TikTok meets Tolkien: how the Folio Society attracted gen Z readers

The publishing house is booming thanks to sci-fi and fantasy novels – and a love of artisanal editions Founded in 1947, the Folio Society was once a membership club known for publishing classic tomes and history books, with a customer base of predominantly “old white men”, according to its boss.Now, however, more than half the people who buy its books are aged between 25 and 44, and it is selling more sci-fi and fantasy titles, boosted by BookTok and growing gen Z interest in “artisanal” editions. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2024-09-08 10:00:45 UTC ]
News tagged with: #history books #fantasy novels #folio society #membership club #customer base #white men #fantasy titles #growing gen #artisanal editions #publishing house

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Penguin Random House hold 'positive' meeting to resolve union row

Following widespread outcry after the publisher announced it was ending its relationship with unions, fresh talks suggest a new agreement is in the offingIn what is being widely interpreted as a management climbdown, Penguin Random House, the world’s biggest publisher, has resumed talks with... Continue reading at The Guardian

[ The Guardian | 2016-12-21 00:00:00 UTC ]
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The Boston Globe uses Facebook groups to create direct connections with readers

While many publishers are trying to forge direct connections with readers as a defense against Facebook, The Boston Globe is using the social giant itself to engage its readers. The Globe started a private Facebook group December 2 for subscribers to discuss the news. While other publishers are... Continue reading at Digiday

[ Digiday | 2016-12-20 00:00:00 UTC ]
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Good to meet you… Hannah Heiskanen

This Finnish book lover reads the Guardian in order to keep in touch with the UK after coming here on the Erasmus programmeI’m originally from Helsinki, Finland. I majored in English philology at the University of Helsinki, and began an ongoing relationship not only with my British boyfriend but... Continue reading at The Guardian

[ The Guardian | 2016-12-16 00:00:00 UTC ]
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The Fidel Castro Reader: Castro's Cuba, and What Comes Next

A round-up of books about Fidel Castro's rise to power, life in Cuba during the Castro regime, and what comes next after Castro's death. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-14 00:00:00 UTC ]
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What You Missed: Inside the 2016 Folio: Marketing Awards

Meet the sixteen teams bringing innovation and creativity to marketing in the magazine industry. The post What You Missed: Inside the 2016 Folio: Marketing Awards appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-14 00:00:00 UTC ]
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The 2016 Folio: Marketing Awards

Top 20 Marketing Campaign Winners:  1105 Media, Live From: Use of Social Media 5280 Publishing, 5280 Selects Newsletter & Day in Denver Giveaway: Behavioral Campaign and Use of Contests Bonnier Corporation, The post The 2016 Folio: Marketing Awards appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-14 00:00:00 UTC ]
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Investment company Rathbones to sponsor Folio Prize

Rathbone Investment Management has been confirmed as the new sponsor of the Folio Prize, which will become the Rathbones Folio Prize. Continue reading at The Bookseller

[ The Bookseller | 2016-12-14 00:00:00 UTC ]
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The Fidel Castro Reader: Biographies

A dip into the PW archives reveals a slew of books about Fidel Castro, the nation he ruled, and its impact on world events. Here, we round up books about the man himself, including his autobiography. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-14 00:00:00 UTC ]
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The Fidel Castro Reader: Castro, Kennedy, the Mob, and the CIA

Cuba may be an island, but the man who put it at the center of so much 20th century drama certainly wasn't. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-14 00:00:00 UTC ]
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Publishers rush out Trump and Brexit books to traumatised readers

Industry push for titles responding to this year’s shocking votes in the US and UK prompts raft of comedies and sober analysesPublishers are rushing out a raft of titles to meet demand among readers traumatised by the election of Donald Trump and the aftermath of the Brexit referendum. Titles... Continue reading at The Guardian

[ The Guardian | 2016-12-09 00:00:00 UTC ]
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Noir Press: Bringing Lithuanian Fiction to English Readers

‘Does a Lithuanian author stand a chance in the ocean of books on British bookshop shelves?’ Noir Press’ Stephan Collishaw says he has a good answer. Laura Sintija Černiauskaitė is the Vilnius-born, 39-year-old author who won the 2009 European Union Prize for Literature for her ‘Kvėpavimas į... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-07 00:00:00 UTC ]
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How Publishers Pivoted to Meet FTC’S Native Guidelines

[Sponsored] A year after the FTC’s ruling, how many publishers are compliant? The post How Publishers Pivoted to Meet FTC’S Native Guidelines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-01 00:00:00 UTC ]
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Best e-readers

Folks used to think that e-readers would relegate traditional paper books to the scrapyard of the past and destroy the publishing industry as we knew it. But, in the time since the first Kindle e-reader was unveiled in 2007, the dire declarations of what effect the devices might have on our... Continue reading at PC World

[ PC World | 2016-11-23 00:00:00 UTC ]
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Jarett Kobek: ‘The internet has been enormously detrimental to society’

The author of Silicon Valley satire I Hate the Internet on the evils of social media, and how novelists have failed to tackle itWhen the novel I Hate the Internet came out in the US earlier this year, it had every likelihood of sinking without trace. It was self-published, it was by a young... Continue reading at The Guardian

[ The Guardian | 2016-11-20 00:00:00 UTC ]
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Denmark’s Bogforum: Bringing Readers, Authors and Publishers Together

At Denmark's largest book fair, Bogforum, director Andreas Nordkild Poulsen is working on engaging readers and giving publishers and authors a public forum. The post Denmark’s Bogforum: Bringing Readers, Authors and Publishers Together appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-16 00:00:00 UTC ]
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International Industry Notes: Young Readers in China; Young Publishers in the US

The Shanghai Children's Book Fair opens this week with a global roster of speakers; Penguin Random House rolls out a plan to help employees pay off student loans. The post International Industry Notes: Young Readers in China; Young Publishers in the US appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-15 00:00:00 UTC ]
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Folio’s Carroll service named Book of the Year

The Folio Society took home three British Book Design & Production Awards last night, including the ceremony’s top award, with a string of smaller and niche operations also lauded for their bold approaches to publishing. Continue reading at The Bookseller

[ The Bookseller | 2016-11-11 00:00:00 UTC ]
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Justice Department Reaffirms Reader Privacy Protections

After sending a request to Attorney General Loretta Lynch asking whether she is committed to keeping the reader privacy policy adopted by her predecessor, the department reffirrmed that it will abide by those protections. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-03 00:00:00 UTC ]
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The 2016 Folio: 100 — Director-Level Doers

Recognizing the most forward-thinking and innovative leaders in magazine media. The post The 2016 Folio: 100 — Director-Level Doers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-03 00:00:00 UTC ]
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The 2016 Folio: 100 — Up-and-Coming Trailblazers

Recognizing the most forward-thinking and innovative leaders in magazine media. The post The 2016 Folio: 100 — Up-and-Coming Trailblazers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-03 00:00:00 UTC ]
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