Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened." This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'
[ AdWeek | 2015-10-04 00:00:00 UTC ]
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David Walliams easily romped to the number one spot on the UK Official Top 50 in the strongest... Continue reading at The Bookseller
[ The Bookseller | 2014-09-30 00:00:00 UTC ]
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This week, new Martin Amis, Marlon James's epic masterpiece, and the amazing "On Immunity." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
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Amazon, Perseus reach new ebook deal and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
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In a few days, the eclectic comics and pop culture mix of New York Comic Con (NYCC) will stretch well beyond the walls of the Javits Center, becoming a new 11-day event series that organizer ReedPop is billing as New York Super Week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
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Welcome to PW's inaugural round-up of books that are making the rounds in foreign markets, among them a Chinese techno thriller, a new bestselling Swedish crime trilogy, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
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Minnesota license plates proclaim that the state is the Land of 10,000 Lakes. It could just as well be called the land of 10,000 presses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
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Two Scandinavian companies offering ebook subscription services, Storytel and Mofibo, are going... Continue reading at The Bookseller
[ The Bookseller | 2014-09-24 00:00:00 UTC ]
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September 21-27 is Banned Books Week. Here we offer a list of titles that have been challenged, restricted, removed, or banned in 2013 and 2014. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-23 00:00:00 UTC ]
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This week, the definitive Tennessee Williams biography, how Aristotle invented science, and Lauren Oliver's creepy ghost story. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-19 00:00:00 UTC ]
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Johnson steps down as Red Wheel/Weiser publisher and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-19 00:00:00 UTC ]
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A government-initiated inquiry into the online-physical and ebook sectors in the UK, a digital... Continue reading at The Bookseller
[ The Bookseller | 2014-09-18 00:00:00 UTC ]
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This week in children's apps, we feature two apps that explore the outdoors—on safari and in the garden—and another app that helps loved ones stay connected through reading. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-18 00:00:00 UTC ]
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Graphic novel sales are up this year in both the bookstore channel and specialty comics shops. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-17 00:00:00 UTC ]
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It's September which means school is back in session. Here are 10 books that take place at schools or primarily involve the lives of teachers and students. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-17 00:00:00 UTC ]
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The German Book Office's Riky Stock spoke to editors and publishers about the factors at play when considering publishing a translation in the US market. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-15 00:00:00 UTC ]
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Book trade individuals on both sides of Scotland's independence debate have spoken out as... Continue reading at The Bookseller
[ The Bookseller | 2014-09-15 00:00:00 UTC ]
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Winters goes ‘Underground’ at Mulholland and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-12 00:00:00 UTC ]
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It's been a good week for indie bookstores with Maple Street Book Shop in New Orleans celebrating its first half century and two stores announcing successful transitions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-12 00:00:00 UTC ]
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American Academy of Religion recognizes excellence in scholarship; another big hit for Lysa TerKeurst. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-10 00:00:00 UTC ]
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Joel Osteen offers more encouragement in his newest book; James Carroll explores the meaning of Jesus for today. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-09 00:00:00 UTC ]
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