Bon Appétit’s "Hot 10" list of the best new restaurants in the country began as a typical magazine feature when it made its debut in BA's September restaurants issue in 2009. The following year, the magazine threw a party to honor and celebrate the restaurants, inviting them to New York to cook for an audience of editors and other VIPs. Every year that followed, the event expanded to include a wider audience, mostly comprised of Condé Nast editors, sales and marketing clients and other friends of the brand. In 2015, the magazine decided to sell 100 tickets to the event. They sold out within minutes. “We realized that we might have something there,” says Bree McKenney, head of marketing for Condé Nast's lifestyle division. “So the following year we pivoted the event from being exclusively for insiders to consumer facing. We knew that the experiential strategy would be a great way for our audience to touch and feel and taste what they love about the brand.” Ticket sales have since grown tenfold for what is now a weekend-long event, featuring sit-down meals and cooking classes with the hosts featured in Bon Appétit's popular videos and passes to Saturday night's "Hot 10 Party" ranging from $199 to $499. Bon Appétit expects more than 3,000 people to attend four days of eating, drinking, cooking this October in what’s evolved into "BA’s Best Weekend Ever." Driving the brand At a time when any site can throw together a listicle and hope that it goes viral, legacy print... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-09-27 19:55:46 UTC ]
Sweden’s Bonnier has announced a sweeping expansion in Europe of its BookBeat digital service, multiplying by seven times its former reach in terms of markets for audiobooks and ebooks. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Service Has More Than 50,000 Audiobooks and Ebooks he... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-24 12:55:40 UTC ]
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Bonnier Books UK imprint 535 has acquired the third volume of photos from the Comedy Wildlife Photography Awards. Continue reading at The Bookseller
[ The Bookseller | 2019-06-20 02:25:33 UTC ]
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Bonnier Corp.'s Diving Media Group, which includes Scuba Diving and Sport Diver magazines, was sold to the Professional Association of Diving Instructors (PADI) on Wednesday for an undisclosed sum. Effective immediately, PADI now has full ownership of Scuba Diving magazine, scubadiving.com,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-19 17:13:10 UTC ]
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[caption id="attachment_160093" align="alignright" width="150"] Jon Werther[/caption] National Media Group president Jon Werther is out at Meredith Corp. after seven years with the company, effective immediately. In a statement from president and CEO Tom Harty, he said that there aren’t any... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-12 20:33:28 UTC ]
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To democratise scholarly publishing, individual academics need to take actionAcademic and scientific research needs to be accessible to all. The world’s most pressing problems like clean water or food security deserve to have as many people as possible solving their complexities. Yet our current... Continue reading at The Guardian
[ The Guardian | 2019-03-28 00:00:00 UTC ]
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Themed on 'German Stories,' the Guest of Honor program at Taipei International Book Exhibition in February is to feature the 100th anniversary of the Bauhaus as part of its presentation. The post Details Announced for Germany’s Guest of Honor Program at the Taipei International Book Exhibition... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-08 00:00:00 UTC ]
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In his new book, associate professor of Islamic studies and theology Gabriel Said Reynolds looks at the commonalities between the Qur’an and the Bible, and ultimately, the ways Judaism, Christianity, and Islam are interwoven. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-08 00:00:00 UTC ]
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GaffeChinese authorities are punishing a foreign brand -- Marriott International -- by shutting down its China website and app for a week. What happened?Marriott's wording on a customer survey upset the powers that be. In a user survey, the hotel chain "listed Tibet, Hong Kong, Macao and Taiwan... Continue reading at Advertising Age
[ Advertising Age | 2018-01-12 00:00:00 UTC ]
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It’s no secret that successful people are readers. Reading helps you stay on top of new trends and learn techniques you can use in your career. Bill Gates and Warren Buffett each share their favorite books at the end of the year, and they’re filled with nonfiction titles. But what about... Continue reading at Fast Company
[ Fast Company | 2017-04-07 00:00:00 UTC ]
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Pulitzer Prize-winning photographer David Grunfeld began his pursuit of photojournalism at Syracuse University, covering basketball and football for student newspaper The Daily Orange as well as other topics for the school magazine. Today, that lineage continues in crisp and clear fashion on the... Continue reading at AdWeek
[ AdWeek | 2017-02-20 00:00:00 UTC ]
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Literary agency Peters Fraser + Dunlop has launched an online books catalogue and aims to have every agented book listed and available by 2024 in time for its 100th anniversary. Continue reading at The Bookseller
[ The Bookseller | 2016-10-14 00:00:00 UTC ]
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Three years ago Amy Cuddy, a social psychologist and associate professor at the Harvard Business School, garnered a lot of attention for a TED Talk on body language and power posing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
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Indie publisher Hurst is to release a book based on Osama Bin Laden’s audiotapes later this month. The book, titled The Audacious Ascetic: What the Bin Laden Tapes Reveal About Al-Qa'ida, is written by Flagg Miller, an associate professor of Religious Studies at the University of California at... Continue reading at The Bookseller
[ The Bookseller | 2015-09-04 00:00:00 UTC ]
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Independent publisher And Other Stories will only publish books by female writers in 2018, in response to a call for a Year of Publishing Women by the author Kamila Shamsie. The initiative, to be held in 2018 to coincide with the 100th anniversary of women getting the vote in the UK, would help... Continue reading at The Bookseller
[ The Bookseller | 2015-06-12 00:00:00 UTC ]
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Author Kamila Shamsie is “right to draw attention” to gender inequality in publishing, but her suggestion of a year in which only books by women are published has been greeted with mixed views by the trade. Writing in the latest issue of The Bookseller, Shamsie [pictured] said 2018 – the 100th... Continue reading at The Bookseller
[ The Bookseller | 2015-06-09 00:00:00 UTC ]
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This year marks the 100th anniversary of the birth of iconic monk and author Thomas Merton, who is celebrated with a feast of new books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-08 00:00:00 UTC ]
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The New Republic magazine, which reached its 100th anniversary last month, is reducing its frequency to 10 issues a year from 20, moving its headquarters to New York from Washington, D.C., and replacing its editor. Gabriel Snyder will assume the role of editor of chief, succeeding Frank Foer.Mr.... Continue reading at Advertising Age
[ Advertising Age | 2014-12-05 00:00:00 UTC ]
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Poet William Stafford was fêted February 7 in a grand celebration through Portland, Oregon’s Literary Arts organization on the 100th anniversary of his birth. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-10 00:00:00 UTC ]
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The commencement address George Saunders delivered this past spring at Syracuse University, which has gone viral across the Internet, will be published next year as a book by Random House.From the department of it had to happen: The commencement address George Saunders delivered this past spring... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-08-08 00:00:00 UTC ]
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