Vice Media to acquire Refinery29 in drive for female audiences

Vice Media Inc., the youth-oriented media company, agreed to acquire the online publisher Refinery29, seeking to reignite growth by reaching a young female audience. The deal marks the biggest move yet by Vice Chief Executive Officer Nancy Dubuc, who has been trying to revive the once high-flying media company since taking over last year. Terms weren’t disclosed. The Refinery29 business will report directly to her. Vice, which began as a hipster music and lifestyle magazine, got investments from some of the biggest names in the media business. But it has struggled as its cable channel, Viceland, has failed to find an audience, and Facebook and Google have dominated the online advertising market. The deal unites two of the largest digital media startups in the world, with a combined reach of 350 million people a month, the companies said Wednesday. Vice has expanded into TV and advertising more swiftly than most of its peers, and will augment its production with Refinery29’s slate of shows. Refinery29’s businesses parallel Vice’s, but with a much greater female component. The company, for example, hosts events and operates a studio, creative agency and digital publishing division. It will remain a distinct brand within Vice. In May, Walt Disney Co. wrote off the rest of its investment in Vice, reflecting the ongoing troubles at the former media darling. Earlier this year, Vice let go a number of staffers. Dubuc has said a recent $250 million financing deal would help... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 19:51:02 UTC ]

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The difficulty of seeing the coronavirus

Last week, Elahe Izadi and Sarah Ellison wrote, for the Washington Post, on the difficulties reporters face getting access to, and information from, hospitals. “The coronavirus pandemic has been likened to a war,” they observed. “But journalists are largely absent from the harrowing,... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-04-10 12:10:56 UTC ]
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Hearst Promises Journalists at Its Newspapers No Furloughs, No Pay Cuts

Bucking the newspaper industry trend, Hearst Corporation has told its newsrooms there will be no layoffs, no furloughs and no Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-09 14:52:48 UTC ]
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Hearst Magazines President Troy Young on Publishing During a Pandemic: “We Have to Be More Innovative Than Ever.”

In this fifth installment of publishing during a pandemic, I reached out to Troy Young, president of Hearst Magazines, to see how Hearst was managing during this tragic and uncertain time. As we continue to see the gloom and doom in the news media, and very rare mention of anything uplifting or... Continue reading at Publishing Executive

[ Publishing Executive | 2020-04-09 13:46:46 UTC ]
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How is the internet handling increased traffic during the COVID-19 crisis?

With the current COVID-19 pandemic leading to increased demand for online services there have been concerns about the web's ability to cope. New analysis by Fastly of traffic patterns between January and March looks at regional trends for key US states and countries around the globe that are... Continue reading at Betanews

[ Betanews | 2020-04-09 10:31:56 UTC ]
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The Economist Names Its First Chief Product Officer | People on the Move

[caption id="attachment_179670" align="alignright" width="150"] Deep Bagchee[/caption] The Economist Group appointed Deepanshu Bagchee as chief product officer, charged with product management for all of the company's digital offerings, including The Economist and the Economist Intelligence... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-08 13:33:01 UTC ]
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Paul Taylor Elected a Director of Hearst

Paul Taylor, senior vice president of Hearst and president, chief executive officer and group head of Fitch Group, has been Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-07 21:14:35 UTC ]
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Group Nine Media Lays Off 7% of Staff

Group Nine Media, whose digital media properties include PopSugar, The Dodo and NowThis, laid off dozens of employees, or 7% of its more than 700-person staff, across the company. It's the latest publisher to take drastic action as COVID-19 has drastically altered the media landscape. As the... Continue reading at AdWeek

[ AdWeek | 2020-04-07 20:39:10 UTC ]
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As Magazines Seek New Footing During the COVID-19 Crisis, Newsstands Try to Hang On

For most publishers, the newsstand business has become ancillary. But prior to The Great Recession, America’s top 500 magazines delivered nearly 350 million copies to newsstands across the country. Times have changed, to say the least. That number now is a small fraction of what it once was,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-07 15:37:04 UTC ]
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Digital Edition Providers See Opportunity in Print Disruption Amid Covid-19

