Vintage helps new readers with Thames Clipper 'bibliotherapy'

Vintage took over two Thames Clippers last week to offer free "bibliotherapy sessions" to London passengers as part of the brand's Stories for Every Kind of Summer campaign. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-08-21 00:00:00 UTC ]

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How Digital Media Could Help Decide the 2020 Election Winner

Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the... Continue reading at AdWeek

[ AdWeek | 2019-10-16 15:10:26 UTC ]
More news stories like this | News stories tagged with: #major role #digital media


Atwood's The Testaments sells more than 250,000 copies in UK, says Vintage

Margaret Atwood's The Testaments (Chatto & Windus) has sold more than 250,000 copies in the UK across all formats, Vintage has said. Continue reading at The Bookseller

[ The Bookseller | 2019-10-08 23:30:20 UTC ]
More news stories like this | News stories tagged with: #margaret atwood


Why Audience Ownership Helps You Control Your Margins

The dawn of digital publishing brought about a tumultuous shift within the media landscape. Publishers have had to adapt to many emerging realities – but the latest challenge still hasn’t been fully overcome. Even if you found your place in the sun and now put all your efforts into creating... Continue reading at Publishing Executive

[ Publishing Executive | 2019-10-08 14:32:35 UTC ]
More news stories like this | News stories tagged with: #media landscape #latest challenge #digital publishing


Kindle Kids Edition -- Amazon launches ebook reader for younger bookworms

Amazon has launched a child-friendly version of its Kindle ereader -- the Kindle Kids Edition. At $110, this special edition device is slightly more expensive than the cheapest Kindle, but it has one massive advantage that will appeal to parents, kids and others: it is free from ads. But there... Continue reading at Betanews

[ Betanews | 2019-10-07 15:55:49 UTC ]
More news stories like this | News stories tagged with: #amazon announces #cheapest kindle #young readers #including access #encourage reading #kindle #ebook reader


These magical books help kids learn other languages

Many parents want their kids to be bilingual but don’t have the tools to teach them. Enter Habbi Habbi, a platform that makes learning new languages fun. My 3-year-old has been playing in her room by herself for an hour. I’m beginning to worry she is up to no good: Is she “decorating” her walls... Continue reading at Fast Company

[ Fast Company | 2019-10-03 10:00:03 UTC ]
More news stories like this | News stories tagged with: #picture book


Facebook’s Nada Stirratt on the evolution of storytelling and how it helped raise $2 billion for charity

  Nada Stirratt, VP of North America at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss what storytelling means for Facebook users and advertisers. Plus, the need for brands to personalize messaging at scale—and how Facebook Stories can help. A custom video... Continue reading at Advertising Age

[ Advertising Age | 2019-10-02 21:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #associate publisher


With the Help of Washington, News Publishers Fight to Recapture Advertising Dollars From Facebook and Google

Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #executive chairman #news corp


A vintage Benson & Hedge's ad evokes a cheekier (but no less deadly) era of cigarette marketing

Sometimes an ad gets just a little too truthful for its own good.  By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age

[ Advertising Age | 2019-09-30 09:00:00 UTC ]
More news stories like this | News stories tagged with: #merger talks #minority stake #recent months #memoir


Rankin, Braithwaite and Killing Eve win Amazon Publishing Readers’ Awards

Crime heavyweight Ian Rankin, Booker longlisted Braithwaite and "Killing Eve" were among the winners of the 9 Amazon Publishing Readers’ Awards on Saturday night. Continue reading at The Bookseller

[ The Bookseller | 2019-09-30 00:14:17 UTC ]
More news stories like this | News stories tagged with: #amazon publishing


For One Day, Hulu Is Picking Up the Tab for Adweek Readers

As a lowly editorial assistant, Aidy Bryant is hustling to break into the publishing world on the Hulu series Shrill. So it's fitting that the streaming service is making journalism more accessible for everyone. For today only, Hulu is offering everyone free access to all of Adweek's content.... Continue reading at AdWeek

