TikTok to sell books directly to users via marketplace

To further capitalise on the popularity of BookTok the social media giant will let users purchase titles through partnerships with publishers and retailersTikTok has proved to be a hugely successful way to promote books in recent years, with publishers attributing the popularity of books such as It Ends With Us by Colleen Hoover and The Seven Husbands of Evelyn Hugo by Taylor Jenkins Reid in large part to recommendations on the app. Now TikTok has decided to sell books directly, announcing partnerships with publishers HarperCollins UK, WH Smith, Bloomsbury and bookshop.org, all of which will sell books via TikTok’s online marketplace.#BookTok is one of the social media platform’s most popular hashtags, reaching more than 90bn views to date, and as a result TikTok has formed several partnerships off the back of its success, including with the Hay festival and publisher Penguin Random House (PRH), where since September, app users have been able to tag any PRH title in their videos. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2022-11-17 16:49:24 UTC ]

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Final chapter for Pears' Cyclopaedia after 125 years in print

The once hugely popular almanac has seen much-diminished sales in the digital era, and editor’s retirement persuades publisher to close itOne hundred-and-twenty years after Pears’ Cyclopaedia made its first appearance, offering “A Mass of Curious and Useful Information about Things that everyone... Continue reading at The Guardian

[ The Guardian | 2017-09-01 00:00:00 UTC ]
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German and French book trades issue impassioned plea for government support

Germany and France have called on policy-makers in their respective governments in Berlin and Paris as well as in Brussels for sustainable policies to promote books in the digital age. Continue reading at The Bookseller

[ The Bookseller | 2017-06-16 00:00:00 UTC ]
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BookCon 2017: Colleen Hoover: Different Endings

It takes courage to ground a book in your family’s private story, especially one involving an abusive relationship. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-03 00:00:00 UTC ]
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Fielding and Tóibín events mark Hay's opening weekend

Hay Festival's first weekend has kicked off with a host of events featuring writers including Colm Tóibín, Helen Fielding and Stephen Fry who discussed issues such as using flashbacks in writing, criticisms of anti-feminism and "aggregating news agencies" such as Facebook. Continue reading at The Bookseller

[ The Bookseller | 2017-05-31 00:00:00 UTC ]
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Hay Festival marks 30 years with book of conversations

The Hay Festival, which opens later this week for its 30th year, is to release a book of Hay Festival Conversations: Thirty Conversations for Thirty Years to mark the anniversary.   Continue reading at The Bookseller

[ The Bookseller | 2017-05-23 00:00:00 UTC ]
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Hay Festival helps to fund town's library in 'short-term fix'

The Hay Festival has agreed to continue to fund part of Hay-on-Wye Library’s operating costs offering a “short-term fix for a long-term problem". Continue reading at The Bookseller

[ The Bookseller | 2017-05-18 00:00:00 UTC ]
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Hay Festival Announces Bogotá39-2017 Anthology of Latin American Authors

Ten years after publishing its original edition, the Hay Festival in Colombia announces the authors in the latest Bogotá39 anthology. The post Hay Festival Announces Bogotá39-2017 Anthology of Latin American Authors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-05-08 00:00:00 UTC ]
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Exclusive 'yellowbacks' sold in WH Smith to mark anniversary

W H Smith is celebrating its 225th anniversary year with a classic ‘yellowback’ book collection similar to the ones sold in the mid-1800s by the retailer. Continue reading at The Bookseller

[ The Bookseller | 2017-03-18 00:00:00 UTC ]
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Bookstore News: February 24, 2017

The downloadable audio site for indie bookstores, Libro.fm, sets opening date; a new Georgia bookstore will sell books by the pound; a Nevada shop announces plans to close; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-24 00:00:00 UTC ]
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‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation

What's done to help sell standard books, but not to help sell books in translation? In a telling interview, Chad Post talks about differences in marketing. The post ‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-02 00:00:00 UTC ]
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Christopher Bone appointed Hay Festival publicity director

Christopher Bone, formerly senior communications manager at FMcM Associates, has been appointed to the new role of publicity director for Hay Festival.  Continue reading at The Bookseller

[ The Bookseller | 2017-01-11 00:00:00 UTC ]
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Bookstore News: November 17, 2016

A Washington, D.C. store preps for a holiday expansion; a Texas bookstore owner makes a comeback; Canadian stores get the okay to sell books and booze; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-17 00:00:00 UTC ]
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WHS book sales down 2% despite boost from Zoella

WH Smith saw strong sales from its Zoella Book Club launch over summer, but general book sales were down 2% like-for-like for the retailer in the year ending 31st August 2016. Continue reading at The Bookseller

[ The Bookseller | 2016-10-14 00:00:00 UTC ]
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Howard Jacobson and Mervyn King feature in new ‘Hay Levels’ series

Novelist Howard Jacobson and Mervyn King, former governor of the bank of England, are amongst the first speakers to appear in this year’s Hay Levels, a series of educational videos for A-Level students from the Hay Festival. Continue reading at The Bookseller

[ The Bookseller | 2016-10-12 00:00:00 UTC ]
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Live events 'important for children's books'

Live events are having a direct impact on book sales in the children's market, according to Julia Eccleshare, children's director for Hay Festival, speaking at The Bookseller's Children's Conference this afternoon (27th September). Eccleshare said she thought live performances were not only a... Continue reading at The Bookseller

[ The Bookseller | 2016-09-28 00:00:00 UTC ]
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Pavilion to publish ‘The Secret Life of Puppies’ TV Tie-In

Pavilion Books will publish the official companion to the "hugely successful" Channel 5 series "The Secret Life of Puppies" this October. Continue reading at The Bookseller

[ The Bookseller | 2016-09-17 00:00:00 UTC ]
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Pride and Prejudice and Zombies author sued by publisher

Publishing giant Hachette is taking author Seth Grahame-Smith to court over latest manuscript they say is ‘in large part an appropriation of a 120-year-old public domain work’Pride and Prejudice and Zombies author Seth Grahame-Smith is being sued by his publisher for delivering a manuscript that... Continue reading at The Guardian

[ The Guardian | 2016-08-31 00:00:00 UTC ]
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CI 4: Telling Stories at Children's Institute

The 45-hour children's bookseller gathering in Orlando closed on a high note, in large part because of the energy and enthusiasm of booksellers and connections made thanks to the stories they brought with them and the authors presented throughout the institute. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-24 00:00:00 UTC ]
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Zoella reveals first WHS book club titles

Zoella has officially launched her book club with WH Smith, revealing eight titles from Fangirl by Rainbow Rowell to All The Bright Places by Jennifer Niven. Continue reading at The Bookseller

[ The Bookseller | 2016-06-10 00:00:00 UTC ]
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