Tumblr Director Coatney Talks Social Strategy and Platform Monetization

Magazine publishers and editors are bombarded with social networking platforms and are constantly cultivating ideas as to how to take advantage of them to reach readers, monetize and refer traffic. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-11-05 00:00:00 UTC ]
News tagged with: #magazine publishers #reach readers

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Fighting Racism at Home and Abroad: PW Talks with Max Brooks

Brooks’s graphic novel "The Harlem Hellfighters" documents the suffering and courage of African-American troops in the Army’s legendary 369th Infantry Regiment of Harlem, N.Y. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-28 00:00:00 UTC ]
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People Integrates Celeb Social Posts Into New Vertical

Time Inc.’s People and WhoSay, a digital-only social magazine powered by the celebrities it features, have teamed to develop a new branding opportunity for stars and advertisers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
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Trinity Mirror launches digital-first strategy as users flock to websites

Trinity Mirror is to launch the next phase of its digital-first strategy with a restructure of its operations in the north-east by taking a giant step into the future.Under the slogan Newsroom 3.1, the company is introducing a new publishing process in its Newcastle and Teesside newsrooms. In... Continue reading at The Guardian

[ The Guardian | 2014-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital positions #driving traffic


PW Talks with Michael Marissen: A Tainted 'Messiah'?

In 2007, music professor Michael Marissen wrote an opinion piece for the New York Times, contending that the "Hallelujah" chorus of Handel’s "Messiah'" contained an undercurrent of anti-Judaism. Because of an overwhelming response to the column, Marissen has written a book to offer a more... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-24 00:00:00 UTC ]
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Why Forbes sees a platform approach building its brand, not diluting it

For a 97-year-old magazine publisher, Forbes is no shrinking violet. CEO and president Mike Perlis on why the critics have got it wrong.The post Why Forbes sees a platform approach building its brand, not diluting it appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-18 00:00:00 UTC ]
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Q&A: Dwell Talks Carrying One Editorial Voice from Page to Store

While e-commerce is a new territory for many publishers, Dwell has taken a decidedly integrated approach between what they feature in their magazine pages and what they sell in their online store. Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online store #editorial voice #magazine pages


Literary Agent/ Film Producer Talks Book-Movie Synergy

Anna Soler-Pont of Barcelona's Pontas Literary & Film Agency discusses the her dual careers in books and movies, and role as an agent, writer and producer. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-12 00:00:00 UTC ]
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PW Talks with Angie Smith: A Legacy of Love

Angie Smith wrote her bestselling children's book in memory of her daughter Audrey Caroline, who died the day she was born in 2008. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-12 00:00:00 UTC ]
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Upworthy’s Founder Talked At SXSW… And You’ll Never Guess What He Said

Viral site’s CEO Eli Pariser talks curation, algorithms and data versus intuition in news publishing. By Stuart DredgeStuart Dredge Continue reading at The Guardian

[ The Guardian | 2014-03-11 00:00:00 UTC ]
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Fordham’s Editorial Director Dies in Crash

Helen Tartar, editorial director of Fordham University Press, has died in a car accident. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-05 00:00:00 UTC ]
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How "Frozen" Director Jennifer Lee Reinvented The Story Of The Snow Queen

Frozen didn't click until the main characters were reimagined as sisters with a complicated relationship. Co-director Jennifer Lee talks with Fast Company about the collaboration that resulted in the highest-grossing Disney animated film of all time.The fact that Jennifer Lee is a woman isn't... Continue reading at Fast Company

[ Fast Company | 2014-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #complicated relationship #fast company #female director #spent years #book publishing #columbia university


Peanuts Gang Hits Sourcebooks' Digital Platform

Sourcebooks announced this morning that the Chicago-based publisher is adding the Peanuts gang to its Put Me in the Story digital platform, which allows parents to create personalized versions of children's books as an app or in print format. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital platform #sourcebooks announced #peanuts gang #print format


PW Talks with Rabbi Amy Eilberg: Building Peace

In "From Enemy to Friend: Jewish Wisdom and the Pursuit of Peace," Rabbi Amy Eilberg offers a practical guide to fulfillment of the Jewish religious commandment to “pursue peace” at all levels of life. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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Patreon Raises $2.1 Million for Subscription-Based Crowdfunding Platform

In what could be the biggest variation on crowdfunding, San Francisco Patreon has raised $2.1 million in funding for its subscription-based system. Patreon allows fans to pledge recurring payments to a creator rather than provide one-off support to a single project. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-24 00:00:00 UTC ]
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Do publishers need a WhatsApp strategy?

WhatsApp, Facebook's bold $19 billion acquisition, may be best known as a cross-platform instant messaging service for smartphones. But it could become an invaluable distribution tool for publishers.The post Do publishers need a WhatsApp strategy? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-02-21 00:00:00 UTC ]
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LinkedIn opens its blog publishing platform to everyone

A handful of big-shot professionals have long had the freedom to express themselves through LinkedIn's blogging platform, but most careerists have had to sit on the sidelines. Starting today, though, just about everyone can have their voices heard --... Continue reading at Engadget

[ Engadget | 2014-02-20 00:00:00 UTC ]
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Pocket Gems Launches Hybrid Game, Novel, Comic Platform

Pocket Gems, the San Francisco-based mobile gaming company, has launched Episode, a new mobile gaming platform, that includes a writer’s portal that will enable anyone to utilize the platform to create their own animated story. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-20 00:00:00 UTC ]
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Meredith’s latest mobile ad strategy: rewards for taps

Meredith, like many publishers, is still trying to figure out how to effectively make money on mobile. Its latest strategy: “gamify” its mobile apps. The publisher has inked a one-year deal with Kiip, an ad tech startup that serves users branded “rewards” in exchange for completing certain... Continue reading at Digiday

[ Digiday | 2014-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #post meredith #publishing partners


This Real Housewives of Beverly Hills Star Is Convinced Social Media Is Ruining Our Lives

Specs Who Brandi Glanville Age 41 Accomplishments Star of Bravo’s The Real Housewives of Beverly Hills; author (her new book, Drinking and Dating: P.S. Social Media Is Ruining Romance, will be released Feb. 11) Base Los Angeles What’s the first information you consume in the morning? I guess it... Continue reading at AdWeek

[ AdWeek | 2014-02-14 00:00:00 UTC ]
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Travelers Can Now Pay For Flights Via Social Media

KLM Royal Dutch Airlines said the decision to add payment via social media came from customer requests.Passengers can now pay for their flights via social media on KLM Royal Dutch Airlines. The company announced Tuesday that passengers will be able to use Facebook and Twitter to book flights,... Continue reading at Fast Company

[ Fast Company | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book flights #customer requests