Trinity Mirror CRO James Wildman on Ad Blocking: 'The Sky Hasn't Fallen'

Trinity Mirror has come a long way digitally in the last year. Its acquisition of Local World last month makes it the biggest U.K. newspaper publisher and it expects to double its digital ad sales, which were £16.6 million ($25 mi ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-12-01 00:00:00 UTC ]
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Google Opens Exclusive Video Ad Market For Only Select Publishers And Brands

Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad platform today at a DoubleClick customer conference. The marketplace is called Google Partner Select... Continue reading at AdWeek

[ AdWeek | 2014-06-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #premium publishers #publisher partners


Google Looks Beyond YouTube For Video Ad Dollars

Google has a new message for premium publishers: "Hey, let us help you sell your video ads."Google has created a new ad-buying program for premium publishers to automate their video ad sales in a bid to expand their video business beyond YouTube.The company already helps some publishers manage... Continue reading at Advertising Age

[ Advertising Age | 2014-06-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #search giant #video business #video ads #premium publishers


James Patterson calls Amazon's practices 'a national tragedy'

Patterson criticized Amazon's practices while accepting an award for being an Indie Champion at Book Expo America.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-06-03 00:00:00 UTC ]
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Native Ad Revenue May Be One Click Away With ‘Selfies’

Community news publishers everywhere are searching hard for new revenue. But who knew that dollars might be staring them virtually  in the face?   Broadstreet, which provides ad services to news publishers, is offering a new ad unit c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad unit #news publishers #ad services


BEA 2014: A High 10 for Trinity

“A small press with a big reach” is how founder and publisher Barbara Ras describes Trinity University Press, the San Antonio, Tex., house that is celebrating its 10th publishing anniversary this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #san antonio #big reach #small press


BEA 2014: Blue Skies Ahead: M.O. Walsh

Louisiana writer M.O. Walsh (known as Neal) wonders whether the Buzz Books editors were confused or had a head injury when they picked his debut novel (My Sunshine Away, Putnam/Amy Einhorn Books, Jan. 2015) to be a BEA Buzz Book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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BEA 2014: James Patterson Gives $268,000 to 43 Booksellers

The grants are part of a million-dollar giveaway by James Patterson to independent booksellers who promote children’s books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #promote children #james patterson #independent booksellers


Veronica Roth Added to BookCon Program

Bestselling author Veronica Roth has been added to the list of A-list literary names that will headline events at the consumer show following BookExpo America, BookCon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
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Blumenthal, Kennedy Among 2014 James Beard Foundation Cookbook Award-Winners

The James Beard Foundation announced the 2014 winners of its Book, Broadcast, and Journalism awards at a dinner on Friday that saw British chef/restaurateur Heston Blumenthal win Cookbook of the Year for 'Historic Heston' and Mexican cooking authority Diana Kennedy inducted into the Cookbook... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-05 00:00:00 UTC ]
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Why Liberals Have Fallen for Thomas Piketty

It sounds like a bad joke: America’s liberals have fallen for a Marx-referencing, Balzac-loving French intellectual who has proposed a worldwide tax on wealth. If Thomas Piketty (pronounced “Tome-AH PEEK-et-ee”) were not traveling around the United States on a triumphant book tour, you might... Continue reading at Slate

[ Slate | 2014-04-23 00:00:00 UTC ]
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PIB: Ad Pages Down in Q1

Ad pages are down again, but the MPA insists there's reason to be optimistic about the Q1 PIB numbers it released earlier this week. Travel (9 percent) and beauty (4 percent) were among the top performing major magazine categories, hedging a 4-percent drop overall. The fall is an improvement... Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-18 00:00:00 UTC ]
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Say Media Slows Payments to Publishers in Its Ad Network, Blames Advertisers

Say Media told publishers in its ad network that it will begin paying them on a 120-day payment schedule effective Apr. 1, slowing payment from an average of 85 to 90 days.The move is a response to similar slowdowns from marketers and agencies, the company told its publishing partners. Procter... Continue reading at Advertising Age

[ Advertising Age | 2014-03-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #production companies #ripple effects #procter gamble #publishing partners


Sara Miles: God, One City Block at a Time

Sara Miles, once a war reporter in Central America, didn’t give religion much thought then. Now she is an Episcopal lay liturgist and preacher taking to the streets of San Francisco and finding God there. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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The Quartz secret to great native ads: Think like an editor

Jay Lauf, publisher of Quartz, spoke at Digiday Publishing Summit about what the site has learned by focusing on design, useful content and shareability in its native ad programs. The key, he said, is the sales side thinking like editors.The post The Quartz secret to great native ads: Think like... Continue reading at Digiday

[ Digiday | 2014-03-25 00:00:00 UTC ]
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Project Black Sky: Superheroes, The Dark Horse Way

In a comics marketplace crowded with works by The Big Two, is there room for another superhero universe, let alone another superhero publisher? Dark Horse publisher Mike Richardson thinks so. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-18 00:00:00 UTC ]
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More authors added to YALC lineup

Sally Green and Charlie Higson have joined the line-up for the UK's first YA literature... Continue reading at The Bookseller

[ The Bookseller | 2014-03-13 00:00:00 UTC ]
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Rising above the listicle: What makes a good native ad

The upcoming Digiday Content Marketing Awards include a category for best publishing native advertising program. We asked presenters from our upcoming Digiday Publishing Summit to offer their insights on what makes effective native ads.The post Rising above the listicle: What makes a good native... Continue reading at Digiday

[ Digiday | 2014-03-12 00:00:00 UTC ]
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UK mobile advertising set to overtake newspaper ad revenue in 2014

New eMarketer research forecasts mobile ad spend to top £2bn this year, and for total digital media to reach £9bn by 2017UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014, according to new research.Total digital media advertising... Continue reading at The Guardian

[ The Guardian | 2014-03-10 00:00:00 UTC ]
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Time Inc. Taps Defy Media CRO to Lead Fortune's Business Side

Time Inc. has raided the digital world to land a new publisher for Fortune magazine, naming Eric Danetz to the post on Friday. Mr. Danetz had been chief revenue officer at Defy Media, the web video and branded entertainment company created when Break Media and Alloy Digital merged last fall.The... Continue reading at Advertising Age

[ Advertising Age | 2014-03-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #owns cnn #sports illustrated #web video #digital world #business side


Science Museum to display James novel

An electronic version of Peter James’ 1993 novel Host, which was published on two floppy... Continue reading at The Bookseller

[ The Bookseller | 2014-03-06 00:00:00 UTC ]
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