Bon Appétit’s "Hot 10" list of the best new restaurants in the country began as a typical magazine feature when it made its debut in BA's September restaurants issue in 2009. The following year, the magazine threw a party to honor and celebrate the restaurants, inviting them to New York to cook for an audience of editors and other VIPs. Every year that followed, the event expanded to include a wider audience, mostly comprised of Condé Nast editors, sales and marketing clients and other friends of the brand. In 2015, the magazine decided to sell 100 tickets to the event. They sold out within minutes. “We realized that we might have something there,” says Bree McKenney, head of marketing for Condé Nast's lifestyle division. “So the following year we pivoted the event from being exclusively for insiders to consumer facing. We knew that the experiential strategy would be a great way for our audience to touch and feel and taste what they love about the brand.” Ticket sales have since grown tenfold for what is now a weekend-long event, featuring sit-down meals and cooking classes with the hosts featured in Bon Appétit's popular videos and passes to Saturday night's "Hot 10 Party" ranging from $199 to $499. Bon Appétit expects more than 3,000 people to attend four days of eating, drinking, cooking this October in what’s evolved into "BA’s Best Weekend Ever." Driving the brand At a time when any site can throw together a listicle and hope that it goes viral, legacy print... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-09-27 19:55:46 UTC ]
Manilla Press, Bonnier Books UK’s literary imprint, is publishing a new novel from Christy Lefteri, author of The Beekeeper of Aleppo. Continue reading at The Bookseller
[ The Bookseller | 2020-10-01 05:43:39 UTC ]
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CrimeCon is partnering with Bonnier Books UK to launch its first true crime weekend in London next summer, featuring Lynda La Plante, Christopher Berry-Dee, Wensley Clarkson and Carl Chinn. Continue reading at The Bookseller
[ The Bookseller | 2020-09-29 03:56:00 UTC ]
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Bonnier Books UK has acquired an "intensely creepy" serial killer thriller debut, The Art of Death by David Fennell, to publish under the Zaffre imprint in February 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-09-16 05:09:04 UTC ]
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Bonnier Books UK's Templar imprint has acquired cartoonist Tom Gauld's first picture book, The Little Wooden Robot and the Log Princess. Continue reading at The Bookseller
[ The Bookseller | 2020-09-11 04:10:24 UTC ]
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Big Picture Press, an imprint of Bonnier Books UK, has acquired a non-fiction children’s book from Channel 4 News weather presenter and meteorologist Liam Dutton. Continue reading at The Bookseller
[ The Bookseller | 2020-09-04 23:38:38 UTC ]
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Bonnier Books UK imprint Piccadilly Press will publish middle-grade title The Elephant in the Room by Holly Goldberg Sloan. Continue reading at The Bookseller
[ The Bookseller | 2020-08-27 21:46:16 UTC ]
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Bonnier Books UK has promoted Helen Wicks to executive director for children’s trade and Elise Burns to group sales, marketing and PR director. Continue reading at The Bookseller
[ The Bookseller | 2020-08-10 02:38:59 UTC ]
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Bonnier Books UK is launching a new music publishing list, with Pete Selby joining as publishing director. Continue reading at The Bookseller
[ The Bookseller | 2020-08-03 13:16:22 UTC ]
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Sponsored by Pushly 2020 wasn’t supposed to go quite like this. Whether digital natives or survivors of a decade-long shift away from legacy models, most large online publishers entered the year forecasting significant revenue growth and continued investment in more sophisticated digital... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
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Sponsored by Pushly 2020 wasn’t supposed to go quite like this. Whether digital natives or survivors of a decade-long shift away from legacy models, most large online publishers entered the year forecasting significant revenue growth and continued investment in more sophisticated digital... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
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Industry notes: The Federation of European Publishers is backing efforts to see the cultural sector included in EU Special Council meetings, while Bonnier donates to open a ‘Reading Fund’ in Germany. By Porter Anderson, Editor-in-Chief | @Porter_Anderson FEP’s Manifesto: ‘European Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-17 17:40:53 UTC ]
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[caption id="attachment_126571" align="alignright" width="150"] Eric Zinczenko[/caption] After five years as CEO and 14 years with Bonnier Corp., Eric Zinczenko will be stepping down. Replacing Zinczenko will 25-year company vet, David Ritchie, who had been serving as EVP of operations out of... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-17 14:08:15 UTC ]
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Bonnier Books UK is releasing 500 Words: Black Lives Matter, a book featuring short stories children have submitted to a Chris Evans-devised Virgin Radio competition this month. Continue reading at The Bookseller
[ The Bookseller | 2020-07-16 10:43:26 UTC ]
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Bonnier Books UK's Templar will publish Raising the Roof: The Colourful Characters of Classical Music by composer Jack Pepper. Continue reading at The Bookseller
[ The Bookseller | 2020-07-12 20:00:10 UTC ]
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Richard Charkin and Emilie Marneur have joined the Bonnier Books UK board as non-executive directors. Continue reading at The Bookseller
[ The Bookseller | 2020-07-08 18:19:11 UTC ]
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Ex-special forces soldier turned TV star Matthew "Ollie" Ollerton is publishing a debut thriller with Bonnier Books UK. Continue reading at The Bookseller
[ The Bookseller | 2020-06-24 00:04:04 UTC ]
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Jane Harris is leaving her role as m.d. of Children's Trade at Bonnier Books UK to take up the post of group publisher for Children's Books at Welbeck. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 15:34:29 UTC ]
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Bonnier Books UK imprint Studio Press has acquired two new board book series for its early years publishing. Continue reading at The Bookseller
[ The Bookseller | 2020-06-11 20:55:38 UTC ]
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Bonnier Books UK has acquired Christa Parravani’s "harrowing and beautifully written" memoir Loved and Wanted: A Memoir of Choice, Children, and Womanhood for its new literary imprint Manilla Press. Continue reading at The Bookseller
[ The Bookseller | 2020-06-11 17:12:09 UTC ]
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Piccadilly Press, an imprint of Bonnier Books UK, will publish three children's books by debut author Gianna Pollero. Continue reading at The Bookseller
[ The Bookseller | 2020-05-21 15:59:25 UTC ]
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