The Wall Street Journal’s guide to making great native ads

At the Digiday Publishing Summit, Trevor Fellows, the Journal's global head of advertising sales, outlined five key elements to making that process less "painful." The post The Wall Street Journal’s guide to making great native ads appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-09-19 00:00:00 UTC ]
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W H Smith reports high street book sales increase

W H Smith has announced that it expects full-year results to be at the top end of market... Continue reading at The Bookseller

[ The Bookseller | 2012-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top end


New NY Times CEO could make $10.5M

The New York Times Co. named former BBC director general Mark Thompson as its new CEO earlier this week, and now comes word that he will receive a pay package totaling as much as $10.5 million, including an annual salary of $1 million, according to Bloomberg News. Mr. Thompson, who was... Continue reading at Crains New York

[ Crains New York | 2012-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print editions #boost revenue #digital products #online access


BA backs indie's high street shopping campaign

An independent bookseller who launched a campaign to encourage more people to shop on their high... Continue reading at The Bookseller

[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Google buys Frommer’s Travel Guides

John Wiley & Sons work to sell off unwanted assets as Google makes its foray into the publishing industry.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #travel guides #google makes #publishing industry


Wiley to change journal licensing 'immediately'

John Wiley & Sons is changing the way it licenses journals published under its Open Access... Continue reading at The Bookseller

[ The Bookseller | 2012-08-14 00:00:00 UTC ]
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Make That E-Book a Venti

Got an email from a “fan” outraged that a novel I’ve been working on for two years, six days a week is $13 in ebook. Enjoy your $4 coffee. – Author Brent Weeks, via Twitter Continue reading at AllThingsD

[ AllThingsD | 2012-08-13 00:00:00 UTC ]
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Ingram Makes Color Print-On-Demand More Economical

Ingram Content Group has announced a new “standard color” pricing model for print-on-demand technology that has reduced costs by roughly two-thirds, making color POD an economical publishing option for the first time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print-on-demand technology


London's high street 'dead' as Games hit trade

Retailers have spoken of “dead” high streets in London as shoppers avoid the West End... Continue reading at The Bookseller

[ The Bookseller | 2012-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high street #west end


Youngest ever authors make Dylan Thomas Prize longlist

Legend Press and Bloomsbury both have two books on the £30,000 University of Wales Dylan... Continue reading at The Bookseller

[ The Bookseller | 2012-07-30 00:00:00 UTC ]
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Is Amazon Making A 10-inch Tablet?

News updates all day from Fast Company.Amazon is getting ready to introduce new tablets, Staples' president of U.S. retail, Demos Parneros, told Reuters Monday.Parneros said the online retailer will introduce five or six new tablet SKUs, or stock-keeping units, including those for a 10-inch... Continue reading at Fast Company

[ Fast Company | 2012-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling content #helped establish #leading distributor


After Great Year, Scholastic Tries For Encore

Fiscal 2012 was a good year made great by The Hunger Games,” Scholastic chairman Dick Robinson told analysts in a conference call last Thursday to discuss results in the year ended May 31, in which sales rose 14%, to $2.15 billion, and net income jumped from $39.4 million to $102.4 million. The... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great year #hunger games #conference call #book publishing #distribution group #trade division #digital editions


Bloomsbury's Farrar to make London return

Bloomsbury has appointed Kathleen Farrar to the role of Bloomsbury Group sales and marketing... Continue reading at The Bookseller

[ The Bookseller | 2012-07-16 00:00:00 UTC ]
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HarperCollins to publish Fifty Shades-inspired lovers' guide

HarperCollins is attempting to help readers live out their Fifty Shades of Grey-inspired... Continue reading at The Bookseller

[ The Bookseller | 2012-07-13 00:00:00 UTC ]
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Making a Case for HTML5 Investment

HTML5 promises to get publishers closer to digital media’s Promised Land: create once, deliver everywhere. As deployments increase and the standard evolves, media companies are finding it easier to make a business case for HTML5 investment. .. Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business case #publishers closer #promised land #media companies


Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine websites #ad tech


Media Decoder Blog: From Penguin, a Plan to Make Its E-Books Available in New York City Libraries

The publisher, in conjunction with city libraries and 3M, will make its books available in e-format, though they will not be available immediately after release. Continue reading at The New York Times

[ The New York Times | 2012-06-21 00:00:00 UTC ]
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More Tablet Owners Want Free Apps, With Ads, Instead of Paid

Both the number of people who use tablets and usage per tablet user are exploding. But tablet users' appetite for paid apps isn't following the trend.   A new study commissioned by the Online Publishers Association found that 54% of tabl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free apps #tablet user #tablet users #study commissioned


Google Play Books makes an efficient arrival in Germany

Germans, grab your reading glasses, for it's today that Google is announcing the arrival of Play Books -- complete with the ability to purchase native language texts -- in the land of the Kant and Goethe. Yes, those in Deutschland may now buy and read titles from Google Play Books on their... Continue reading at Engadget

[ Engadget | 2012-06-15 00:00:00 UTC ]
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Indies continue to decline on high street

Booksellers Association chief executive Tim Godfray has renewed calls for publishers to "... Continue reading at The Bookseller

[ The Bookseller | 2012-06-15 00:00:00 UTC ]
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IDPF, Kobo, and Imago’s iSee Guides at BEA 2012

There was plenty of digital activity at this year BookExpo America, starting with the IDPF Digital Book 2012, which emphasized what IDPF executive director Bill McCoy said was the results of the “experimentation” and the “doers.” IDPF featured such “doers” as marketer and publishing maverick... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital activity