To Fight Churn on Its 740,000 Subscribers, Bloomberg Media Debuts Weekend Edition

The financial news publisher Bloomberg Media is launching a Weekend Edition product on Friday, part of a broader initiative to boost subscriber retention and increase weekend readership. The content will focus on the intersection of finance and culture, a small departure from standard Bloomberg reporting and an acknowledgment that readers' preferences shift over the weekend.... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-18 12:00:00 UTC ]
News tagged with: #fight churn #broader initiative #small departure #preferences shift #news publisher

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Corvus signs thriller debut

Corvus has acquired UK and Commonwealth rights to Try Not to Breathe, a psychological thriller by debut novelist Holly Seddon. Corvus editorial director Maddie West cut the deal with Nicola Barr from Greene & Heaton. The debut involves journalist Alex, "whose career and personal life is on... Continue reading at The Bookseller

[ The Bookseller | 2014-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #acquired uk #psychological thriller #nicola barr #greene heaton #personal life


How News UK Digs Into Data to Build its Subscriber Base

News UK, the British publishing arm of News Corp, is digging deep into its data to drive readership. To do so, it’s looking outside of the publishing business to maximize the base of digital subscribers for its news properties, wh ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscriber base #news uk #drive readership #digital subscribers


Rylance-backed book wins £5,000 prize

A debut novel whose supporters include actor Mark Rylance and Conservative MP Zac Goldsmith wins a £5,000 award given annually to "fearless" writing. Continue reading at BBC News

[ BBC News | 2014-10-11 00:00:00 UTC ]
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Vertical Inc. Debuts New Comics Line at New York Comic Con 2014

At New York Comic Con, Vertical Inc., a New York City publisher specializing in Japanese prose works and manga, announced plans to launch Vertical Comics, a new imprint focused solely on manga and anime-related titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announced plans


Telecoms Put 77% of Their Mobile Spend in Video and Rich Media

When it comes to U.S. mobile ad budgets for telecommunications companies, 77 percent of the spending is in video and rich media, according to Vdopia's latest cross-client study.  The Silicon Valley-based mobile ad network has a reach of approximately 330 million consumers and counts AT&T,... Continue reading at AdWeek

[ AdWeek | 2014-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #positive sign #brand awareness #campaigns running #mobile ads


Self-Published Books Topped 450,000 in 2013

Although it comes with a number of caveats, Bowker's newest report on the number of self-published titles rose again in 2013, increasing 16.5%, to 458,564. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-08 00:00:00 UTC ]
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Frankfurt Book Fair 2014: Two Debuts Draw Seven Figures

This year, two novels have sold to U.S. editors, for a rumored seven figures each, just before the Frankfurt Book Fair kicks off on Wednesday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-06 00:00:00 UTC ]
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Crowdsourced editing: e-publishings next frontier

How the innovative startup Advance Editions is turning book editing into a conversationPublishing is an increasingly crowded field. This summer Paul Kingsnorths The Wake became the first crowdfunded book to make it, via Unbound, on to the Booker longlist. Some publishers are crowdsourcing their... Continue reading at The Guardian

[ The Guardian | 2014-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #crowdfunded book #booker longlist #swoon reads #ya imprint #book deals #publishing startup


Western Great Lakes: Land of 10,000 Presses

Minnesota license plates proclaim that the state is the Land of 10,000 Lakes. It could just as well be called the land of 10,000 presses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
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Man wrongly identified by Fairfax Media as terrorism suspect 'may sue'

Mans photo published in front-page stories on Abdul Numan Haider, shot dead by police after allegedly stabbing two officers Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fairfax media #shot dead


Debut thriller to Faber

Faber has pre-empted a debut thriller by Tim Baker, Fever City. Editorial director Angus Cargill... Continue reading at The Bookseller

[ The Bookseller | 2014-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut thriller


Amazon Debuts Kindle Unlimited in the U.K.

Amazon U.K. launched Kindle Unlimited, Amazon’s ebook subscription service, in the U.K. today with a 30 day free trial. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
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Millennial Media Buys Nexage for $107 Million

Millennial Media has acquired mobile ad exchange Nexage for $107.5 million in cash and stock to boost its programmatic offerings. Under the deal, Nexage’s real-time bidding tools and mobile Web and app inventory across publishers will be used to build out Millennial’s automated media buying and... Continue reading at AdWeek

[ AdWeek | 2014-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #key reasons #big brands #mobile devices


Time Inc. Seeks Power to Ship Edit Jobs Abroad, Newspaper Guild Alleges

Time Inc. wants the ability to outsource nearly 200 editorial jobs overseas, according to the Newspaper Guild of New York, which has been locked in an 18-month-long contract negotiation with the nation's largest magazine publisher, owner of People, Sports Illustrated and InStyle, among... Continue reading at Advertising Age

[ Advertising Age | 2014-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper guild #sports illustrated #statement friday


At Brand Innovation Labs, Fighting Competition of the 'Unknown'

A smart suitcase? A digitized bottle of booze? A comic book for big-box executives?Recently, several brands have carved out off-site locations devoted to innovation to stave off competition. Marketers there serve, in part, as R&D directors.Kyle Nel, the executive director of Lowe's... Continue reading at Advertising Age

[ Advertising Age | 2014-09-17 00:00:00 UTC ]
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Fat Fox acquires debut picture book author Tan

Independent publisher Fat Fox Books has acquired the debut picture book from Wen Dee Tan, who... Continue reading at The Bookseller

[ The Bookseller | 2014-09-16 00:00:00 UTC ]
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BookShout to Offer E-books to Public Media Via Special Sales

The direct-to-consumer ebook platform specializing in ebook special sales, is partnering with Forest Incentives, a public media distribution vendor, to provide bulk orders of bestselling ebooks to public radio and TV stations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public media #special sales #bestselling ebooks #public radio #tv stations


Why This Media Startup is Betting On Print Newspapers

Most of America’s magazines are based in New York City, which houses media giants like Conde Nast and Time Inc. But it always struck Douglas McGray, a journalist who has contributed to the New York Times Magazine and the New Yorker, as a bi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print newspapers #conde nast


Google Hires P&G's Top North America Media Executive

Google has added one more to its growing collection of packaged-goods marketing executives -- Julie Eddleman, who was the top U.S. media executive of the biggest U.S. advertising spender, Procter & Gamble Co.Jodi Allen, VP-North America brand of P&G and Ms. Eddleman's boss, has assumed... Continue reading at Advertising Age

[ Advertising Age | 2014-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #procter gamble #kantar media #key role #rising star


Bloomsbury signs debut author Lou Carter

Bloomsbury has acquired the world rights for two picture books from debut author Lou Carter.... Continue reading at The Bookseller

[ The Bookseller | 2014-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world rights #picture books