Time Inc. is close to acquiring Jane Pratt's xoJane and xoVain sites for an undisclosed sum as it looks to increase its content targeting millennial women, sources tell Adweek. The New York publisher is interested in buying Pratt's two sites to build up its focus on digital-only brands, which already include homes-focused website The Snug and beauty-oriented Mimi. Most recently, Time Inc. launched The Drive, an automotive site for guys under 35. A Time Inc. spokesman said the company does not comment about speculative acquisitions. With xoJane and xoVain, Time Inc. appears to be making a push for millennial women. According to comScore, xoJane had 2.5 million unique visitors in September, up from 1.1 million in September 2014. Sister site xoVain clocked in 958,000 viewers in September. per comScore. xoVain launched in March 2013, but did not meet comScore's minimum traffic numbers to be tracked year-over-year. Pratt—the sites' co-founder and editor-in-chief—has been looking for a buyer for several months, since its previous owner, Say Media, sold off its editorial properties in February to focus on selling publishers advertising-technology software and online publishing platforms. At that time, Say Media vp of brand development and global marketing Michelle Panzer told Adweek: "Owning online publications can certainly be profitable. .. For us, it was too difficult to build both businesses. There are a lot of media companies that are learning this quickly. Media... Continue reading at 'AdWeek'
[ AdWeek | 2015-10-17 00:00:00 UTC ]
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UIT Cambridge has bought Devon-based publisher Green Books for an undisclosed sum. Green Books... Continue reading at The Bookseller
[ The Bookseller | 2013-03-08 00:00:00 UTC ]
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IPC Media is focusing on not being distract by events outside of its control, as parent company Time Warner unveiled plans to spin off its magazine division Time Inc last night. Continue reading at Media Week
[ Media Week | 2013-03-07 00:00:00 UTC ]
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First good reviews went on sale. Now a marketing firm is charging thousands to buy copies of books in order to artificially place them on bestseller lists. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-02-28 00:00:00 UTC ]
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When the New York Times Co. bought the Boston Globe for $1.1 billion in 1993, many of the nation’s newspaper publishing companies happily would have paid the same price for the same opportunity. With the Globe now on track to be sold for ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
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Denmark’s leading publishers are combining with Rubicon Project to launch The Danish Publisher Network, in order to offer their online inventory and data to advertisers via real-time trading. Publishers including Politiken, Jyllands-Posten, ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
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Just 12 hours after (already denied) rumors circulated that Barnes & Noble may ditch its Nook business, the company has had to make an announcement concerning its retail division. Thanks to SEC regulations, the company has had to 'fess up that majority shareholder and "founder*" Leonard... Continue reading at Engadget
[ Engadget | 2013-02-25 00:00:00 UTC ]
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The finalists for the 33rd L.A. Times Book Prizes were announced Thursday morning. Two authors -- Margaret Atwood and Kevin Starr -- will also receive special recognition. This post has been updated; see below for details. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-02-21 00:00:00 UTC ]
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The Southern California author's first story collection draws from his experiences in high school basketball, plumbing sales and more.There's a subtle arc to Jim Gavin's first book, "Middle Men" (Simon & Schuster: 224 pp., $23). Gathering seven stories largely set in Southern California, it... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-02-16 00:00:00 UTC ]
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The publishers of UK's Stork Books argue that major publishers and the media in the UK and USA underestimate the audience for translated books and are making a big mistake. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-02-15 00:00:00 UTC ]
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A new bi-monthly magazine, World News Publishing Focus, has just been launched by the World Association of Newspapers and News Publishers (WAN-IFRA) to provide members and other readers with a professional international publication focused on the ind ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-02-14 00:00:00 UTC ]
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According to Fortune, the media giant is meeting with a reps from Meredith--but nothing's been confirmed. Could Time Warner be following in the steps of News Corp. and considering spinning off its publishing division? According to a report by Fortune (a Time Inc. publication), the media... Continue reading at Fast Company
[ Fast Company | 2013-02-14 00:00:00 UTC ]
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David Carey, president of Hearst Magazines, sat down with AllThingsD's Peter Kafka to kick off Day 2 of D:Dive Into Media here in Dana Point, California, with the interview centering on Carey's take on how digital magazines are working out in a world that seems less and less intrigued by... Continue reading at Engadget
[ Engadget | 2013-02-12 00:00:00 UTC ]
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Children's publisher Chicken House and the Times are on the way to choosing the title that... Continue reading at The Bookseller
[ The Bookseller | 2013-02-11 00:00:00 UTC ]
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The fate of the independent sales representative may be inextricably linked to that of the independent bookstore. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-02-08 00:00:00 UTC ]
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Time Warner Inc. said Wednesday that net income grew 51% in the last three months of 2012 even as revenue was largely unchanged. Rising fees from cable and satellite companies and higher ad revenue at the TV networks offset revenue declines at its movie studio and magazine businesses.Net income... Continue reading at Crains New York
[ Crains New York | 2013-02-06 00:00:00 UTC ]
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Baker & Taylor has appointed Sarah Walden to the role of buying director. Walden succeeds... Continue reading at The Bookseller
[ The Bookseller | 2013-02-05 00:00:00 UTC ]
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j2 Global continues to build out its digital media portfolio with the acquisition of popular gamer lifestyle brand IGN Entertainment, a News Corp property. Terms of the deal were not disclosed. Continue reading at Folio Magazine
[ Folio Magazine | 2013-02-05 00:00:00 UTC ]
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Weidenfeld & Nicolson has acquired a debut novel by US journalist Rene Denfield. Publishing... Continue reading at The Bookseller
[ The Bookseller | 2013-02-04 00:00:00 UTC ]
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Bonnier-owned Templar Publishing has bought fellow children's publisher Piccadilly Press,... Continue reading at The Bookseller
[ The Bookseller | 2013-02-01 00:00:00 UTC ]
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Chatto & Windus has acquired Road Ends, the third novel by Mary Lawson, author of Crow Lake... Continue reading at The Bookseller
[ The Bookseller | 2013-01-31 00:00:00 UTC ]
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