High-impact ad pages saw a mixed usage among MPA-member magazines in the first quarter of 2011, according to data gathered by Mag Radar. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2011-05-10 00:00:00 UTC ]
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David Walliams’ Bad Dad (HarperCollins Children's) has screeched into the UK Official Top 50 number one spot, selling 92,667 copies for £559,227. Continue reading at The Bookseller
[ The Bookseller | 2017-11-08 00:00:00 UTC ]
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Publishers running ads within Facebook Instant Articles no longer have to resort to HTML to turn those ads on or off. Product manager Hassam Tewfik announced in a Facebook Media blog post that the social network added a monetization tab to Facebook Audience Network, enabling publishers to toggle... Continue reading at AdWeek
[ AdWeek | 2017-11-07 00:00:00 UTC ]
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#enabling publishers
European publishers are pivoting more heavily to video as they brace for the impacts of GDPR implementation. The post Digiday Research: 94 percent of European publishers will increase their video output appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-06 00:00:00 UTC ]
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Philip Pullman's La Belle Sauvage is the first Children’s title in Weekly E-Book Ranking history to go to number one. Continue reading at The Bookseller
[ The Bookseller | 2017-11-03 00:00:00 UTC ]
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As many as 126 million Americans may have seen divisive Russian-generated ads and posts on Facebook over the last two years, apparently part of a wide-ranging effort by Moscow to influence the 2016 presidential election, the social media company told Congress on Tuesday. “Many of the ads and... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-11-01 00:00:00 UTC ]
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The cheapest Kindle is getting the best feature for those who'd rather listen to books than read them. Based on its listing (as found by The Digital Reader), Amazon is rolling out Audible support for the $80 device "in the coming months." The e-retai... Continue reading at Engadget
[ Engadget | 2017-10-30 00:00:00 UTC ]
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Under pressure in advance of hearings on Russian election interference, Facebook is moving to increase transparency for everyone who sees and buys political advertising on its site. Executives for the social media company said Friday they will verify political ad buyers in federal elections,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-10-28 00:00:00 UTC ]
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With the help of an ad testing tool, the publisher reduced its reliance on buying traffic from Facebook to meet clients' campaign goals. The post To deal with native ad pains, Vox Media brings distribution in-house appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-27 00:00:00 UTC ]
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During town hall-style meetings and working groups, attendees identified the biggest issues on their minds, including GDPR enforcement worries and social media platforms. The post On the minds of European publishers: Platform pushback, GDPR enforcement and ad fraud appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-26 00:00:00 UTC ]
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Philip Pullman’s La Belle Sauvage (Penguin and David Fickling), the first title in his His Dark Materials “equel” The Book of Dust, has crashed into the UK Official Top 50 number one spot, according to Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2017-10-25 00:00:00 UTC ]
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A survey conducted by Digital Science's data management company Figshare has found "strong signals that open data is becoming more embedded" with researchers. Continue reading at The Bookseller
[ The Bookseller | 2017-10-23 00:00:00 UTC ]
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Origin rules the charts across formats - for the week ending 7th October, it claimed both the print and ebook number ones. Continue reading at The Bookseller
[ The Bookseller | 2017-10-20 00:00:00 UTC ]
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Ben Aaronovitch’s The Furthest Station has chugged into the Weekly E-Ranking number one spot. Continue reading at The Bookseller
[ The Bookseller | 2017-10-14 00:00:00 UTC ]
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Simon & Schuster UK made a profit before tax of £3.76m last year, coming back from a loss the year before, with c.e.o. Ian Chapman telling The Bookseller the company is looking "really strong financially". Continue reading at The Bookseller
[ The Bookseller | 2017-10-10 00:00:00 UTC ]
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Ads load slower than content on AMP, which is part of the reason why publishers make less money per pageview from AMP than they do from their own websites. The post Publishers find Google AMP loads too fast for ad views appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-09 00:00:00 UTC ]
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At the Digiday Publishing Summit, publisher executives shared mixed views on the pivot to video and its ability to provide meaningful revenue streams. The post Digiday Research: 80 percent of publishers will spend more on video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-09 00:00:00 UTC ]
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Brand says it ‘missed mark’ after being accused of racism in campaign promoting body lotionDove has apologised after publishing an advert on its Facebook page which showed a black woman turning into a white woman. The brand was accused of racism over the online advertising campaign and it later... Continue reading at The Guardian
[ The Guardian | 2017-10-08 00:00:00 UTC ]
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#white woman
At this year's New York Comic Con, ICv2 presented its annual findings on the graphic novel marketplace, which see book format comics growing but periodical sales declining. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-06 00:00:00 UTC ]
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than seven million smart TVs. The ads here ran on national TV for the first time yesterday.A few highlights:... Continue reading at Advertising Age
[ Advertising Age | 2017-10-05 00:00:00 UTC ]
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AMC is planning on running six-second ads in "The Walking Dead" this season, enlisting TV's top scripted show in the effort to fight ratings declines by making ads less of an imposition.The network intends to run one six-second commercial between its repeat of the prior week's episode and the... Continue reading at Advertising Age
[ Advertising Age | 2017-10-04 00:00:00 UTC ]
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