Time Inc. Is in Talks to Buy Jane Pratt's Millennial-Focused xoJane

Time Inc. is close to acquiring Jane Pratt's xoJane and xoVain sites for an undisclosed sum as it looks to increase its content targeting millennial women, sources tell Adweek. The New York publisher is interested in buying Pratt's two sites to build up its focus on digital-only brands, which already include homes-focused website The Snug and beauty-oriented Mimi. Most recently, Time Inc. launched The Drive, an automotive site for guys under 35. A Time Inc. spokesman said the company does not comment about speculative acquisitions. With xoJane and xoVain, Time Inc. appears to be making a push for millennial women. According to comScore, xoJane had 2.5 million unique visitors in September, up from 1.1 million in September 2014. Sister site xoVain clocked in 958,000 viewers in September. per comScore. xoVain launched in March 2013, but did not meet comScore's minimum traffic numbers to be tracked year-over-year. Pratt—the sites' co-founder and editor-in-chief—has been looking for a buyer for several months, since its previous owner, Say Media, sold off its editorial properties in February to focus on selling publishers advertising-technology software and online publishing platforms. At that time, Say Media vp of brand development and global marketing Michelle Panzer told Adweek: "Owning online publications can certainly be profitable. .. For us, it was too difficult to build both businesses. There are a lot of media companies that are learning this quickly. Media... Continue reading at 'AdWeek'

[ AdWeek | 2015-10-17 00:00:00 UTC ]
News tagged with: #millennial women #editorial properties #brand development #traditional publishers #news online #undisclosed price

Other Publishing stories related to: 'Time Inc. Is in Talks to Buy Jane Pratt's Millennial-Focused xoJane'


Kazuo Ishiguro: ‘Some awful things have happened in the last year . . . but these are not uninteresting times’

The Nobel Prize winner talks about the pandemic, his novel “Klara and the Sun,” fatherhood and more. Continue reading at The Washington Post

[ The Washington Post | 2021-06-22 14:00:00 UTC ]
More news stories like this | News stories tagged with: #kazuo ishiguro


Main’s Phoenix set to fly after lockdown launch with focus on fresh talent

After leaving Picador to launch her own list at Orion, Francesca Main says the emphasis at Phoenix will be on developing writers and hitting the litersary/commercial sweet spot Continue reading at The Bookseller

[ The Bookseller | 2021-06-18 17:22:26 UTC ]
More news stories like this | News stories tagged with: #francesca main #picador


Nielsen to Release Monthly Snapshot of Total TV Time

Nielsen's ongoing quest to measure the fast-changing television landscape will now include a monthly snapshot into how consumers around the country are spending their TV screen time. A new monthly graphic, which Nielsen is calling The Gauge, will offer a window into total TV time, including both... Continue reading at AdWeek

[ AdWeek | 2021-06-17 21:56:31 UTC ]
More news stories like this | News stories tagged with: #nielsen


Bertelsmann buys £430m stake in Afya

Bertelsmann is expanding its footprint in Brazil’s fast-growing education market, buying a major stake in medical company Afya.   Continue reading at The Bookseller

[ The Bookseller | 2021-06-08 11:31:52 UTC ]
More news stories like this | News stories tagged with: #major stake #bertelsmann


Jane Campbell’s Decades of Spirit-led Books

The longtime editorial director of Chosen, who retired June 4, reflects on nearly 40 years in Christian publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #jane campbell #christian publishing


Pride Was Hard-Won: PW Talks with Julie Rodgers

For nine years, Rodgers was a celibate gay Christian speaking about the benefits of conversion therapy, and in her forthcoming memoir 'Outlove: A Queer Christian Survival Story,' she chronicles her journey into peace, a loving marriage, and advocacy for LGBTQ Christians. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #forthcoming memoir #memoir


Shortlist revealed for £30k Sunday Times Audible Short Story Award

The final six stories competing for the £30,000 Sunday Times Audible Short Story Award have been revealed, featuring British author Jonathan Gibbs and Scottish writer Rachael Fulton alongside four US writers. Continue reading at The Bookseller

[ The Bookseller | 2021-06-06 11:11:42 UTC ]
More news stories like this | News stories tagged with: #shortlist revealed #british author


