterday (27th October) in association with The Bookseller. The event, held at the YouTube offices in St Giles High Street, and aimed at giving advice on how to use YouTube to promote books and authors, also heard from publishers who have used the website to promote books or find authors. Continue reading at 'The Bookseller'
[ The Bookseller | 2014-10-29 00:00:00 UTC ]
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In what may very well go down in the books as the single greatest Game 7 in World Series history, the Chicago Cubs on Wednesday night exorcised a 108-year-old demon in front of the largest national TV audience to tune in to a baseball game in 25 years.According to Nielsen live-plus-same-day... Continue reading at Advertising Age
[ Advertising Age | 2016-11-04 00:00:00 UTC ]
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The little theater attached to the library in the town of Georgetown, Ontario, about a 45-minute drive west of downtown Toronto, is named for John Elliott, the father of Brenda Sisnett, president, CEO, and owner of the Georgetown Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-23 00:00:00 UTC ]
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Contract publisher Ink moves American Airlines inflight magazines to Miami. The post American Way to Leave Dallas–Fort Worth After 50 Years appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-07 00:00:00 UTC ]
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Feel-good publisher Little Things has built an audience of 50 million users a month thanks to Facebook -- and it's profitable. CEO Joe Speiser joined the Digiday Podcast to discuss how the publisher grew out of its roots as a pet-food retailer, why he's not too worried about being overly reliant... Continue reading at Digiday
[ Digiday | 2016-05-13 00:00:00 UTC ]
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Adult colouring book craze and 150th anniversary of Alice in Wonderland helped revival in traditional publishing last yearSales of printed books have grown for the first time in four years, lifted by the adult colouring book craze and 150th anniversary of Alice in Wonderland, as ebooks suffered... Continue reading at The Guardian
[ The Guardian | 2016-05-13 00:00:00 UTC ]
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With BookExpo America set to open in Chicago this week, American Booksellers Association CEO Oren Teicher reported to the AP a 63-store increase in membership from last year. The jump marks the seventh straight year that the ABA has swelled in its ranks. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-09 00:00:00 UTC ]
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Facebook is rolling out a bunch of new live video features, including a video section that will prioritize live content above on-demand videos. Publishers like Business Insider and The Washington Post expect the new features to grow viewership on the platform. And with a dedicated section, clear... Continue reading at Digiday
[ Digiday | 2016-04-06 00:00:00 UTC ]
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Time Inc., the magazine publisher striving to build its business in other platforms, and StyleHaul, described in a 2014 profile as "the largest fashion network on YouTube you've never heard of," have signed a multiyear advertising partnership.The two companies will go to market together when... Continue reading at Advertising Age
[ Advertising Age | 2016-03-09 00:00:00 UTC ]
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The Grammy Awards averaged 24.95 million viewers on CBS, off slightly from last year's telecast, according to Nielsen. The TV audience for the ceremony held at the Staples Center, which featured performances by Taylor Swift, Lady Gaga, Adele and Kendrick Lamar, was 1.5% below the 25.3 million... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-02-17 00:00:00 UTC ]
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End date for print edition still undetermined as brand plans to focus on digital content. The post Penthouse Folds Print Magazine After 50 Years appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-01-19 00:00:00 UTC ]
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Media Reform Coalition says meetings between mogul’s executives and the government show little has changed since hacking scandal and Leveson inquiryRupert Murdoch and senior News Corp executives met government ministers 10 times in the year to the end of March 2015, more than any other newspaper... Continue reading at The Guardian
[ The Guardian | 2015-12-15 00:00:00 UTC ]
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Concerned that screen time is cannibalizing reading time? Consider this: 2015’s top-selling humor book for adults, per Nielsen BookScan, was written by a YouTube celebrity. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-04 00:00:00 UTC ]
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TV Guide Magazine, once the unrivaled bible for television fans and a powerhouse in the publishing business, has been sold for the third time in less than 10 years. NTVB Media, the Troy, Mich., publisher of the TV listings books Channel Guide and TV Weekly, will announce Wednesday that it has... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-10-07 00:00:00 UTC ]
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Labour peer Baroness Tessa Blackstone called on civil servants and politicians to make proper use of the evidence-based work of social scientists in their policy decisions, in a speech last night (Thursday 25th June) at an event to celebrate SAGE's 50th anniversary. Continue reading at The Bookseller
[ The Bookseller | 2015-06-27 00:00:00 UTC ]
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Anne Roiphe, a major voice in feminist lit, reflects on her 50-year writing career as her 10th novel is published. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-11 00:00:00 UTC ]
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Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock... Continue reading at Advertising Age
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
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Don't expect Time Inc. to merge with any of its magazine rivals soon.Time Inc. CEO Joe Ripp told investors Thursday that no mergers would happen until at least June 2016, which is the two-year anniversary of Time Inc. spinning off from Time Warner."The safest thing is to wait two years," he... Continue reading at Advertising Age
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
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Simon Barnes, The Times's award-winning chief sportswriter, is leaving the newspaper after 32 years. He claims the publisher can no longer afford his wages, according to a Sports Journalists' Association report. The report cites Barnes's email message to Mark Avery in which he wrote:"I have no... Continue reading at The Guardian
[ The Guardian | 2014-06-27 00:00:00 UTC ]
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To celebrate its 50th anniversary, Cameron + Company will be pouring martinis today, 3–4 p.m., at its booth (1223A) in the PGW section. The party also celebrates the 50th Anniversary Edition of The Drinking Man’s Diet, originally published in 1964 by the company’s founder, Robert Cameron. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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Time Warner, the media company that owns HBO and the Warner Bros. film studio as well as Time Inc. for a few more months, surpassed analysts' estimates for both fourth-quarter revenue and profit in results reported on Wednesday.Excluding some items, earnings were $1.17 a share, the New... Continue reading at Advertising Age
[ Advertising Age | 2014-02-05 00:00:00 UTC ]
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