Scott Cunningham, svp at the Interactive Advertising Bureau and general manager of the IAB Tech Lab, told Adweek after a press conference today that he's been privy to ad-blocking data from major publishers that have recently begun using software that detects ad blocking. Pressed to characterize what the data means for advertisers, he declined further comment, but it's hard to imagine such stats contain good news for people who depend on digital-media paychecks. "We don't want to see this type of highway robbery," Cunningham said earlier, during the morning junket, which was part of an ad-blocking session at the annual IAB Mixx Conference. "We'd like [ad blockers] to play fair." The ad-blocking topic picked up steam earlier this month with the release of Apple's IOS9, the mobile operating system that lets developers for the first time create ad blockers for the uber-popular iPhone. Publishers are pushing back with software to detect ad blockers and sometimes work around them. "There's a war between engineers," said Cunningham (pictured). The IAB has ramped up its advocacy at a time when ad blocking is growing among consumers. It's advising the publishing community to educate viewers about how ad blocking could hurt their online experience by blocking out useful content. The Washington Post and Hulu are two media companies already putting that idea into practice. As another example, the IAB has devised Web code that is designed to help small publishers detect... Continue reading at 'AdWeek'
[ AdWeek | 2015-09-30 00:00:00 UTC ]
After nearly three weeks of waiting, federal judge Alan D. Albright delivered a 59-page written opinion holding that the controversial Texas law "misses the mark" by imposing a web of "unconstitutionally vague" requirements. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-19 04:00:00 UTC ]
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Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age
[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Bestselling author Sarah Young, whose 2004 title 'Jesus Calling' is one of the most successful devotionals of all time, died on September 1. She was 77. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-02 04:00:00 UTC ]
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After several critics complained of being quoted out of context on the covers of Jordan Peterson’s new book, the industry body has spoken out against the practiceThe Society of Authors (SoA) has spoken out against publishers misrepresenting negative reviews on book covers and the UK publisher... Continue reading at The Guardian
[ The Guardian | 2023-09-01 06:02:22 UTC ]
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Judge Alan D. Albright said that he will grant a motion for a preliminary injunction to block Texas's controversial book ban law, which was due to take effect on September 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-31 00:00:00 UTC ]
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Sarah Young, author of ‘Jesus Calling—’one of the most successful devotionals of all time—is experiencing a health crisis, as confirmed by her publisher, Thomas Nelson. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-31 00:00:00 UTC ]
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Rabbi Donniel Hartman urges Jews to forge a connection between themselves and 3,000 years of Jewish life in his new book, Who Are the Jews—and Who Can We Become?. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
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In the initial round of oral arguments over whether to block Texas's controversial book rating law, federal judge Alan D. Albright primarily challenged the state's position, and said he would issue a ruling before the law's September 1 effective date. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-21 04:00:00 UTC ]
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A federal judge in Texas is hearing oral arguments on a high stakes motion filed by a coalition of booksellers and book industry advocates to block the state’s controversial new book rating law from taking effect on September 1. Attorneys for the state of Texas are asking the court to dismiss... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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Defamation trial hears Mark Willacy criticised ‘Murdoch’s people’ in email to confidential source after Daily Telegraph questioned reports on ex-commandoFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe ABC... Continue reading at The Guardian
[ The Guardian | 2023-08-01 05:44:11 UTC ]
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In a July 28 ruling, federal judge Brian Morris found sufficient evidence to grant a temporary restraining order blocking the law so that Montana Pride, which began on July 30 and will run through August 6, can proceed without legal risk. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-31 04:00:00 UTC ]
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Judge Timothy L. Brooks's 49-page opinion and order concluded that the law would "permit, if not encourage, library committees and local governmental bodies to make censorship decisions based on content or viewpoint," thus violating the First Amendment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-31 04:00:00 UTC ]
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A part of Arkansas' Act 372 would make it a crime for booksellers and librarians to give minors certain state-disapproved books. The post A US Court Temporarily Blocks a Library and Bookstore Law appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-07-31 00:15:55 UTC ]
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Jeff Trexler, interim director of the Comic Book Legal Defense Fund, told PW that the book bans happening across the country were a topic of much conversation at San Diego Comic-Con. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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The 28-page complaint claims that the law—which is set to take effect in September—would impose sweeping, vague, and unconstitutional content-based restrictions and unduly burden booksellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-25 04:00:00 UTC ]
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The U.S. outpost of the general news publisher The Guardian finished the first quarter of its fiscal year, which ended June 30, with advertising revenues up 42% year over year, according to senior vice president of advertising Luis Romero. The hikes buck common trends most publishers are seeing.... Continue reading at AdWeek
[ AdWeek | 2023-07-12 08:56:56 UTC ]
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In a filing this week, lawyers for The New Press argued that the controversial Florida law, a centerpiece of governor Ron DeSantis's legislative agenda, “wears its prejudice on its sleeve.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-29 04:00:00 UTC ]
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Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek
[ AdWeek | 2023-06-28 09:22:55 UTC ]
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Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
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Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget
[ Engadget | 2023-06-20 16:46:02 UTC ]
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