WPP's Essence has made its name as Google's digital media agency - with a culture that's more like a tech company than a traditional buying shop. And now its global CEO has been picked to transform parent company Group M. So how much does Essence's rise point the way to the future? Continue reading at 'Media Week'
[ Media Week | 2019-09-04 12:54:23 UTC ]
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Interviews Photo © Matika Wilbur For the 44th Annual Writers Week, the University of California, Riverside Department of Creative Writing, in partnership with the LA Review of Books, honored three US Poets Laureate with Lifetime Achievement... Continue reading at World Literature Today
[ World Literature Today | 2021-04-21 15:11:24 UTC ]
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The outdoor media owner beat 4 Sales, Hearst Solutions, News UK and Reach Solutions to claim the coveted prize. Continue reading at Media Week
[ Media Week | 2021-04-14 15:33:07 UTC ]
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On Friday, Politico published an excerpt from On the House, a forthcoming memoir by John Boehner, the Republican former House speaker, that, in Politico’s words, is the story of “how America’s center-right party started to lose its mind, as told by the man who tried to keep it sane.” The excerpt... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2021-04-05 12:13:42 UTC ]
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Justin Stevens tweets Tracy Grimshaw gave a ‘great interview’. Plus: Morrison condemned in News Corp papersScott Morrison avoided talking to ABC 7.30 host Leigh Sales this week, choosing A Current Affair’s Tracy Grimshaw instead to deliver his television message to the women of Australia on... Continue reading at The Guardian
[ The Guardian | 2021-03-26 02:59:47 UTC ]
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Rights are often thought of as an ancillary component in publishing, and yet the ability of a publisher’s rights department to manage and administer its portfolio of licensing opportunities can result in significant extra annual revenue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-22 04:00:00 UTC ]
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The author of more than 120 books, she earned the devotion of millions of readers with her sentimental depictions of little ones, their features often reduced to their all-seeing eyes. Continue reading at The Washington Post
[ The Washington Post | 2021-03-19 14:48:47 UTC ]
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Photographers told to provide images of attractive women and avoid ‘pigs in lipstick’The Weekly Beast: News Corp gives Kevin Rudd the silent treatmentA veteran News Corp Australia photographer has given devastating evidence to a parliamentary inquiry about the way the Murdoch newspapers treated... Continue reading at The Guardian
[ The Guardian | 2021-03-12 07:44:32 UTC ]
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In 2021, Digiday and Connatix teamed up to ask experts at the Digiday Publishing Summit how the past year’s unprecedented online audience surge fundamentally changed the ways publishers use data to create content. In this installment of the Question of the Day, Joetta Gobell, vice president of... Continue reading at Digiday
[ Digiday | 2021-03-10 02:00:00 UTC ]
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Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday
[ Digiday | 2021-03-08 05:01:00 UTC ]
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These works, recommended by local authors and bookstore owners, remind us just how special Washington is. Continue reading at The Washington Post
[ The Washington Post | 2021-03-04 15:43:50 UTC ]
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Surprisingly, despite the heavy toll taken by the COVID-19 pandemic on brick and mortar bookstores (especially independent brick and mortar bookstores) nationwide, US book sales actually increased by 8 percent in 2020. What demographic is responsible for keeping the industry alive and thriving... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-23 19:04:39 UTC ]
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Big offline channels are forecast to outpace digital media this year, with the exception of print. Continue reading at Media Week
[ Media Week | 2021-02-17 09:42:23 UTC ]
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Hearst Magazines said its affiliate e-commerce business is up over 150% compared to January of last year. It's applying these insights to licensing. The post Hearst turns to first-party data to look for new brand licensing categories appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-10 05:01:00 UTC ]
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Book People are not the enemy of books, and gatekeeping book and reading culture does no one any favors. Continue reading at Book Riot
[ Book Riot | 2021-02-05 11:37:00 UTC ]
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For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-05 05:01:00 UTC ]
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For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-05 05:01:00 UTC ]
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CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-03 05:01:00 UTC ]
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CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-03 05:01:00 UTC ]
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Firebrand Technologies has been acquired by Media Do International, the U.S. subsidiary of Tokyo-based Media Do Ltd., a major e-book distributor. Firebrand founder Fran Toolan will remain CEO for at least the next three years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
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NetGalley and its owner Quality Solutions/Firebrand Technologies have been sold to Media Do International. Continue reading at The Bookseller
[ The Bookseller | 2021-02-01 22:14:04 UTC ]
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