To Fight Churn on Its 740,000 Subscribers, Bloomberg Media Debuts Weekend Edition

The financial news publisher Bloomberg Media is launching a Weekend Edition product on Friday, part of a broader initiative to boost subscriber retention and increase weekend readership. The content will focus on the intersection of finance and culture, a small departure from standard Bloomberg reporting and an acknowledgment that readers' preferences shift over the weekend.... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-18 12:00:00 UTC ]
News tagged with: #fight churn #broader initiative #small departure #preferences shift #news publisher

Other Publishing stories related to: 'To Fight Churn on Its 740,000 Subscribers, Bloomberg Media Debuts Weekend Edition'


Picador beats seven publishers to debut

Written By: Charlotte Williams Publication Date: Thu, 01/09/2011 - 15:00 Picador has won an eight-way auction for an American debut set primarily in 1950s America, snapping up the title and one other for a six-figure sum. Editorial director Kate Harvey acquired Tigers in Red Weather by Liza... Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-figure sum #tale told


Penton Acquires IT Publisher Nine Lives Media

In a move to grow its Technology Group, Penton Media has acquired Nine Lives Media. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penton media


Hamish Hamilton acquires Naqvi debut

Written By: Charlotte Williams Publication Date: Tue, 30/08/2011 - 08:00 Hamish Hamilton has acquired Home Boy by H M Naqvi, winner of the inaugural DSC Prize for South Asian Literature in January this year. Publishing director Simon Prosser bought British Commonwealth rights from Margaret... Continue reading at The Bookseller

[ The Bookseller | 2011-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #margaret halton #originally published #harpercollins india


Magazines Betting Big on Social Media

As their readers are spending more time online, publishers are trying to make social networking work for their advertisers. With a program launching Sept. 1, Marie Claire is betting that if readers are fans of the magazine, they will like its advertisers, too. Timed to coincide with the key... Continue reading at AdWeek

[ AdWeek | 2011-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael kors #tough sell


Media Agenda: James Tye talks about making digital publishing profitable

James Tye, CEO at Dennis Publishing, warns against assuming all your readers want the same, and reveals how the company is monetising its digital products. Continue reading at Media Week

[ Media Week | 2011-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dennis publishing #digital products


French and Watson lead strong first half for debuts

Written By: Philip Stone and Graeme Neill Publication Date: Wed, 24/08/2011 - 08:31 Dawn French and S J Watson are the most successful debut novelists of the year so far across paperback and hardback, with debut novels generally having a more successful year than 2010. read more Continue reading at The Bookseller

[ The Bookseller | 2011-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #successful year #philip stone


Hearst Magazines group publishing director returns to IPC Media

Drew Kirkland, group publishing director for weekly women's and TV titles at Hearst Magazines UK, has been appointed publishing director for TV brands at IPC Media. Continue reading at Media Week

[ Media Week | 2011-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipc media #weekly women #tv titles #tv brands


Maxim Converts to Mag+ for Its Digital Edition

After initial rumors circulated Maxim was no longer available through iTunes, it’s been clarified that Maxim is still available for the iPad, NOOK and Zinio platforms, but has switched support providers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital edition


One Day sells 60,000 copies in seven

Written By: Philip Stone Publication Date: Tue, 23/08/2011 - 15:22 David Nicholls' One Day (Hodder), the adaptation of which hits cinemas later this week, was comfortably the bestselling book at UK booksellers last week. The novel, first published in 2009, sold 60,410 copies across all printed... Continue reading at The Bookseller

[ The Bookseller | 2011-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #day hodder #bestselling book #uk booksellers #printed editions #popular book #lee child #worth dying


Vintage snaps up two debuts

Written By: Charlotte Williams Publication Date: Fri, 19/08/2011 - 10:24 Vintage has acquired two debuts, each to be published in spring 2012, with one by a Danish author living in Australia, and the other by an author born in Hong Kong and now living in the US. Editor Alison Hennessey has... Continue reading at The Bookseller