Melissa Cummings-Quarry and Natalie A Carter: Turning the focus on the next generation

Though Black Girls Book Club (BGBC) founders Melissa Cummings-Quarry and Natalie A Carter inked the deal for their upcoming first book last year, it was not quite a recent development. Continue reading at The Bookseller

[ The Bookseller | 2021-05-28 23:44:22 UTC ]
More news stories like this | News stories tagged with: #book club


Talking About Censorship and Publishing

Christopher M. Finan, the executive director of the National Coalition Against Censorship, says conversation is needed to bridge divides. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #national coalition


How to watch Charles Yu explore his award-winning novel at the L.A. Times Book Club

National Book Award winner Charles Yu discusses 'Interior Chinatown' with Times film critic Justin Chang at the L.A. Times Book Club Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-05-27 20:58:15 UTC ]
More news stories like this | News stories tagged with: #interior chinatown #national book award #times book


Author Tayari Jones on Timing at Abu Dhabi International Book Fair

The author speaks with Emirates Airline Festival of Literature director Ahlam Bolooki, asserting 'You don't have to write every day.' The post Author Tayari Jones on Timing at Abu Dhabi International Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-05-26 14:44:41 UTC ]
More news stories like this |


U.S. Book Show: Ijeoma Oluo Wants to Talk About Revolution

In a keynote Q&A with HarperOne executive editor Rakesh Satyal, Ijeoma Oluo advocated for ordinary people dismantling racism at the grassroots level and spoke about her forthcoming book, 'Be a Revolution.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #ijeoma oluo


Sheikh Mohamed Funds Book Buying at Abu Dhabi International Book Fair

Another unexpected boost for publishers, as Abu Dhabi's crown prince puts the equivalent of US$1.6 million into play for book purchases. The post Sheikh Mohamed Funds Book Buying at Abu Dhabi International Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-05-24 18:01:11 UTC ]
More news stories like this | News stories tagged with: #abu dhabi #book purchases


Clarivate to Buy ProQuest for $5.3 Billion

In a huge deal in the library and information publishing world, London-based Clarivate has agreed to acquire ProQuest, an acquisition expected to be completed later this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #london-based clarivate #huge deal


African speculative fiction is finally getting its due. Let’s talk about books to seek out.

A few of the fresh voices: Tade Thompson, Nnedi Okorafor, Sofia Samatar and Suyi Davies Okungbowa. Continue reading at The Washington Post

[ The Washington Post | 2021-05-14 14:00:00 UTC ]
More news stories like this | News stories tagged with: #tade thompson #nnedi okorafor #sofia samatar


HarperCollins Focus Launches Lifestyle, Gift Book Imprint

Harper Celebrate will publish books geared toward seekers of inspiration, motivation, and peace of mind. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-13 04:00:00 UTC ]
More news stories like this |


Barnes & Noble's Owner Buys Paper Source

Elliott Management, which acquired Barnes & Noble in September 2019, has reached an agreement to buy the stationery retailer Paper Source. B&N CEO James Daunt will add oversight of Paper Source to his responsibilities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #elliott management


Elliott buys US chain Paper Source with Daunt to oversee company

Waterstones and Barnes & Noble owner Elliott Investment Management is buying the assets and operations of US stationery and gift retailer Paper Source, with James Daunt overseeing the chain. Continue reading at The Bookseller

[ The Bookseller | 2021-05-11 23:30:36 UTC ]
More news stories like this |


RBmedia Buys M-H Professional Audiobook Business

RBmedia has acquired the audiobook publishing business of McGraw-Hill Professional in a deal that adds about 400 business books to the audio publisher's list, chief content officer Troy Juliar said. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #mcgraw-hill professional #audio publisher #mcgraw-hill #audiobook


Rankin's A Song for the Dark Times hits the high note in top spot

Ian Rankin's A Song for the Dark Times (Orion) has clearly struck a chord with the book-buying public, reaching a crescendo in its first full week on sale and hitting the UK Official Top 50 number one spot. Continue reading at The Bookseller

[ The Bookseller | 2021-05-11 02:14:07 UTC ]
More news stories like this | News stories tagged with: #ian rankin #high note #full week