AMC Brings Six-Second Ads to 'The Walking Dead'

AMC is planning on running six-second ads in "The Walking Dead" this season, enlisting TV's top scripted show in the effort to fight ratings declines by making ads less of an imposition.The network intends to run one six-second commercial between its repeat of the prior week's episode and the start of the new one throughout the first half of the season, starting with its second week Oct. 29. No other ads will appear in that break. AMC is out selling the time now but advertisers haven't bought in yet, according to executives.Six-second ads have become the innovation du jour among TV networks and digital publishers since YouTube began offering them last year, but TV in particular is looking to clean up commercial clutter as viewers migrate to platforms where there's little or no advertising. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-10-04 00:00:00 UTC ]
News tagged with: #tv networks #walking dead #digital publishers

Other Publishing stories related to: 'AMC Brings Six-Second Ads to 'The Walking Dead''


AMC Brings Six-Second Ads to 'The Walking Dead'

AMC is planning on running six-second ads in "The Walking Dead" this season, enlisting TV's top scripted show in the effort to fight ratings declines by making ads less of an imposition.The network intends to run one six-second commercial between its repeat of the prior week's episode and the... Continue reading at Advertising Age

[ Advertising Age | 2017-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv networks #walking dead #digital publishers


AMC debuts first 3 minutes of 'Fear the Walking Dead' on Facebook

In anticipation of Sunday's debut of "Fear the Walking Dead," AMC released the first three minutes of the pilot on the show's Facebook page. Serving as a companion series to the most-watched show in cable television history, "The Walking Dead," the new series opens with an unsettling look at one... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #companion series


Will Self: ‘I’m seen as a still-walking dead white man’

The novelist on his new collection of journalism, why he regrets criticising Sally Rooney and how he’s never shaken off the influence of JG Ballard“I’ll see your eidolon next Tuesday,” writes Will Self, 61, when I email to arrange a video call to discuss his new collection of journalism, Why... Continue reading at The Guardian

[ The Guardian | 2022-11-26 18:00:32 UTC ]
More news stories like this | News stories tagged with: #south london #deliberate attempt #readers feel #grab bag #observer order #delivery charges #books include


A Robert Kirkman Surprise: A New Walking Dead Story

The comic book’s creators will return for a one-issue story focusing on Negan, one of the villains of the series, in hopes of aiding comic book retailers. Continue reading at The New York Times

[ The New York Times | 2020-06-18 16:00:10 UTC ]
More news stories like this | News stories tagged with: #comic book


A vintage Benson & Hedge's ad evokes a cheekier (but no less deadly) era of cigarette marketing

Sometimes an ad gets just a little too truthful for its own good.  By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age

[ Advertising Age | 2019-09-30 09:00:00 UTC ]
More news stories like this | News stories tagged with: #merger talks #minority stake #recent months #memoir


BHP to publish drawings by Walking Dead artist Adlard

The Walking Dead artist and former UK Comics Laureate Charlie Adlard is publishing a collection of illustrations from across his career with BHP Comics. Continue reading at The Bookseller

[ The Bookseller | 2019-09-16 11:43:20 UTC ]
More news stories like this | News stories tagged with: #bhp comics


Conde Nast veteran Kim Kelleher tapped to lead AMC Networks ad sales

A month after longtime AMC Networks ad sales executive Scott Collins parted ways with the home of “The Walking Dead” and “Killing Eve,” the cable programmer has tapped a mainstay from the magazine world to oversee its linear TV and digital inventory. AMC this afternoon announced that it has... Continue reading at Advertising Age

[ Advertising Age | 2019-09-03 23:26:31 UTC ]
More news stories like this | News stories tagged with: #upfront negotiations #ad sales #conde nast


Audible teams with 'The Walking Dead' creators on audio originals

Audible's push into original content now includes a team-up with a company best-known for its comic books and TV shows. The Amazon-owned audiobook service has struck a deal with Skybound, the team behind The Walking Dead, to create multiple Audible... Continue reading at Engadget

[ Engadget | 2019-08-13 18:43:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #original content #comic books #tv shows #audiobook


