Time Inc buys what is left of MySpace for its user data

Magazine publisher acquires social network’s owner Viant and will mine its membership dataTime Inc has acquired what is left of social media pioneer MySpace in a move designed to hoover up user data to help it target digital ads more effectively.The publisher of magazines including Time, People and in the UK, NME and Ideal Home announced in a statement it had acquired Viant, a group of companies that includes advertising network Specific Media, which purchased MySpace for $35m in 2011. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2016-02-11 00:00:00 UTC ]
News tagged with: #user data #move designed

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No More Late News: Financial Times Moves to One Print Edition Daily

The Financial Times will consolidate the multiple print editions it publishes each night into a single, global newspaper in the first half of 2014, using its website for breaking news as the publisher focuses on growth in digital products and perhaps sets the stage for eventual further... Continue reading at Advertising Age

[ Advertising Age | 2013-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher focuses #digital products #multiple editions #vice versa


Flipboard Hits 90 Million Users, Nearly Doubles Since April

Just two weeks after announcing a $50 million dollar round of funding, mobile news reader Flipboard revealed growth numbers that may explain investors' eagerness to get behind it.The company now claims 90 million users, a jump from the 85 million Flipboard CEO Mike McCue confirmed early last... Continue reading at Advertising Age

[ Advertising Age | 2013-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #company announced #months ago #traditional publishers #vanity fair


Furloughed by the government? At least you've got time to read

In the wake of the government shutdown, Baltimore-based breathe bookstore café is offering a 10 percent discount to furloughed workers. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #government shutdown #furloughed workers


Furloughed by the government? At least you've got time to read. (+video)

In the wake of the government shutdown, Baltimore-based breathe bookstore café is offering a 10 percent discount to furloughed workers. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #government shutdown #furloughed workers


Hirschkorn buys film rights to Paver's 'Chronicles'

Redhammer has sold film rights to Michelle Paver's Chronicles of Ancient Darkness six-strong... Continue reading at The Bookseller

[ The Bookseller | 2013-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michelle paver


Rider buys Grandin on autism

Rider has signed The Autistic Brain, co-authored by autism activist Temple Grandin. The Autistic... Continue reading at The Bookseller

[ The Bookseller | 2013-10-07 00:00:00 UTC ]
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Star Wars Reads Day is being held for the second time

Chain bookstores, indie locations, schools and school libraries are participating all over the world. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chain bookstores #school libraries


Piatkus buys Haysom debut

Emma Beswetherick, editorial director of Piatkus Fiction, has secured world rights in a “... Continue reading at The Bookseller

[ The Bookseller | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emma beswetherick #piatkus fiction


Canongate buys drought-ridden tale

Canongate editorial director Louisa Joyner and m.d. Jamie Byng have acquired UK and Commonwealth... Continue reading at The Bookseller

[ The Bookseller | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie byng #acquired uk


Star Tribune Announces New Initiative for Real-Time Management of Digital Advertising Campaigns

As a premium content publisher with unprecedented reach and coverage across the upper Midwest, Star Tribune has attracted the largest online readership of any Minnesota media brand—and the advertisers seeking to connect with that audience. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #star tribune


Pan Macmillan buys S L Grey novels

Pan Macmillan has bought two novels by writing collaboration "S L Grey", in a "... Continue reading at The Bookseller

[ The Bookseller | 2013-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan


Quercus buys YA concubine debut

Quercus has signed world rights to a YA novel it describes as "The Handmaid's Tale meets... Continue reading at The Bookseller

[ The Bookseller | 2013-10-03 00:00:00 UTC ]
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Facebook's new mobile ad format keeps users coming back to familiar apps

Ads for mobile apps are frequently ineffective after the first viewing -- once users install a given app, they rarely have incentives to try the software again. Facebook may have found a way to sustain customers' interest through its new deep linking ad format, however. The approach takes... Continue reading at Engadget

[ Engadget | 2013-10-02 00:00:00 UTC ]
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Faber buys Australian debut

Faber has acquired a debut novel set in medieval England from Australian author Robyn Cadwallader... Continue reading at The Bookseller

[ The Bookseller | 2013-10-01 00:00:00 UTC ]
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Is Login Data the New Gold?

In case you haven’t heard, third-party cookies are dying. That means publishers’ first-party data is becoming more valuable than ever. But not all publisher data is created equal. The digital media world is elevating the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #third-party cookies #first-party data #created equal


New Data, Insights Tools from Penton’s New Hope

Penton's New Hope Natural Media is unveiling data and insights subscription tools as it tries to reach new entrants into the natural products market and deepen engagement with existing players. The company has launched a manufacturer incubator resource,  Continue reading at Folio Magazine

[ Folio Magazine | 2013-09-27 00:00:00 UTC ]
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W H Smith 'could buy Dutch Ako chain'

The Dutch bookshop chain Ako could be sold to W H Smith, according to a report in De Telegraaf.... Continue reading at The Bookseller

[ The Bookseller | 2013-09-27 00:00:00 UTC ]
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Canongate buys Rhodes memoir

Canongate has acquired a memoir by classical music star James Rhodes. The publisher signed world... Continue reading at The Bookseller

[ The Bookseller | 2013-09-27 00:00:00 UTC ]
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Advertising Week Video: How Publishers Can Use Data More Effectively

For digital publishers, effectively harnessing data can turn a large but poorly understood audience into the targets advertisers covet, or help predict when certain consumers will be most likely to buy. The Weather Company has figured this out -- noticing that drops in summer temperatures, for... Continue reading at Advertising Age

[ Advertising Age | 2013-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #weather company


'The Time Traveler's Wife' gets a sequel

A preview of the upcoming sequel is available via the recently released ebook edition of 'The Time Traveler's Wife.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time traveler