Magazines have been more fragrant than usual this year. During the first six months of 2014, magazines ran 17 more perfume and cologne ads with scent strips than they did a year earlier, good for a 10% increase, according to a report from analytics firm MediaRadar.The report, which looked at 177 consumer magazines, found 296 total scented ads. That amounted to 629 total ad pages for fragrance brands. Dior Parfums placed the most ads with scented pages, followed by Chanel, Ralph Lauren, Calvin Klein and Chloe, according to MediaRadar.Among magazines, Hearst's Cosmopolitan ran the most ad pages with scents or samples at 48, followed by fellow Hearst title Elle and Time Inc.'s InStyle, each with 42 pages. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-08-13 00:00:00 UTC ]
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Controversial owner Wendy McCaw has shut down Santa Barbara News-Press, which won Pulitzer prize in 1962The longest-running newspaper in southern California has ceased publication after filing for bankruptcy.The Santa Barbara News-Press has posted its last online edition after ceasing print... Continue reading at The Guardian
[ The Guardian | 2023-07-24 12:36:36 UTC ]
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Known for its soaring rafters and walls of staff picks on every flavor, Seattle’s Elliott Bay turned 50 years old this June—just a year after an ownership change. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-14 04:00:00 UTC ]
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The U.S. outpost of the general news publisher The Guardian finished the first quarter of its fiscal year, which ended June 30, with advertising revenues up 42% year over year, according to senior vice president of advertising Luis Romero. The hikes buck common trends most publishers are seeing.... Continue reading at AdWeek
[ AdWeek | 2023-07-12 08:56:56 UTC ]
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Jerusalem's Educational Bookshop has focused on Palestinian literature and nonfiction since its first location opened in 1984. The post Jerusalem’s Educational Bookshop at 39 Years: ‘The Palestinian Point of View’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-07-11 18:34:49 UTC ]
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The manga new releases out July 2023 include a sweet high school romance, adventures at magic school, a body swap horror story, and lots more! Continue reading at Book Riot
[ Book Riot | 2023-07-06 10:33:00 UTC ]
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One of the world’s oldest newspapers, the Vienna-based Wiener Zeitung, is ending its daily print run after more than three centuries Continue reading at ABC News
[ ABC News | 2023-06-30 10:46:38 UTC ]
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Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek
[ AdWeek | 2023-06-28 09:22:55 UTC ]
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Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
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With the school year winding down, we spoke with three educators about how they help their students look back on what they've learned—and forward to a summer of possibilities—with special end-of-year celebrations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-26 04:00:00 UTC ]
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Six months after the beloved literary magazine Bookforum announced its December 2022 issue would be its last, the Nation announced its resurrection. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-06-24 00:21:58 UTC ]
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Almost 60 years after the publication of Where The Wild Things Are (November 23 will mark the rumpus), the world is getting a new children’s book from the late Maurice Sendak. HarperCollins Publishers will be releasing Ten Little Rabbits: A Counting Story with Mino the Magician, a count-along... Continue reading at Literrary Hub
[ Literrary Hub | 2023-06-22 13:53:52 UTC ]
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Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget
[ Engadget | 2023-06-20 16:46:02 UTC ]
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The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday
[ Digiday | 2023-06-20 13:41:01 UTC ]
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Steam is the world’s most popular platform for PC games and a bedrock of the industry. But if you compare the Steam of today with, say, the Steam of ten years ago, surprisingly little has changed. Or surprisingly little had changed, because Steam just released one of its biggest updates in... Continue reading at PC World
[ PC World | 2023-06-15 14:35:55 UTC ]
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With results down in fiscal 2023, Wiley announced that it will offload non-core assets in fiscal 2024 and focus on its research and learning groups. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-15 04:00:00 UTC ]
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Lorrie Moore's fourth novel, 'I Am Homeless If This is Not My Home,' follows a grieving man through the chaos of 2016 and some wondrous metaphysical byways. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-06-14 13:00:25 UTC ]
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The AAP StatShot figures for March 2023 arrive with trade revenues up 0.2 percent for the month of March, 1.1 percent year-to-date. The post March StatShot: US Book Industry Up 3.2 Percent Year-to-Date appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-06-09 16:06:34 UTC ]
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Barnes & Noble just released their "Best Books of the Year (So Far)", and the list is full of surprises. Continue reading at Book Riot
[ Book Riot | 2023-06-05 11:00:00 UTC ]
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With its Paris Book Market opening today, BIEF is observing 150 years of its service to French publishing in the international industry. The post In Paris, BIEF Celebrates Its 150th Year: ‘Open Marketplace’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-06-02 17:27:52 UTC ]
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The Audio Publishers Association finds in its annual report that audiobook sales generated $1.8 billion in the United States in 2022. The post APA Report: US Sees Double-Digit Audiobook Sales Growth for 11th Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-06-01 15:27:14 UTC ]
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