Twitter Will Send Moments Readers to AMP Pages Any Time It Can

Twitter will automatically take mobile users who click links in its Moments section to sped-up AMP pages every time it's possible, the company said Wednesday, lending momentum to the effort to improve the mobile web experience.Accelerated Mobile Pages, or AMP for short, deliver content at near instantaneous speeds by keeping the amount of JavaScript tags on each web page to a bare minimum. Less ad tech means shorter load times. Major publishers including The New York Times, Washington Post and BuzzFeed have been trying out the approach since last month."Publishers today publish desktop pages, mobile pages and now, AMP pages," said Michael Ducker, group product manager, Twitter. "The difference between a standard mobile web page and an AMP page is night and day." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-03-09 00:00:00 UTC ]
News tagged with: #deliver content #javascript tags #web page #mobile pages

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More Readers, Sales for E-books

There are almost as many ebook surveys as there are digital conferences. Two new surveys released last week provided more information, one on the impact digital readers have had on consumers' reading and book-buying habits, while a second examined the impact of digital publishing on the industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book-buying habits #digital publishing


Social Networks, Blogs Account For Πof Time Americans Spend on Web

It appears social media is no longer a trend among internet users, but a convention. In a new report from Nielsen, social media behavior among Americans is tracked, demonstrating how much pull social media actually has among web surfers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social networks #internet users


Twitter Rolling Out Analytics Tool

On Tuesday Twitter announced that it's launching a new analytics tool that will initially be available to a select group of partners as a pilot program, but will be made available to everyone in the "next few weeks." Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select group #pilot program


Robert Guth Becomes Reader's Digest Association's Third CEO in 2011

In another turn of events in Reader Digest Association’s executive saga, Robert Guth, former CEO of telecommunications company TelCove, is named president and CEO. Guth replaces Tom Williams (who occupied the CEO seat after Mary Berner left the company), as he exits the company. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digest association #named president


Waterstone's to launch own e-reader

Written By: Lisa Campbell Publication Date: Fri, 09/09/2011 - 09:30 Waterstone's is to launch its own e-reader in 2012 inspired by Barnes & Noble's Nook device. Waterstone's m.d. James Daunt has spoken to BBC Radio 4's "You & Yours" programme, on the edition to be broadcast today at 12... Continue reading at The Bookseller

[ The Bookseller | 2011-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #nook device #james daunt #rival amazon


Time Out appoints new editor-in-chief

Written By: Charlotte Williams Publication Date: Thu, 08/09/2011 - 08:30 Tim Arthur has been appointed the UK editor-in-chief of the Time Out media group. Arthur will oversee the editorial and content of the group's UK activities, including the Time Out guidebook series and Time Out London... Continue reading at The Bookseller

[ The Bookseller | 2011-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media group #london magazine


Good Housekeeping launches reader research tool

Hearst Magazines' homes title Good Housekeeping has launched a new reader recommendation tool for brands to use across marketing material and campaigns. Continue reading at Media Week

[ Media Week | 2011-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #marketing material


ABBYY FineReader now supports popular e-reader formats

Moscow-based optical character recognition specialist ABBYY has released a major new update of its renowned OCR application. ABBYY FineReader 11 Professional Edition, which allows users to convert images or scanned documents into editable text, boasts improved processing speeds of up to 45 per... Continue reading at Betanews

[ Betanews | 2011-09-03 00:00:00 UTC ]
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Sony offers first Harry Potter book free with new reader

Written By: Graeme Neill Publication Date: Thu, 01/09/2011 - 08:51 Readers will be able to download the ebook of Harry Potter and the Philosopher's Stone for free with the limited edition model of the new Sony Reader. Further details have emerged about the Reader, which is set to go on sale in... Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sony reader #harry potter


New Sony Reader details emerge

Written By: Bookseller Staff Publication Date: Tue, 30/08/2011 - 08:38 Details have emerged of Sony's forthcoming e-reader, the Reader PRS-T1. The new device will include wifi and a web browser and multitouch support for a six-inch e-ink pearl display. It will include a stylus to make... Continue reading at The Bookseller

[ The Bookseller | 2011-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web browser #integrated storage


Advertising: A Magazine Bets That Readers Play Tag

Glamour wants readers to scan the Facebook icon next to the singer Rihanna, and other icons placed throughout the issue. Continue reading at The New York Times

[ The New York Times | 2011-08-23 00:00:00 UTC ]
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NOOK Newsstand Adds More Titles From Meredith and Time Inc.

The NOOK Newsstand for Barnes & Noble’s e-reader offering NOOK has added more titles from Meredith and Time Inc. to its periodical roster. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook newsstand


Reader’s Digest Reaches Sub Deal with Apple

The digital edition of Reader’s Digest is now available for purchase through the App Store, the publisher announced today. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital edition #readers digest #app store


Food Network Magazine Raises Rate Base for Sixth Time in Two Years

Once identified as the most notable magazine launch of the year in 2009, Hearst's Food Network magazine is continuing to ride a wave of reader enthusiasm with the announcement of its sixth rate base increase since the title went live. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sixth time


'Reader's Digest' Wants Your Life Story in 150 Words or Less

Oh boy, do I have a contest for you long-winded Facebookers and personal bloggers. It's called, "Your Life: The Reader's Digest Version." The venerable magazine is willing to shell out $25,000 if you can keep The Story of You to a crisp and compelling 150 words (words, not characters—this isn't... Continue reading at AdWeek

[ AdWeek | 2011-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #award-winning actress #role models #tender age #acting career #good things #stay open


Amazon bypasses Apple rules with Cloud Reader app

Written By: Lisa Campbell Publication Date: Wed, 10/08/2011 - 15:45 Amazon has launched a Kindle Cloud Reader app, just two weeks after it, along with other ebooksellers, was forced to remove links to its Kindle store from its native app by Apple. The company said the new tool could be used... Continue reading at The Bookseller

[ The Bookseller | 2011-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle store #kindle books


Consumer Ad Pages Flat in First Half 2011

In the first half of 2011, the magazine industry was abuzz with news of the latest digital editions, Apple’s subscription mandates for publishers selling their wares through the App Store and those stepping away from Apple’s model to go the HTML route for app offerings. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine industry #publishers selling #app store


Tablets More Effective Than E-Readers in Ad Engagement

In a new study released by Gfk MRI Starch Advertising Research, the collected data finds users are more likely to engage with magazine advertisements on tablets than on the e-reader platform. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study released #e-reader platform


Bonnier Tops, Up 12 Percent In Ad Pages for First Half 2011

January to June 2011 saw mixed results for major publishers’ ad page results. Bonnier’s 29 titles experienced the highest growth out of six major publishers included in a set of data from MagazineRadar; Conde Nast, Hearst, Hearst-owned Hachette, Time Inc. and Meredith Corporation ad pages were... Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #mixed results #conde nast


Time Inc. Launches New Tablet Strategy

Time Inc. is making it easier for readers to access its magazines in digital form—the company announced Wednesday that it will make all 21 of its U.S. titles available on the iPad and other tablets by the end of the year. But consumers still won’t be able to buy subscriptions through a key sales... Continue reading at AdWeek

[ AdWeek | 2011-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audit bureau #digital copies #digital editions #hold back