'Walking Dead' Season 9 finale is lowest-rated in series history

The Season 9 finale of "The Walking Dead" was the lowest-rated finale the show has ever had. In the Nielsen Live+Same Day ratings, Sunday's finale averaged a 1.9 rating in adults 18-49 and 5 million viewers. In fairness, that is up over 20% in both measures compared to last week's episode... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-02 15:50:00 UTC ]
More news stories like this | News stories tagged with: #walking dead


'Walking Dead: The Final Season' lands on August 14th

Ahead of E3, Telltalle Games released a trailer for The Walking Dead: The Final Season. This game is the final installment in a four-part series based on the popular comic book series. The release date is August 14th; The Final Season will be availab... Continue reading at Engadget

[ Engadget | 2018-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #final season #final installment #release date


To deal with native ad pains, Vox Media brings distribution in-house

With the help of an ad testing tool, the publisher reduced its reliance on buying traffic from Facebook to meet clients' campaign goals. The post To deal with native ad pains, Vox Media brings distribution in-house appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-27 00:00:00 UTC ]
More news stories like this |


Amazon plans Prime Video shows with ‘Walking Dead’ creator

It looks like we're not finished with deals between comic book creators and online movie studios. Hot on the heels of Netflix announcing its acquisition of Mark Millar's comic book empire Millarworld comes news from Amazon. The company now has a firs... Continue reading at Engadget

[ Engadget | 2017-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #mark millar


Facebook Is Bringing Its Ad Network to Apple TV and Roku

Facebook is bringing its ad network to Apple TV and beyond.The social network is feeling for new advertising ground in Apple TV and Roku by delivering ads to apps on those streaming video platforms, according to people familiar with the plans.The test represents an expansion of Facebook Audience... Continue reading at Advertising Age

[ Advertising Age | 2016-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #delivering ads #people familiar #app publishers #ad campaign #mobile websites


Sales of Walking Dead Graphic Novels Higher Than Ever

Sales of the Walking Dead graphic novels keep climbing, driven by the hugely popular TV show adaptation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-04 00:00:00 UTC ]
More news stories like this |


Walking Dead creator: ‘Optimism doesn’t always show in my work’

Robert Kirkman on the enduring attraction of zombies, why exorcism fascinates - and how he doesn’t let social media chatter drive him crazy There’s one thing that might surprise fans of Walking Dead creator Robert Kirkman, the comic book author and TV series writer and producer whose apocalyptic... Continue reading at The Guardian

[ The Guardian | 2016-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #supernatural thriller #series based


'Walking Dead' creator's new show to debut on Facebook in Europe

Cinemax's upcoming show Outcast will debut on Facebook Live in Europe and Africa tonight. Outcast is an adaptation of The Walking Dead creator Robert Kirkman's comic book series of the same name. Dealing with the supernatural and demonic possession,... Continue reading at Engadget

[ Engadget | 2016-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #walking dead #demonic possession


'The Walking Dead' studio will publish '7 Days to Die' on consoles

Telltale Games is best known for its emotional point-and-click adventure games The Walking Dead, The Wolf Among Us and Game of Thrones, but the studio's publishing division is just getting started. Telltale Publishing will bring The Fun Pimps' first-... Continue reading at Engadget

[ Engadget | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #publishing division


'Walking Dead' just cast a bad, bad character

Many "Walking Dead" fans have been moping about over the past few weeks due to an unexpected and violent character death. Now the recent casting news of actor Jeffrey Dean Morgan has readers of the comic books in a tizzy.  Hero Complex can confirm that Morgan has been officially cast in the role... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #comic books #hero complex


'The Walking Dead' casts Jeffrey Dean Morgan as villain Negan

“The Walking Dead” has cast Jeffrey Dean Morgan as the villain Negan, Variety has confirmed.Negan is one of the comic book series’ biggest baddies — the leader of the Saviors. He’s expected to make his grand debut at the end of the show’s current sixth season and then return in season seven.... Continue reading at Baltimore Sun

[ Baltimore Sun | 2015-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead


Library app lets you check out 'The Walking Dead' and other digital comics

Before it was a TV show and video game, The Walking Dead was a comic book from publisher Image Comics. It's a great series and if you're interested in catching up on the source material for the TV show, you might be in luck. The public library app,... Continue reading at Engadget

[ Engadget | 2015-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #digital comics #tv show #video game #comic book #great series #source material