[ AdWeek | 2019-09-23 04:01:50 UTC ]
More news stories like this | News stories tagged with: #streaming service #free access #publishing world


‘What’s taking so long?’: children’s books still neglect BAME readers, finds study

Although picture has improved since 2017, research shows that last year only 4% of books for the youngest readers featured a minority ethnic heroIn most children’s books, according to one London primary school pupil, “people are peach”. Another feels there are “no black people” in the stories... Continue reading at The Guardian

[ The Guardian | 2019-09-19 11:15:59 UTC ]
More news stories like this | News stories tagged with: #children aged #black people #main characters #finds study #research shows


Books Help Kids Navigate Complex Times

An author says books are good tools for teaching children social and emotional learning skills. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
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The stars of Hollywood’s Golden Age were avid readers. There are pictures to prove it.

In “The Hollywood Book Club,” Steven Rea brings together photos of Marlon Brando, Marilyn Monroe and many more. Continue reading at The Washington Post

[ The Washington Post | 2019-09-12 13:58:29 UTC ]
More news stories like this | News stories tagged with: #golden age #avid readers #marilyn monroe


Double nominations for Bloomsbury and Vintage on Baillie Gifford Prize longlist

Bloomsbury and Vintage have scooped double nominations on the 12-strong longlist for this year's Baillie Gifford Prize for Non-Fiction. Continue reading at The Bookseller

[ The Bookseller | 2019-09-12 01:20:26 UTC ]
More news stories like this | News stories tagged with: #12-strong longlist #bloomsbury


The unlikely operatives who helped thwart Hitler’s nuclear bomb

An ex-high school coach and a former pro ballplayer are among the heroes of Sam Kean’s book. Continue reading at The Washington Post

[ The Washington Post | 2019-09-06 11:59:33 UTC ]
More news stories like this | News stories tagged with: #nuclear bomb


Oasis Debuts New Vintage Pulp Audiobook Imprint

Paperback Classics, a new audiobook imprint from Oasis Family Media, will bring vintage pulp paperbacks from the 1930s to the 1970s to audio. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook


NFL joins TikTok and plans to help brands sponsor its content

The National Football League announced a new partnership with TikTok, including plans to sell ads together so brands can sponsor the league’s content and hashtags on the Chinese-made mobile video app. On Tuesday, the NFL unveiled an official TikTok account that accumulated almost 260,000 fans... Continue reading at Advertising Age

[ Advertising Age | 2019-09-03 17:42:40 UTC ]
More news stories like this | News stories tagged with: #younger audiences #live games #find success #fast growth #working closely #nielsen


Review: Two pros aim to make reading fun for kids in 'How to Raise a Reader'

Want your child to love reading? Two New York Times children's book editors give tips on making reading a pleasurable experience Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-08-30 18:10:32 UTC ]
More news stories like this | News stories tagged with: #love reading #making reading #children's book


PWedu’s Christian Publishing Summit: How to Reach New Readers

PW’s online immersion course is gathering pioneering industry leaders including editors, authors, and social media strategists for a multi-week guest speaker program from Oct. 30 to Nov. 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #online immersion


Departures celebrates its 30th anniversary with a little help from Lin-Manuel Miranda

As part of Ad Age’s continuing media coverage, here’s our ever-expanding annual survey of fall magazine covers, which have been hitting newsstands and subscribers’ mailboxes. We’ll be adding to this post throughout August, so keep coming back. Departures, the lifestyle magazine for American... Continue reading at Advertising Age

[ Advertising Age | 2019-08-22 20:29:00 UTC ]
More news stories like this | News stories tagged with: #entire profile #25th anniversary #fashion/style monthly #phil poynter #ruffled collars #classic ties #fall women #enchantingly captured #marcus piggott #olivier rizzo #transparent blouses #velvet trims #stay tuned #details—jeweled buttons #hearst