This classic economic theory could save the digital publishing business

Last year, for the first time ever, more money was spent advertising online than on traditional television. So why are digital publishers still struggling? Sponsored by Rumble. The post This classic economic theory could save the digital publishing business appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-09-13 00:00:00 UTC ]
News tagged with: #digital publishers

Other news stories related to: "This classic economic theory could save the digital publishing business"


6 Powerful Insights Helping Digital Publisher Romper Reach Millennial Moms

You're a newly minted mom. What do you want to read at 2 a.m. when you're sleep deprived, feeding your baby and have one free hand for your phone? That question is the driving force of Romper, which is emerging as a formidable publisher two years into its quest to attract millennial moms. The... Continue reading at AdWeek

[ AdWeek | 2017-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #driving force #free hand


NPD Top 10 Publishers Ranked by Print & Digital Unit Sales, 2016

In February, we ran a listing of the country’s largest publishers ranked by print units sold through outlets that report to NPD BookScan. While that approach has its limitations (it doesn’t include ebook sales or sales at outlets that don’t report to BookScan), it does provide a look at how the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-11 00:00:00 UTC ]
More news stories like this |


Beynon joins HQ as head of digital publishing

HarperCollins imprint HQ has appointed Nia Beynon to the newly-created role head of digital publishing.  Continue reading at The Bookseller

[ The Bookseller | 2017-07-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishing


European Publishing Associations on Geo-Blocking, Ebooks, and the Digital Single Market

On the European Commission's geo-blocking regulations for ebooks, the Italian, Greek, French, and European publishing associations issue words of caution. The post European Publishing Associations on Geo-Blocking, Ebooks, and the Digital Single Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-07-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #european commission


The lucrative business of science publishing | Letters

Readers discuss the pros and cons of open access to scientific journalsStephen Buranyi’s article on the lucrative business of academic publishing does not go far enough (How Robert Maxwell turned science publishing into a money machine, 27 June). At least academic researchers have access to... Continue reading at The Guardian

[ The Guardian | 2017-07-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #university presses #learned societies #scientific publishing #full report


Is the big business of scientific publishing bad for science? – podcast

It is an industry like no other, with profit margins to rival Google – and it was created by one of Britain’s most notorious tycoons: Robert Maxwell• Read the text version hereSubscribe via Audioboom, iTunes, Soundcloud, Mixcloud, Acast & Sticher and join the discussion on Facebook and... Continue reading at The Guardian

[ The Guardian | 2017-07-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #rival google #profit margins #big business


Is the staggeringly profitable business of scientific publishing bad for science?

It is an industry like no other, with profit margins to rival Google – and it was created by one of Britain’s most notorious tycoons: Robert Maxwell. By Stephen BuranyiIn 2011, Claudio Aspesi, a senior investment analyst at Bernstein Research in London, made a bet that the dominant firm in one... Continue reading at The Guardian

[ The Guardian | 2017-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #amazon posted #scientific publishing #scientific journals


Edtech: Russian Publisher Prosveshcheniye Announces a Digital Educational Platform

In a bid to build a comprehensive digital educational content platform for Russia, the publisher Prosveshcheniye creates a partnership with Yandex. The post Edtech: Russian Publisher Prosveshcheniye Announces a Digital Educational Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-23 00:00:00 UTC ]
More news stories like this |


Digital Publishers Have Been Slow to Adopt Vertical Video Ads. Is That About to Change?

MediaRadar is a cloud-based intelligence platform which uses data science to give ad sales advice on millions of brands. The company published a trend report on Tuesday, Vertical Video Market Snapshot: Q1 2017, which analyzed the use of vertical video advertising by media properties in the first... Continue reading at AdWeek

[ AdWeek | 2017-06-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media properties #trend report #company published #data science #digital publishers


‘In reality, we are a content company’: Football clubs embrace the role of digital publisher

Some teams' marketers are already back on the training field in a bid to monetize an uptick in digital consumption they have so far struggled to understand. The post ‘In reality, we are a content company’: Football clubs embrace the role of digital publisher appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital consumption #digital publisher #content company


An Indie Publisher at 50: Kogan Page’s International Language of Business

Thanks to digital initiatives and a strong list of titles, 50-year-old UK book publisher Kogan Page is growing its business, despite more competition. The post An Indie Publisher at 50: Kogan Page’s International Language of Business appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #strong list #digital initiatives #kogan page #indie publisher #business appeared


Digital Publishing's Bar Code Revolution

Publishing discovered the utility of scannable bar codes early. Just ask the 13-digit ISBN. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-05-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishing


‘The future of their businesses is at stake’: European publishers are exploring alternatives to the duopoly

"Publishers everywhere are looking for answers, but this is an area European publishers are leading." The post ‘The future of their businesses is at stake’: European publishers are exploring alternatives to the duopoly appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #european publishers #duopoly appeared


Reactions to the Publishers Association’s UK 2016 Report: Clearly Unclear on Digital

The culprit-of-choice for the new report's 'downturn' in e-reading is 'screen fatigue.' And the usual confusion follows a data-challenged overview. The post Reactions to the Publishers Association’s UK 2016 Report: Clearly Unclear on Digital appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-05-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #screen fatigue #publishers association #digital appeared #post reactions


Publishers say Facebook can save Instant Articles with better data, subscription tools

Publishers say that Facebook can save Instant Articles by improving subscription products, letting pubs have more control over their inventory and sharing more user data. The post Publishers say Facebook can save Instant Articles with better data, subscription tools appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #subscription tools #post publishers #user data


Publish or Plug In? Debating Academic Books and Digital Dynamics

'I completely disagree with the phrase "publish or perish," says one voice in academic publishing. So what does the digital disruption disrupt? The post Publish or Plug In? Debating Academic Books and Digital Dynamics appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-04-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #academic publishing


A New Digital Revenue Driver Delivers for Publisher and Their Clients

[Sponsored] Mining Media International implemented Xposure’s FlockXchange platform to change their digital strategy while bringing in new revenue. The post A New Digital Revenue Driver Delivers for Publisher and Their Clients appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital strategy


Report: Nigerian Publishing in Crisis of Mistrust, Economic Challenges

Publishers, distributors, booksellers, and authors find themselves pointing at each other in a reported ‘vicious circle’ for Nigeria’s market. By Dennis Abrams | @DennisAbrams2 ‘A Constant Battle’ t The Guardian in Nigeria, Anote Ajeluorou reports on a bitterness in the publishing industry... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-04-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #economic challenges #post report


The Times of London sees success in an editions approach to digital publishing

"General news is a commodity and hard to charge for as it’s free everywhere. We’re focusing on what’s truly distinctive." The post The Times of London sees success in an editions approach to digital publishing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishing


Popular and Prolific Pope Keeps Publishers Busy

Religion and secular publishers look for new ways to set their titles apart from the hundreds of books on Pope Francis that have been published so far. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pope francis