[ The Bookseller | 2011-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong #bought uk #angharad kowal #writers house


Horrible Histories hits 10,000 benchmark

Written By: Caroline Horn Publication Date: Fri, 19/08/2011 - 08:45 Around 10,000 people have signed up to Scholastic's Horrible Histories virtual world since its official launch last week and the beta testing period over the summer. Publisher Scholastic intends to develop further "Horribles"... Continue reading at The Bookseller

[ The Bookseller | 2011-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #official launch


How the Chinese edition of my book about the periodic table got such a risqué cover.

I've been lucky enough to have my book published in a few countries now, and despite the universal subject matter—the periodic table—each country has had a different take on it. Some publishers merely tweaked the book: The British, for instance, re-imagined the cover. More drastically, the... Continue reading at Slate

[ Slate | 2011-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book published #periodic table #disappearing spoon


Female-Focused Glam Media Moves Into Mobile

Ad network and online publisher Glam Media says it has built a monthly audience of 200 million visitors worldwide, and now it's looking to grow by tackling the mobile market. CEO Samir Arora said he's ready to take on Apple and Google in the process. Glam is best known as a company targeting... Continue reading at AdWeek

[ AdWeek | 2011-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand advertising #big names #publishing partners #annual revenue


Stockett first debut in Kindle Million Club

Written By: Lisa Campbell Publication Date: Tue, 16/08/2011 - 14:41 Kathryn Stockett has become the first debut author to join the Kindle Million Club after selling over a million copies of her novel The Help (Penguin). Janet Evanovich, Headline Review author of the Stephanie Plum novels, has... Continue reading at The Bookseller

[ The Bookseller | 2011-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #million copies #janet evanovich #james patterson #nora roberts #charlaine harris #lee child #suzanne collins #michael connelly #john locke #million ebooks


Egmont goes BZRK with cross-media series

Written By: Caroline Horn Publication Date: Mon, 15/08/2011 - 08:30 Egmont has teamed up with Michael Grant, author of the bestselling GONE series, and media studio The Shadow Gang to launch BZRK, a new cross-media series. Egmont describes BZRK as a “storytelling experience” that brings... Continue reading at The Bookseller

[ The Bookseller | 2011-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael grant #shadow gang #dark knight


Media Cache: After Much Ado, a Google Book Deal in France

Could the Internet giant's deal with Hachette Livre clear a path for a deal to settle longstanding litigation in the United States? Continue reading at The New York Times

[ The New York Times | 2011-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media cache #internet giant


Total Media wins account for the Folio Society

The Folio Society has awarded its media account to Total Media, as the 64-year-old publisher tries to overcome the market challenges presented by ebooks. Continue reading at Media Week

[ Media Week | 2011-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #folio society


Report Says Forbes Media Underwent Emergency Restructuring

The list of aggressive private equity investments in publishers that flamed out during the recession is a long one and that list also nearly included Forbes Media, according to an article in the Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-28 00:00:00 UTC ]
More news stories like this |


Society of Authors short story petition gains 5,000 signatures

Written By: Charlotte Williams Publication Date: Wed, 27/07/2011 - 07:20 The Society of Authors' petition against the cuts to BBC Radio 4's short story programming has now amassed over 5,000 signatures. SoA general secretary Nicola Solomon and assistant general secretary Jo McCrum will present... Continue reading at The Bookseller

[ The Bookseller | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #central london #ali smith #jackie kay


Media debates Booker longlist

Written By: Bookseller Staff Publication Date: Wed, 27/07/2011 - 09:08 The newspapers have offered differing reactions to the Man Booker longlist announcement, made yesterday, with most hailing bookies' favourite Alan Hollinghurst, and the Daily Telegraph detecting a "more populist" selection.... Continue reading at The Bookseller

[ The Bookseller | 2011-07-27 00:00:00 UTC ]
More news stories like this |