Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the arrival of new CEO Linda Yaccarino), according to Twitter employees and documents seen by the NYT. Musk previously said that Twitter was on track to post $3 billion in 2023 revenue compared to $5.1 billion in 2021. Last March, he stated Twitter was worth $20 billion, less than half the $44 billion he paid for it.In a Twitter Space last week, Musk said "half our advertising" disappeared, blaming advertisers in Europe and North America who have put "extreme pressure" on the company. "They are trying to drive Twitter bankrupt," he added.However, Twitter's ad sales staff is worried that advertisers have been scared off by a rise in hate speech and pornography, along with a surfeit of ads for things like online gambling and marijuana products. Since Musk took over Twitter, he has taken actions like firing key sales executives and reinstating banned users. That prompted ad agencies and brands including GM and Volkswagen to pause ad spending. Other advertisers including Apple, Amazon and Disney have reportedly been spending less on advertising than last year, employees told the NYT. It cited an example of large banner ads used to promote things like events or new movies (that can cost up to... Continue reading at 'Engadget'
[ Engadget | 2023-06-06 09:25:43 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 09/02/2011 - 07:00 Profits at Indigo Books & Music have dropped by $4.4m year-on-year in its fourth quarter. The Canadian book retailer reported profits of C$30.1m in the fourth quarter ending 1st January, down from C$34.5m in the same... Continue reading at The Bookseller
[ The Bookseller | 2011-02-09 00:00:00 UTC ]
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The faludhaj from The Sweets of Araby is indeed very, very sweet, like concentrated honey, which is essentially what it is. The sesame oil and toasted ground almonds contribute a nice roasted flavor, which adds dimension; still, I couldnt imagine eating more than a couple small spoonfuls of this. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-02-07 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Mon, 07/02/2011 - 08:53 Sales of books in France fell by 1.5% in 2010 or 0.5% without taking account of book price inflation, according to French weekly Livres Hebdos indicators. After three years of increase, the decline came as retailing in... Continue reading at The Bookseller
[ The Bookseller | 2011-02-07 00:00:00 UTC ]
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It seems like most of the subway car empties at the Grand Street stop in the heart of New York Citys Chinatown. Just as the last person makes it off, the conductor announces, Stand clear of the closing doors, and Gong Hey Fat Choy! Happy New Year! Its the first day of Chinese New Year and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-02-07 00:00:00 UTC ]
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Consumer magazines slowed their general circulation skid, with total paid and verified circ dropping 1.2 percent for the second half of 2010 (compared to a 2.3 percent drop in the first half of the year), according to preliminary figures reported in the Audit Bureau of Circulations' most recent... Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-07 00:00:00 UTC ]
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Written By: Philip Stone Spending at UK booksellers in January 2011 was up just 0.7% on a dire January last year when the "big freeze" plunged book sales to a five-year low. According to Nielsen BookScan data, £108.6m was spent at UK booksellers in the four weeks to 29th January, up just... Continue reading at The Bookseller
[ The Bookseller | 2011-02-02 00:00:00 UTC ]
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Apple has reportedly rejected Sony's reader app from the App store for selling content within the app and letting customers make purchases outside the App store (such as within the Sony Reader Store, according to The New York Times. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-01 00:00:00 UTC ]
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The ebook sales milestone "has come even sooner than we expected," CEO Bezos says. Continue reading at PC World
[ PC World | 2011-01-29 00:00:00 UTC ]
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Online retailer reports sales of its digital ebooks has outstripped those of traditional paperbacks. Continue reading at PC World
[ PC World | 2011-01-28 00:00:00 UTC ]
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Mobile app downloads will increase 117 percent to 17.7 billion worldwide while mobile application store revenue will grow to more than $15.1 billion in 2011, a 190 percent increase, according to Gartner Inc. In 2010, app stores generated an estimated $5.2 billion from both download sales and... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-28 00:00:00 UTC ]
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Written By: Lisa Campbell Kindle ebooks have overtaken paperback sales at Amazon.com, as the internet retailer revealed sales topped $10bn for the first time in its latest trading quarter. read more Continue reading at The Bookseller
[ The Bookseller | 2011-01-28 00:00:00 UTC ]
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Written By: Charlotte Williams Puffin is to publish a new picture book by The Very Hungry Caterpillar author Eric Carle, his first in four years. The Artist Who Painted a Blue Horse will be published in October 2011, in a global, simultaneous publication with Philomel, a Penguin Young Readers... Continue reading at The Bookseller
[ The Bookseller | 2011-01-28 00:00:00 UTC ]
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While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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Marty Peretz, the editor-in-chief of The New Republic of the past 37 years, is stepping down and taking the title of "editor-in-chief emeritus." Editor Richard Just takes over as editor-in-chief. Perezt, who wrote a blog called The Spine, will continue to write a column for TheNewRepublic.com. Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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Written By: Lisa Campbell High street book sales at W H Smith were down by around 2% like-for-like in the weeks leading to Christmas, according to analysts briefed by the company, equating to books outperforming other categories. In its formal Christmas trading statement, out this morning... Continue reading at The Bookseller
[ The Bookseller | 2011-01-26 00:00:00 UTC ]
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Written By: Charlotte Williams Constable & Robinson has appointed Walker Books as its sales agents for Europe, the Middle East and East Africa. read more Continue reading at The Bookseller
[ The Bookseller | 2011-01-26 00:00:00 UTC ]
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Organic growth will be the primary driver of the media business over the next 12 to 24 months, according to nearly 500 executives in the information, marketing services and technology sectors, according to the first annual Media Growth survey from investment banker The Jordan, Edmiston Group and... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-24 00:00:00 UTC ]
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Hachette Filipacchi is to close teen print magazine Sugar in March, which has suffered flagging circulation figures, and ahead of an anticipated group sale to US publisher Hearst. Continue reading at Media Week
[ Media Week | 2011-01-19 00:00:00 UTC ]
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NewPage Paper and Verso--the largest makers of coated paper and the subject of merger rumors last year--are b Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-18 00:00:00 UTC ]
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