Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the arrival of new CEO Linda Yaccarino), according to Twitter employees and documents seen by the NYT. Musk previously said that Twitter was on track to post $3 billion in 2023 revenue compared to $5.1 billion in 2021. Last March, he stated Twitter was worth $20 billion, less than half the $44 billion he paid for it.In a Twitter Space last week, Musk said "half our advertising" disappeared, blaming advertisers in Europe and North America who have put "extreme pressure" on the company. "They are trying to drive Twitter bankrupt," he added.However, Twitter's ad sales staff is worried that advertisers have been scared off by a rise in hate speech and pornography, along with a surfeit of ads for things like online gambling and marijuana products. Since Musk took over Twitter, he has taken actions like firing key sales executives and reinstating banned users. That prompted ad agencies and brands including GM and Volkswagen to pause ad spending. Other advertisers including Apple, Amazon and Disney have reportedly been spending less on advertising than last year, employees told the NYT. It cited an example of large banner ads used to promote things like events or new movies (that can cost up to... Continue reading at 'Engadget'
[ Engadget | 2023-06-06 09:25:43 UTC ]
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Written By: Benedicte Page Publication Date: Wed, 25/05/2011 - 09:52 Author Alan Bennett trended on UK Twitter last night following a BBC2 Newsnight interview in which he reiterated his previously expressed view that closing libraries constitutes child abuse. Bennett told the programme that... Continue reading at The Bookseller
[ The Bookseller | 2011-05-25 00:00:00 UTC ]
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Spending on e-media infrastructure increased for both large and small b-to-b publishers in 2010 and will again in 2011, according to respondents to the 2011 FOLIO B-to-B CEO Survey. Larger publishers expect operating expenses to jump 6 percent in e-media, while smaller publishers expect a 5... Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-25 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 25/05/2011 - 14:13 Independent bookshop owners paid themselves an average wage of £22,200 in 2010, according to a new survey. Figures revealed that the average sales of those bookshops which took part in last years Bookseller Fitness Programme... Continue reading at The Bookseller
[ The Bookseller | 2011-05-25 00:00:00 UTC ]
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German press manufacturer Koenig & Bauer AG (KBA) made a much better start to the business year than in 2010. International sales of printing presses were moderately higher than last year, primarily driven by demand from China. Continue reading at Editor & Publisher
[ Editor & Publisher | 2011-05-23 00:00:00 UTC ]
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As a former Amazon Associate, I can tell you that a great many sales of Kindle Books are for the 99¢ complete Dickens, etc. Movie critic and Web publisher Roger Ebert, providing some context for Amazons stat about Kindle ebooks outselling print books. Continue reading at AllThingsD
[ AllThingsD | 2011-05-20 00:00:00 UTC ]
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While the Rapture isnt scheduled to occur until Saturday, according to members of certain religious fringe groups, it looks like doomsday has come early for publishers of print books. Amazon announced Thursday that sales of ebooks on the site have finally surpassed combined sales of hardcovers... Continue reading at AdWeek
[ AdWeek | 2011-05-20 00:00:00 UTC ]
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It happened. Amazon says ebook sales have surpassed physical book sales on Amazon.com. Continue reading at PC World
[ PC World | 2011-05-20 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Tue, 17/05/2011 - 09:00 Quercus has been crowned 2011's best publisher at The Bookseller Industry Awards, as Sainsbury's scooped the Bookseller of the Year award. Quercus was presented with the Bonnier Publisher of the Year Award at the black-tie... Continue reading at The Bookseller
[ The Bookseller | 2011-05-16 00:00:00 UTC ]
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Rodale titles Prevention, Womens Health, Bicycling, Organic Gardening and Runners World all experienced increases in ad pages for their June issues in a year-over-year comparison, according to the Publishers Information Bureau. Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-13 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 13/05/2011 - 13:05 Transworld is reporting first day sales of at least 40,000 copies of Madeleine by Kate McCann, about the infamous disappearance of her daughter from their holiday apartment in Portugal four years ago. read more Continue reading at The Bookseller
[ The Bookseller | 2011-05-13 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Fri, 13/05/2011 - 18:25 HMV has confirmed that it is in "advanced discussions regarding a potential sale of Waterstone's". The announcement, made late on Friday, follows a day of increased speculation with reports that Russian investor Alexander... Continue reading at The Bookseller
[ The Bookseller | 2011-05-13 00:00:00 UTC ]
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The New York Times may be starting to experience the price of their paywall, as page views for The New York Times Online fell 24.4 percent in April from March numbers. Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-12 00:00:00 UTC ]
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German publisher said it was confident for annual sales after reporting strong revenue growth thanks to its expansion abroad and into its digital business. Continue reading at Editor & Publisher
[ Editor & Publisher | 2011-05-11 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 11/05/2011 - 08:22 Sainsbury's has singled out book sales as an area of strong growth in its most recent financial year, and has said that it will now devote more new space to "non-food ranges". For the 52 weeks to 19th March 2011, the retailer... Continue reading at The Bookseller
[ The Bookseller | 2011-05-11 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Tue, 10/05/2011 - 08:59 Book sales for April were "well down" in a month where general UK retail sales rose by 5.2% on last year. The British Retail Consortium (BRC) today (10th May) reported like-for-like sales were up 5.2% in value from April... Continue reading at The Bookseller
[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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Written By: Philip Stone Publication Date: Tue, 10/05/2011 - 15:50 Book sales bounced back after a dire seven days in the week of the Royal Wedding in which physical book sales plummeted to an eight-year low. According to Nielsen BookScan data, spending in the seven days to 7th May was up... Continue reading at The Bookseller
[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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National Geographic won Magazine of the Year as well as Single Topic issue at the 2011 National Magazine Awards. Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-10 00:00:00 UTC ]
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The New Yorker is expected to be the first in-app publication to be offered as more than a single issue sale. Continue reading at PC World
[ PC World | 2011-05-09 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 06/05/2011 - 08:50 The headline decline in sales for British publishers last year of 3.2% is a "cause for concern but not alarm", outgoing Publishers Association president Victoria Barnsley has said in the PA Statistics Yearbook 2010. read... Continue reading at The Bookseller
[ The Bookseller | 2011-05-06 00:00:00 UTC ]
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