The Sun links up with O2 to offer Premier League clips with 4G deals

Publisher's Sun+ digital offering gains massive boost as it joins packages available to mobile network's 23 million UK customersThe Sun has struck a deal with mobile operator O2 to offer its 4G customers content including Premier League football goal clips, a groundbreaking move that could transform its Sun+ digital subscription offering.Tapping in to the marketing clout of O2, the UK's second largest mobile network with 23 million customers, with Sun+ offered as a mobile package could significantly boost subscriber takeup of the £2-a-week Sun+ digital service.As well as football video highlights, O2 subscribers will get access to thesun.co.uk and the Sun's mobile and tablet apps.Under the terms of the deal, O2 will offer new 4G customers, and existing customers who upgrade, a choice of two 4G packages that will include the Sun+ service.A 4G plan with 5GB of data priced at £22 a month will come with six months' free access to Sun+. With an 8Gb data package, priced at £27 a month, customers will get 12 months' free Sun+ access."This is a natural fit for the Sun as we seek old friends and new audiences on a growing range of digital platforms," said David Dinsmore, the editor of the Sun.The financial details of the deal were not disclosed but it is standard practice for a distribution partner to get a discounted rate, meaning Sun+ will not get £2 a week per customer from each sign-up.The UK's biggest-selling newspaper signed up 117,000 subscribers for Sun+ between launch on... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-30 00:00:00 UTC ]
News tagged with: #marketing campaigns #including tv #print ads #nationwide network

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Flooved offers digital book subs

A start-up digital textbook platform has agreed terms with 12 publishers ahead of a 1st September... Continue reading at The Bookseller

[ The Bookseller | 2012-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agreed terms #1st september


Amazon conjures Harry Potter e-deal

Amazon says it has signed a deal for the electronic books rights to all seven Harry Potter titles in English, French, Italian, German and Spanish for its Kindle lending library. Continue reading at Stuff

[ Stuff | 2012-05-11 00:00:00 UTC ]
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Media Decoder Blog: Amazon Program Offers "Harry Potter" Series to Kindle Owners

Members of the Amazon Prime subscription program will be able to read "Harry Potter'' ebooks for free through the Kindle Owners' Lending Library, a move intended to encourage consumers to buy Kindle devices. Continue reading at The New York Times

[ The New York Times | 2012-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #kindle owners #lending library


Nook and HMH partner in school deal

Houghton Mifflin Harcourt (HMH) has teamed up with Barnes & Noble’s Nook to deliver e-... Continue reading at The Bookseller

[ The Bookseller | 2012-05-03 00:00:00 UTC ]
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Barnes & Noble Deal Signals New Microsoft Savvy

The deal with the maker of the popular Nook ebook reader shows that Microsoft, like Apple, understands that ecosystems are the key to success. Continue reading at PC World

[ PC World | 2012-05-01 00:00:00 UTC ]
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Two-book Golden deal for W&N

Weidenfeld & Nicolson has acquired one of the hotly-tipped books of London Book Fair, Golden... Continue reading at The Bookseller

[ The Bookseller | 2012-04-27 00:00:00 UTC ]
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First Rowling translation deals

J K Rowling's The Casual Vacancy is to be published in Germany by Carlsen and Ullstein,... Continue reading at The Bookseller

[ The Bookseller | 2012-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #casual vacancy


John Green deal for Penguin

Penguin Children’s has acquired UK and Commonwealth rights from Penguin US division Dutton... Continue reading at The Bookseller

[ The Bookseller | 2012-04-20 00:00:00 UTC ]
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Nature Publishing Group Launches Linked Data Platform

Nature Publishing Group is trying to break into the future of scientific publishing with its new linked data platform—launched earlier this month; the new platform is designed to enrich search functions. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-19 00:00:00 UTC ]
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Dobelli, Beauman, Cowan deals for Sceptre

Sceptre has signed three new titles, striking deals for a non-fiction title about avoiding errors... Continue reading at The Bookseller

[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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Hely Hutchinson: Hachette UK agency deals 'continue'

  Hachette UK c.e.o. Tim Hely Hutchinson has assured authors that the publisher is... Continue reading at The Bookseller

[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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Apple and four publishers seek EC deal; Penguin does not

Five of the companies under investigation in Europe over ebook pricing have made representations... Continue reading at The Bookseller

[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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Time Out New York Launches E-Commerce, Daily Deals Platform

Moving forward with an expanded focus on digital media, Time Out New York (TONY) has integrated e-commerce and daily deals into its website and newly-launched apps. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-11 00:00:00 UTC ]
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Freak show tale bags six-figure deal

Hot pre-Fair debut The Palace of Curiosities by poet and performance artist Rosie Garland has... Continue reading at The Bookseller

[ The Bookseller | 2012-04-10 00:00:00 UTC ]
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Self-Made Bestseller Weighs Traditional Deals

Hugh Howey has not quite broken out in the way recent self-publishing superstars like Amanda Hocking and John Locke have, but his sales record has made New York publishing houses take notice. Best known among his avid fan base for Wool, his five-part science fiction series, Howey estimates that... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-06 00:00:00 UTC ]
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Tablet Reading Apps Zite, Pulse Strike Publisher Deals

More tablet experimentation from publishers, this time via reading apps Pulse and Zite. Zite, which already offered readers excerpts from Bonnier's Popular Science magazine, will now be doing that with 20 other Bonnier titles. And Pulse will be bring content from 8 publishers, including Venture... Continue reading at AllThingsD

[ AllThingsD | 2012-04-04 00:00:00 UTC ]
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Lonely Planet offers ebook "experience" guides

Lonely Planet is launching two new ebook series, one offering guidance to the enjoyable... Continue reading at The Bookseller

[ The Bookseller | 2012-04-03 00:00:00 UTC ]
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Media Decoder Blog: Former Goldman Executive Is Said to Complete Book Deal

Greg Smith, the former Goldman executive who wrote a widely read Op-Ed in The New York Times about the changing culture at the Wall Street firm, has reported made a deal with Grand Central Publishing, part of Hachette. Continue reading at The New York Times

[ The New York Times | 2012-03-30 00:00:00 UTC ]
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Google Offers Publishers a Way to Monetize Content With Surveys

Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at PC World

[ PC World | 2012-03-30 00:00:00 UTC ]
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Waterstones launches Easter half-price offer

Waterstones launched a new Buy One Get One Half Price (BOGOHP) promotional offer on selected... Continue reading at The Bookseller

[ The Bookseller | 2012-03-29 00:00:00 UTC ]
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