Danish Publisher Network to Use Real Time Bidding

Denmark’s leading publishers are combining with Rubicon Project to launch The Danish Publisher Network, in order to offer their online inventory and data to advertisers via real-time trading. Publishers including Politiken, Jyllands-Posten, ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
News tagged with: #leading publishers #rubicon project

Other news stories related to: "Danish Publisher Network to Use Real Time Bidding"


Danish Publisher Network to Use Real Time Bidding

Denmark’s leading publishers are combining with Rubicon Project to launch The Danish Publisher Network, in order to offer their online inventory and data to advertisers via real-time trading. Publishers including Politiken, Jyllands-Posten, ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rubicon project #leading publishers


Real-Time Advertising Bidding Offers Publisher Control

As publishers attempt to make online advertising a profitable and engaging business model, real time bidding on Web inventory by prospective clients is becoming more prevalent. Conde Nast launched a private Web ad exchange with AdMeld for select clients in late 2011, and now smaller publishers... Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smaller publishers #select clients


How Conde Nast, New York Times, Hearst Are Adapting for Real-Time Bidding

When Matt Prohaska joined The New York Times as its first-ever programmatic advertising director, he claims to have begun meetings by drawing blood from his arm. "I wanted to show everyone I was human," he said.There was no actual bloodshed. Mr. Prohaska, hired in April after running his own... Continue reading at Advertising Age

[ Advertising Age | 2013-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reach $8 #3% decline #sales staff


Now is the time for publishers to show their real value

As an industry, we are uniquely positioned to meet many of these needs and support the nation right now. After all we are in the business of informing, educating and entertaining people. And our industry has responded in many ways, with authors leading the charge. Continue reading at The Bookseller

[ The Bookseller | 2020-05-06 15:37:20 UTC ]
More news stories like this | News stories tagged with: #uniquely positioned


Publishers reap the rewards of content ad network bidding wars

Outbrain and Taboola are doing battle over the real estate at the bottom of article pages, and premium publishers are cashing in. The post Publishers reap the rewards of content ad network bidding wars appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium publishers #article pages #real estate


TV Fears 'Race to the Bottom' With Real-Time Bidding

Programmatic buying might be common for digital publishers, but for TV networks, shaking up legacy media buying won't happen easily.Interpublic Group of Cos. announced in August a consortium that includes A&E Networks, Cablevision, Clear Channel and Tribune to build and test an automated... Continue reading at Advertising Age

[ Advertising Age | 2013-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interpublic group #digital publishers #programmatic buying #real-time bidding


Publishing in Québec 2018: Good Times for English-Language Publishing

"There was a time when there were few English-language publishers here in Québec," says Linda Leith, president of the Association of English-language Publishers of Québec. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #english-language publishers #good times #english-language publishing


Danish Publisher Politiken Launches Polaris Publishing in Sweden

A key player in the Danish publishing market has launched a new publishing house in Sweden: can doubling her market mean twice the success? The post Danish Publisher Politiken Launches Polaris Publishing in Sweden appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #key player #sweden appeared


The Art of the Publisher by Roberto Calasso review – a timely insight into the identity of a publishing house

An important riposte to digital culture, these essays by the Italian publisher and author argue that a publisher’s list is a literary work in its own rightThis collection of essays by the Italian author and publisher Roberto Calasso, translated by Richard Dixon, is a paean to publishing. Calasso... Continue reading at The Guardian

[ The Guardian | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #timely book #physical objects #digital texts #single book


Survey Finds 60% of Publishers Agree that Print Publishing’s Time is Limited

Almost two-thirds of industry leaders from the publishing industry foresee that newspapers and other print publishers will end up as digital-only enterprises by 2020, according to a survey conducted by MPP Global Solutions. Conducted during two web ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print publishers #industry leaders #print publishing #publishers agree #survey conducted


Tech news site Gizmodo sold for third time in 8 years as European publisher Keleops looks to expand

Longtime technology news and review site Gizmodo has been sold for the third time in the past eight years Continue reading at ABC News

