Vicky Photiou joins Michael Joseph as marketing director

Penguin Random House Children’s head of marketing Vicky Photiou has joined Michael Joseph as marketing director, replacing Louise Jones who moves to Ebury. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-09-30 12:36:32 UTC ]
News tagged with: #marketing director #penguin random house

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Sheltering: Michael Arceneaux on Emotional Debt and Keeping Your Joy

On this episode of Sheltering, Michael Arceneaux speaks with Maris Kreizman about his recent book of essays, I Don’t Want to Die Poor, which revolve around issues of debt, both financial and emotional, as well as the superficial promise of social mobility in America. Arceneaux talks to Maris... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-14 19:00:31 UTC ]
More news stories like this | News stories tagged with: #maris kreizman #social mobility

Generational Marketing Myths from Boomers to Gen Z

For marketers, age is a straightforward way to gain insight into your audience. It’s a cornerstone of segmenting, or categorizing, customers into different groups. But some companies aren’t effective at targeting different audience age groups. When they make sweeping generalizations about age... Continue reading at Advertising Age

[ Advertising Age | 2020-04-14 14:00:00 UTC ]
More news stories like this | News stories tagged with: #digital video #major factor #retain control #social networks #watch shows #management consultant #digital content

Joy Harjo: 'What joins us together is poetry'

Harjo reflects on her childhood, the way the kitchen table unites us and the renewed connections she hopes will emerge out of this difficult time. Continue reading at The Washington Post

[ The Washington Post | 2020-04-10 12:25:56 UTC ]
More news stories like this | News stories tagged with: #joy harjo #difficult time

Virtual events now a mainstay, says Midas director Georgina Moore

Georgina Moore, director of books and publishing at Midas, has said she will continue to use virtual events for book publicity after the present lockdown ends, arguing that they have maintained the profile of books and authors during this period, but are also good for reaching new audiences . Continue reading at The Bookseller

[ The Bookseller | 2020-04-08 09:28:39 UTC ]
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Paul Taylor Elected a Director of Hearst

Paul Taylor, senior vice president of Hearst and president, chief executive officer and group head of Fitch Group, has been Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-07 21:14:35 UTC ]
More news stories like this | News stories tagged with: #hearst

Tony Robinson reads Goblin Market for isolation project PoetryGeneration

Ellie Levenson, author and owner of Fisherton Press, has launched online poetry project PoetryGeneration. Continue reading at The Bookseller

[ The Bookseller | 2020-04-05 19:23:26 UTC ]
More news stories like this | News stories tagged with: #fisherton press

Walker Books and Girlguiding join forces to bring adventures into homes

This week Walker Books launched a family guide to adventure activities 100 Adventures to Have Before You Grow Up, the first children's book by author, adventurer and Girlguiding ambassador Anna McNuff. Continue reading at The Bookseller

[ The Bookseller | 2020-04-02 13:51:42 UTC ]
More news stories like this | News stories tagged with: #walker books #children's book

GLIBA Director Larry Law's Letter on His Experience Surviving the Coronavirus

Great Lakes Independent Booksellers Association executive director Larry Law opens up in a letter to members about his experience with the new coronavirus as a public service. Law is recovering in quarantine. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #public service #booksellers association

Little, Brown's Rhiannon Smith promoted to editorial director

Rhiannon Smith, who works across the Fleet and Sphere imprints at Little, Brown, has been promoted to editorial director. Continue reading at The Bookseller

[ The Bookseller | 2020-04-01 11:35:27 UTC ]
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Orion bags 'achingly funny' debut from HarperCollins marketer

Orion has bagged the "visceral, sharp and achingly funny" debut of Kirsty Capes, a 26-year-old marketer at HarperCollins. Continue reading at The Bookseller

[ The Bookseller | 2020-03-27 06:01:58 UTC ]
More news stories like this | News stories tagged with: #harpercollins

Marchese Joins Tommy Nelson as V-P, Publisher

Shannon Marchese, formerly executive editor at Penguin Random House imprints Waterbrook & Multnomah and Convergent, has been hired as v-p, publisher of Tommy Nelson, Thomas Nelson’s children’s imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #thomas nelson #penguin random house

China Bestsellers February 2020: A Market Stilled by Contagion

While China's bestseller charts typically feature new releases, under the coronavirus outbreak, the lists have gone into a kind of lockdown of their own. The post China Bestsellers February 2020: A Market Stilled by Contagion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-25 14:23:29 UTC ]
More news stories like this | News stories tagged with: #coronavirus outbreak #bestseller charts

Anna Baty joins Hodder Non-Fiction with new roles for Perrin and Armstrong

Hodder Non-Fiction is making a series of changes to its editorial team: Anna Baty is joining from The Bodley Head as senior commissioning editor, while Zuleika’s Tom Perrin is taking on a consultant editor role and Huw Armstrong has been promoted. Continue reading at The Bookseller

[ The Bookseller | 2020-03-24 09:00:03 UTC ]
More news stories like this | News stories tagged with: #editorial team #bodley head #hodder

Mantel maintains top spot as print market hangs on

Hilary Mantel's The Mirror and the Light (Fourth Estate) has held the UK Official Top 50 number one spot for a third week running, selling 30,280 copies through Nielsen BookScan's TCM. Continue reading at The Bookseller

[ The Bookseller | 2020-03-23 20:03:58 UTC ]
More news stories like this | News stories tagged with: #hilary mantel #sthe mirror #lightfourth estate #week running #nielsen bookscan #nielsen

What book marketers can learn from B2B

The job of a book marketer is a tough one. You’ve likely got more titles than time, tight budgets and big expectations, and lot of different stakeholders, each with their own view on your priorities. Continue reading at The Bookseller

[ The Bookseller | 2020-03-22 20:13:11 UTC ]
More news stories like this | News stories tagged with: #book marketers #book marketer #tight budgets

Former Rights Director Marcella Berger Remembered by Simon & Schuster

For 35 years with Simon & Schuster, Marcella Berger had retired from the company in 2011. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Berger Sold Rights to Titles by Heller, Eggers, Clinton isitation hours are being held Friday (March 20) for Marcella Berger, the late... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-19 22:01:05 UTC ]
More news stories like this | News stories tagged with: #simon schuster #marcella berger #porter anderson #subsidiary rights

Marcella Berger, Longtime S&S Sub Rights Director, Dies

Marcella Berger, former v-p, director of subsidiary rights at Simon & Schuster, died March 16. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-19 04:00:00 UTC ]
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Haven’t read War and Peace? Now’s the time to join Yiyun Li’s free virtual book club.

If you’re feeling alone and listless, or even if you simply have a few extra hours a week all of a sudden, I’ve got some good news for you. Starting tomorrow, Wednesday, March 18, brilliant novelist Yiyun Li will be leading a virtual book club in reading Tolstoy’s War and Peace—a book that many... Continue reading at Literrary Hub

[ Literrary Hub | 2020-03-17 15:11:40 UTC ]
More news stories like this | News stories tagged with: #book club