Bon Appétit’s "Hot 10" list of the best new restaurants in the country began as a typical magazine feature when it made its debut in BA's September restaurants issue in 2009. The following year, the magazine threw a party to honor and celebrate the restaurants, inviting them to New York to cook for an audience of editors and other VIPs. Every year that followed, the event expanded to include a wider audience, mostly comprised of Condé Nast editors, sales and marketing clients and other friends of the brand. In 2015, the magazine decided to sell 100 tickets to the event. They sold out within minutes. “We realized that we might have something there,” says Bree McKenney, head of marketing for Condé Nast's lifestyle division. “So the following year we pivoted the event from being exclusively for insiders to consumer facing. We knew that the experiential strategy would be a great way for our audience to touch and feel and taste what they love about the brand.” Ticket sales have since grown tenfold for what is now a weekend-long event, featuring sit-down meals and cooking classes with the hosts featured in Bon Appétit's popular videos and passes to Saturday night's "Hot 10 Party" ranging from $199 to $499. Bon Appétit expects more than 3,000 people to attend four days of eating, drinking, cooking this October in what’s evolved into "BA’s Best Weekend Ever." Driving the brand At a time when any site can throw together a listicle and hope that it goes viral, legacy print... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-09-27 19:55:46 UTC ]
Bonnier Books UK has appointed Melissa Bond as senior editor of its soon-to-be-unveiled music imprint led by publishing director Pete Selby. Continue reading at The Bookseller
[ The Bookseller | 2021-03-15 21:08:51 UTC ]
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Bonnier Books UK has acquired world rights for an “urgent and critical” look at Britain’s care home system by youth advisor Chris Wild. Continue reading at The Bookseller
[ The Bookseller | 2021-03-11 12:56:26 UTC ]
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Bonnier Books UK and Konnie Huq have teamed up with the National Literacy Trust to deliver a lockdown eco lesson on the Daily Mail website Mail+, with 8,000 copies of the author's latest book set to be donated to children in Bradford. Continue reading at The Bookseller
[ The Bookseller | 2021-02-26 08:40:56 UTC ]
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Bonnier Books UK has published its inaugural Diversity and Inclusion Action Plan to boost representation and discussion across its workforce, publishing lists and the wider industry. Continue reading at The Bookseller
[ The Bookseller | 2021-02-24 08:37:27 UTC ]
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Stina Andersson has been named as the new c.e.o. of Bonnier Group, the parent company of Bonnier Books UK. Continue reading at The Bookseller
[ The Bookseller | 2021-02-19 04:23:46 UTC ]
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Bonnier Books–owner of Bonnier Books UK and part of Sweden's Bonnier Group–has said the UK arm achieved "positive results" in 2020. Continue reading at The Bookseller
[ The Bookseller | 2021-02-15 01:49:45 UTC ]
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Bonnier Books UK has appointed Hannah Smith as editorial director of its new digital-first imprint Embla Books. Continue reading at The Bookseller
[ The Bookseller | 2021-02-02 03:31:56 UTC ]
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Bonnier Books UK is suing its former accountant, Haysmacintyre LLP, alleging it was negligent in auditing the financial statements of the publisher's UK arm under ex-c.e.o. Richard Johnson, costing the company more than £90m. Continue reading at The Bookseller
[ The Bookseller | 2021-01-31 13:11:32 UTC ]
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In last year's International Excellence Awards, Europe and Asia were prominent among winners, with Bonnier taking the inclusivity prize. The post London Book Fair’s International Excellence Awards: Deadline Friday appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-01-18 20:52:50 UTC ]
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Bonnier Books UK has appointed Greg Evaristo to its board as a non-executive director. He will also be contributing to the business' people strategy, with a particular focus on the ongoing development of its diversity and inclusion plan. Continue reading at The Bookseller
[ The Bookseller | 2020-12-09 09:07:22 UTC ]
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Bonnier Books UK will publish The Right Sort of Girl, a "deeply personal" coming-of-age memoir from broadcaster Anita Rani. Continue reading at The Bookseller
[ The Bookseller | 2020-12-08 17:30:55 UTC ]
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Bonnier Books UK will publish 10 new books from Wilbur Smith, including a spin-off collection set in the same universe as his 1994 Ancient Egyptian series. Continue reading at The Bookseller
[ The Bookseller | 2020-12-02 12:38:39 UTC ]
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Bonnier Books c.e.o. Perminder Mann is part of a new scheme which aims to unite organisations inside and outside the creative industries to promote allyship. Continue reading at The Bookseller
[ The Bookseller | 2020-11-30 00:21:01 UTC ]
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Bonnier Books has acquired a majority stake in Norwegian publishing group Strawberry Publishing AS. Continue reading at The Bookseller
[ The Bookseller | 2020-11-19 01:57:40 UTC ]
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Bonnier Books UK c.e.o. Perminder Mann has suggested, for all of the damage caused by the pandemic, the industry's long-term prospects may have improved, with the industry having "future-proofed" itself. Continue reading at The Bookseller
[ The Bookseller | 2020-11-18 16:07:00 UTC ]
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Bonnier Books UK’s new literary imprint Manilla Press has acquired a "powerful memoir" from debut author Bexy Cameron exploring her childhood in the notorious cult Children of God. Continue reading at The Bookseller
[ The Bookseller | 2020-11-02 00:29:45 UTC ]
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Templar Publishing, an imprint of Bonnier Books UK, will publish the Templar Illustration Prize-winning Bread, Buns and Biscuits by Paula White. Continue reading at The Bookseller
[ The Bookseller | 2020-10-22 15:37:27 UTC ]
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Libraries Week kicks off today (5th October), featuring behind the scenes looks at authors' bookshelves, a nationwide live reading of The Midnight Library by author Matt Haig (Canongate) and the launch of a Bonnier book club. Continue reading at The Bookseller
[ The Bookseller | 2020-10-05 05:45:33 UTC ]
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Bonnier imprint Zaffre Books has signed a two-book, six-figure deal with Robert Peston, ITV's political editor. His first novel, The Whistleblower, will be published in September 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-10-02 01:25:36 UTC ]
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