[ ABC News | 2024-06-04 20:54:20 UTC ]
More news stories like this | News stories tagged with: #european publisher


The Real Story of Why Disney+ Changed Its Logo: A ‘Different Time of Night’

Disney's logo and branding are a tale as old as time--but even classic stories need a new chapter every now and again. In March, Disney+ unveiled its full Hulu integration for bundle subscribers, combining the Disney+ and Hulu libraries in one application. This came with... Continue reading at AdWeek

[ AdWeek | 2024-05-28 10:00:00 UTC ]
More news stories like this | News stories tagged with: #libraries #hulu libraries #real story


Court to Hear Bids by Amazon, Publishers to Dismiss Revived Price Fixing Case

The hearing on the revived case comes some 10 months after magistrate judge Valerie Figueredo found insufficient evidence for the initial case to proceed. The suit accuses Amazon and the Big Five publishers of a conspiracy to fix e-book prices, a claim the publishers insist is "implausible" and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book


AAP Meeting Looks at Publishing During a 'Dicey Time'

Publishing is facing its severest set of challenges in a generation, experts noted at this year's AAP annual meeting: book bans, the lack of diversity, climate change, and “unrelenting” challenges to copyright. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #climate change #book bans


Boris Johnson to publish ‘memoir like no other’ of his time as PM

The book, which so far has no title or publication date, was announced by publisher William Collins, who did not reveal how much Johnson will be paidA memoir by former prime minister Boris Johnson, covering his years as leader, will be published by HarperCollins, it has been announced.The book,... Continue reading at The Guardian

[ The Guardian | 2023-01-16 16:38:43 UTC ]
More news stories like this | News stories tagged with: #memoir #publishing director #harpercollins #william collins #publish memoir #harpercollins uk #boris johnson


Shares in education publisher Pearson jump 20% on hopes of private equity bid

Market value increases by nearly £1bn as Apollo considers improved cash offer after £6.4bn deal rejectedPearson’s market value jumped by as much as a fifth after a US private equity group said it was considering making an improved cash offer after the educational publisher’s rejection of a... Continue reading at The Guardian

[ The Guardian | 2022-03-11 13:22:21 UTC ]
More news stories like this | News stories tagged with: #pearson #profit warnings #educational publisher


A Hayao Miyazaki graphic novel is being published for the first time in the U.S.

Exciting news for Hayao Miyazaki fans: Shuna’s Journey, a 1983 graphic novel by Miyazaki, will receive an English-language release in the U.S. late this year. First Second, a Macmillan imprint, will publish the work on November 1st. Alex Dudok de Wit will translate, and will write a new... Continue reading at Literrary Hub

[ Literrary Hub | 2022-02-25 18:53:27 UTC ]
More news stories like this | News stories tagged with: #graphic novel #macmillan #macmillan imprint #english-language release #exciting news


Lagardère raises publishing profit outlook as it prepares for Vivendi takeover bid

Hachette Livre owner Lagardère has raised its publishing division's profitability outlook to 13.5%. Continue reading at The Bookseller

[ The Bookseller | 2021-12-20 11:14:48 UTC ]
More news stories like this | News stories tagged with: #hachette livre #lagardère #publishing division


Alden sues Lee after news publisher rejects its takeover bid

Alden Global Capital hedge fund, owner of the Chicago Tribune, stepped up its attempts to buy Lee Enterprises this week, filing a lawsuit that accuses its board of denying shareholders of the newspaper publisher a voice in the matter. Continue reading at Baltimore Sun

[ Baltimore Sun | 2021-12-16 17:02:32 UTC ]
More news stories like this | News stories tagged with: #news publisher #chicago tribune #takeover bid


Alden sues Lee after news publisher rejects its takeover bid

Nearly a week after Lee Enterprises rejected Alden Global Capital’s attempt to buy the newspaper publisher, the hedge fund responded Wednesday with a lawsuit accusing Lee’s board of improperly denying shareholders the chance to have a say on the offer Continue reading at ABC News

[ ABC News | 2021-12-15 23:34:05 UTC ]
More news stories like this | News stories tagged with: #news publisher #takeover bid