With magazine publishers bracing for a likely downturn in single-copy sales as the COVID-19 pandemic forces the closures of newsstands and retail outlets across the country, providers of digital-replica editions are sensing an opportunity to onboard new clients. "We’re actually seeing a huge... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-06 15:15:47 UTC ]
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DoubleVerify Is Now Integrated With Pinterest

Advertisers on Pinterest can now authenticate ad viewability and identify digital ad fraud and sophisticated invalid traffic across its platform following an integration with digital media measurement, data and analytics provider DoubleVerify, which was revealed Monday. Brands can authenticate... Continue reading at AdWeek

[ AdWeek | 2020-04-06 12:00:21 UTC ]
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Meet Nancy Wake, the Most Incredible Woman You’ve Never Heard Of

In the early winter of 1934, an intrepid young woman walked into the London headquarters of the Hearst Newspaper Group faced with two choices—return to Australia or get a job. She chose the latter and responded to an ad in the newspaper looking for freelance journalists. Having traveled much of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-06 08:47:17 UTC ]
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Bustle Digital Group Lays Off Staff of The Outline as Part of Broader Cuts

Bustle Digital Group, owner of a portfolio of digital media properties including Bustle itself, says it laid off two dozen Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-03 21:34:37 UTC ]
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Complex Networks plans to diversify its way through the pandemic

Complex Networks bills itself as one of the most diversified digital media companies in the business, so it’s counting on diversification to protect its business. The post Complex Networks plans to diversify its way through the pandemic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-04-02 04:01:00 UTC ]
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Independent and Profitable, Digital Trends Aims to Redefine Tech Media

Asked whether, back in 2006, he could have possibly envisioned that the tech review blog he co-founded, using rented office space above an Oregon furniture store, would one day grow into a profitable digital media enterprise spanning three offices on two coasts and attracting talent from the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-31 17:01:10 UTC ]
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4 Shout-Outs to Publishers Doing Their Part During the COVID-19 Outbreak

Publishing companies are scrambling quickly to figure out how to generate more revenue, as the COVID-19 outbreak is putting intense pressure on their top line. But there are also publishers who recognize that now is an opportunity to give back and help their community get through this difficult... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-27 14:42:55 UTC ]
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The New Republic Announces New Roster of Writers | People on the Move

Fresh off a print and digital redesign, The New Republic formally announced a handful of new editors and writers who have joined the team in recent months. Now on the staff as deputy editors are Katie McDonough, the former senior editor at Jezebel who joined the magazine in December, and Jason... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-26 18:39:34 UTC ]
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Hearst UK CEO James Wildman on Navigating Crisis

On Monday, Hearst UK CEO James Wildman would typically address the 1,000-person strong company from the stage at the Odeon Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-23 18:30:59 UTC ]
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As Downtown Shuts Down, City Magazines Confront a Crisis

As the COVID-19 pandemic forces marketers to tighten their advertising budgets and organizers to cancel or postpone events, media companies of all sizes are scrambling to account for lost revenue. In cities across the U.S., a virtual suspension of public life is taking a disastrous toll on... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-23 14:46:51 UTC ]
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‘Revenue will fall away quite quickly’: Hearst UK CEO James Wildman on navigating crisis

Hearst CEO James Wildman has set recruited a healthcare professional to answer staff questions about the virus and started sending out daily company updates. The post ‘Revenue will fall away quite quickly’: Hearst UK CEO James Wildman on navigating crisis appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-03-23 04:01:21 UTC ]
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‘House Beautiful’ Contracts ‘Business of Home’ for Guest Column

Like any serious entrepreneurial endeavor in the media business, Business of Home was born in 2009 out of the recognition of an underserved audience. Its founder and president, Julia Noran Johnston, who at the time had been working at Hearst Magazines, on the business side of Veranda, for five... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-19 18:28:29 UTC ]
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